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    Southern Smoke 2018

    Southern Smoke Festival serves up culinary star power, fab fare, and goodwill

    Eric Sandler
    Oct 1, 2018 | 10:51 am

    If brevity is the soul of wit, than Chris Shepherd is Houston’s Jon Stewart.

    As he took the stage to present the donation checks at the fourth annual Southern Smoke Festival, the James Beard Award winner saluted the crowd for another impressive donation total.

    “You guys fucking rocked it! $425,000,” Shepherd exclaimed.

    Three worthy causes will benefit from the money. The National MS Society will receive $200,000, and Hurricane Florence relief efforts will receive $10,000. The remaining almost $215,000 will go to the Southern Smoke Emergency Relief Fund, a charity formed after Hurricane Harvey that provides financial assistance to people in the restaurant industry. The September 30 total means the event has raised close to $1.5 million dollars in four years.

    Intermittent rain showers couldn’t dampen the crowd’s enthusiasm — or the line for Franklin Barbecue. As always, many of the 1,500-plus attendees waited an hour or more for bites of brisket, sausage, and pimento cheese from the world-renowned Austin barbecue joint.

    But why stand in line for brisket when so many other chefs from across the country delivered such tempting bites? Highlights included Brooklyn pitmaster Billy Durney’s smoked ribeye tacos, Sam Jones’ Carolina-style whole hog sandwiches with crispy pork skin, Chicago chef Jason Vincent’s swordfish with smoked chickpeas, and Seattle chef Edouardo Jordan’s jerk chicken with peas and rice.

    James Beard Award-winning pizzaiolo Chris Bianco served up a Texas version of his signature Wise Guy pizza that used Texas-milled flour from Barton Springs Mill and bacon sausage made by Shepherd. Daniela Soto-Innes, the Beard Award-winning chef de cuisine of acclaimed New York Mexican restaurants Cosme and Atla who previously worked for Shepherd at Underbelly, impressed with her grilled octopus skewer with pineapple salsa.

    Houston chefs delivered plenty of culinary delights, too. Hugo Ortega (Hugo’s, etc.) served huitlacoche tamales, and Kata Robata chef Manabu Horiuchi put his signature spin on Japanese-style skipjack tacos. Justin Yu (Theodore Rex) collaborated with Feges BBQ owners Patrick Feges and Erin Smith on smoked beef cheeks with noodle salad. Agricole Hospitality (Coltivare, Revival Market, etc.) took the unofficial award for the day’s most Instagrammable dish with a Steampunk-looking trompo spit that rotated eight spits of pork and chicken for tacos.

    Attendees could pair that food with any number of beverage options, including cocktails from sponsor Knob Creek, beer from Sierra Nevada, and a wide range of wines. Silent auction items that fetched top dollar included a private dinner for six prepared by Shepherd and New Orleans chef Ryan Prewitt ($33,500), a photo shoot dinner for Shepherd’s upcoming cookbook ($10,500), a trip for four to Burgundy, France with sommelier Antonio Gianola ($10,000), a private dinner for 12 prepared by celebrity chef Andrew Zimmern ($6,000), and the velvet painting of Tom Selleck that hung in One Fifth Romance Languages ($2,125).

    Attending today or not, you can still bid on this treasure. https://t.co/FNf3J4m1rG. You’re welcome. pic.twitter.com/bV4c1RMvj3

    — Southern Smoke (@SouthernSmokeTX) September 30, 2018

    Musical performances by the Bayou City Brass Band, Mariachis Los Gallitos, and Neon Rainbow kept the crowd entertained. VIP attendees could grab a seat in the Lexus lounge or head inside to Hay Merchant.

    The crowd event got a sneak peek at the new interior for Georgia James, the steakhouse Shepherd will open next month. New brick, wood, and lights constitute a total change from the space's previous iteration as Underbelly, but it's a relocated bar that looks to be the biggest change.

    Taken together, this year’s combination of culinary star power, drinks, and entertainment establishes this year’s Southern Smoke as the best one yet. Shepherd and his crew will have to work hard to top it in year five. We can’t wait to see what they come up with.

    Quy Hoang (Blood Bros. BBQ), Leonard Botello IV (Truth Barbecue), and Billy Durney (Hometown Bar-B-Que) with two Houston police officers.

    Southern Smoke 2018 Quy Hoang Billy Durney Leonard Botello
    Photo by Emily Jaschke
    Quy Hoang (Blood Bros. BBQ), Leonard Botello IV (Truth Barbecue), and Billy Durney (Hometown Bar-B-Que) with two Houston police officers.
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    head east

    Eagerly-anticipated Houston barbecue joint hosts weekend preview pop-ups

    Eric Sandler
    Dec 18, 2025 | 3:30 pm
    Eastbound Barbecue food
    Courtesy of Eastbound Barbecue
    Get a first taste of Eastbound Barbecue this weekend.

    One of Houston’s most eagerly anticipated new barbecue joints is giving diners a preview of what’s to come. Eastbound Barbecue will host “Sneak Peak Weekends” every Saturday and Sunday beginning this Saturday, December 20, until the restaurant opens in early 2026.

    Held at the restaurant’s location in the East End (1105 Sampson Street) from 12-4 pm (or sold out), the weekend service gives diners their first chance to try Eastbound Barbecue’s smoked meats, sides, and desserts. That includes, smoked brisket, baby back ribs, jalapeno & cheese sausage, hatch chili lasagna mac & cheese, herbed potato salad, and more. Save room for the two dessert offerings, salted caramel banana pudding and cookie butter cake.

    To distinguish Eastbound’s barbecue, chefs Lopez and Granville use different seasonings than other restaurants, such as rosemary salt in the brisket rub and a miso-caramel sauce that gives its ribs a sweet and savory bite. During the preview, Eastbound’s prices are noticeably lower than many other Houston barbecue joints, with brisket priced at $29 per pound, ribs at $26 per pound, and pulled pork at $22 per pound.

    As CultureMap reported in August, Eastbound unites four friends, Ryan Penn, Ryan Powell, Luis Lopez, and Jake Granville, who also held senior roles at various restaurants owned by prominent Houston chef Ronnie Killen. Since then, the four partners have finished many of the improvements they needed to make prior to opening, including closing in the patio and installing offset smokers on the property.

    For Penn, leaving the Killen’s organization after almost 20 years was a difficult decision, but one he felt he had to make. “I could have worked for [Killen] forever and been happy. It was more along the lines of, if I don’t do this now, I don’t want to be 70 and wish that I had,” he said at the time.

    Eastbound Barbecue food

    Courtesy of Eastbound Barbecue

    Get a first taste of Eastbound Barbecue this weekend.

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