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DESIGN DESTINATION
Houston culinary stars headline new luxury appliance store's opening
Dec 18, 2024 | 9:30 am
Post Oak Plaza's luxury retail lineup just added a new tenant with the opening of the Bosch/Thermador/Gaggenau Experience and Design Center (EDC). The state-of-the-art showroom is home to a wide range of premium home appliances by Bosch, Thermador, and Gaggenau including professional-grade cooking appliances.
James Beard Award-winning chef (and CultureMap wine columnist) Chris Shepherd made an appearance with a masterclass cooking session for a crowd of content creators and media during the grand opening event. At a separate event, Houston billionaire Tilman Fertitta addressed developers, real estate, architecture, design, and culinary groups.
The new EDC showroom features a demonstration area for cooking classes and product training. Photo courtesy of BSH
Inside the nearly 15,000-square-foot showroom, customers can expect to find dishwashers, ovens, ranges, cooktops, microwaves, ventilation, warming drawers, refrigerators, washers and dryers, and built-in and countertop coffee machines. The center also showcases complete kitchens that highlight both new and classic design trends. Hoping to lure in high-end shoppers, this interactive experience will also feature engaging displays, live demonstrations, and personalized design consultations.
"The new Houston BSH Experience and Design Center will elevate the luxury experience and create lasting relationships as a member of the community in this important region," said Thomas Staebler, Head of Experience & Design Centers, North America, for BSH Home Appliances in a statement. "This showroom will be a hub for both consumers and professionals to find inspiration, experience innovation and really experience our celebrated global brands in a way that allows guests to imagine Bosch, Thermador or Gaggenau weaved into their unique lifestyles."
BSH, the home appliance division of Germany's Bosch Group and company behind the EDC, hopes that the massive showroom will offer customers the opportunity to engage with the best products to match their lifestyle and design concepts. The Houston outpost is the latest in a string of EDC locations across North America including Irvine, Calif., Chicago, New York City, Miami, as well as Toronto, Vancouver, and Montreal in Canada.
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Bosch/Thermador/Gaggenau Experience and Design Center (EDC), 1749 Post Oak Blvd, 77056.
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