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    longbow legacy

    Houston oil giant's historically significant estate on elite street lists for $9.6 million

    Holly Beretto
    Jul 14, 2022 | 7:15 pm
    Serenity in the yard.
    Serenity in the yard.
    Photo by Patrick Bertolino for Sotheby's International Realty

    When the summer heat was just too much for Houstonians during the first 40 years of the last century, those with means escaped to a shady spot along Buffalo Bayou called Longbow Lane. Families built massive, multi-acre estates there, complete with stables, swimming pools, and hunting lodges.

    In this pre-World War II world, the homes of Longbow Lane became a world unto themselves, where the very privileged lived very well.

    Now, a new generation of well-heeled Houstonian can be part of that history. Known simply as 3 Longbow Lane, a historically significant, 7,732-square-foot manse sitting serenely on close to three and a half acres is for sale. The six-bedroom, six-bath-home is on the market for $9.6 million, represented by Ruthie Porterfield of Sotheby's International Realty.

    This estate is far more than just another multi-million-dollar property in a city with plenty of them. This estate was built in 1967 for oil man and attorney Bill Liedtke and his wife Bessie, following a move to the Bayou City from the oil fields of Midland. Of note, the estate's listed seller is William Liedtke III.

    By the time he turned up in Houston, Liedtke had already partnered with his brother J. Hugh Liedtke and the future United States president George H.W. Bush to found Zapata Petroleum in the mid 1950s. He and J. Hugh also founded the Pennzoil Company. Liedtke needed a home that showcased his place in the pantheon of energy giants; 3 Longbow Lane was it.

    He chose architect O'Neil Ford to design it. Ford was the creative force behind San Antonio's La Villita historic district and HemisFair. By the time he turned his energy to 3 Longbow Lane, he was considered the dean of Texas architecture.

    His touch is apparent throughout this stunning property. The courtyard style floorplan is a Modernist take on the architectural motifs of New Spain and Mexico, echoing Texas' colonial roots. Design touches employ antique, unique brick, tile, stone, and masonry elements from Guanajuato and Morelia, Mexico.

    Exposed beams and loads of natural light play throughout the home, which features interior courtyards, brick vaults, and a rambling layout.

    Upon entry, a two-story atrium soars upwards 30 feet, nodding to Mexico's colonial haciendas. Tezonite stone climbs above the upper galleries, reaching the wood ceiling. A skylight floods the entryway with light.

    And that's only the beginning of 3 Longbow Lane's dramatic design. In the family room, a spiral staircase curves gently around an enormous, whitewashed brick fireplace, copied from a silver mine smokestack. Down a first floor hallway lies the primary suite, a secluded spot with walk-in closets, two bathrooms sporting Satillo tile floors and marble sink decks, and a dressing room that has its own closet.

    A kiva fireplace and shed-style ceiling make for a killer accents in one of the bedrooms upstairs. The pool house's has a vaulted brick ceiling, tile floors, and stunning views of 3 Longbow Lane's grounds. There's a even a deck that will make owners and guests feel like they've stepped into a child's treehouse reimagined for adults.

    Patios and fountains complete the grounds. Two pools are connected by an underground tunnel. Swimming through the tunnel was a right of passage for the Liedtke children and grandchildren; perhaps it will be for the next owners, as well.

    Throughout 3 Longbow Lane, the windows remind all who enter that this is as much oasis as it is a home. The jaw-dropping, panoramic views of its tree-lined grounds promise serenity and exclusive living.

    This incredible escape is both retreat and home. Its new owners will find themselves part of a legacy of luxury and design.

    The bedrooms all boast high ceilings.

    3 Longbow Lane Houston
      
    Photo by Patrick Bertolino for Sotheby's International Realty
    The bedrooms all boast high ceilings.
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    frankly speaking

    Houston custom home builder opens state-of-the-art new showroom

    Emily Cotton
    May 23, 2025 | 1:00 pm
    Frankel Design Build
    Photo by Kerry Kirk
    Welcome to Frankel Design Build.

    Imagine a custom home builder capable of radiating such cool confidence in the execution of their finished product that they’re happy to maintain the property long after the completion of the project—impossible? Enter Frankel Design Build. The Frankel experience begins in their exceptional new client-only design showroom, where the firm’s signature scent (none other than luxury brand Loewe’s Tomato Leaves candle) permeates the air and “ends,” so to speak, with enrollment in their home maintenance and management program.

    The innovative, multi-award-winning, Houston-based firm recently debuted a swanky new design showroom in the Houston Design District showcasing product vignettes and technologies far exceeding what is available to preview with other custom builders. The showroom brings truly custom features to life, including a full-sized vault door; a custom quartz hydraulics-lift meeting table that doubles as a standing workspace; a 14-foot, sliding glass door system by Mirror Gallery, Inc.; along with herringbone hardwood floors, a full bar with custom metal fabricated details, and Venetian plastered walls.

    Clients will find a curated range of selections — from tile, hardware, and plumbing fixtures to lighting, custom cabinetry, and millwork — sourced from trusted industry partners such as Visual Comfort and Ann Sacks, among others. This unique blend of offerings empowers clients to personalize every detail with intention.

    For nearly four decades, the Frankel family’s luxury residential home business has maintained a reputation for a client-forward culture. Founded in 1988 by Jim Frankel, sons and current co-presidents Scott and Kevin Frankel are continuing this legacy through their new showroom.

    “We are trying to create the best environment for people who design and the best customers to get together and come up with great ideas,” Scott tells CultureMap. “I think it’s a little different for a home builder, particularly a custom home builder, to open up a space that is just for their clients to enhance that experience.”

    Each area of the showroom has been outfitted with high-tech A/V equipment that will allow clients to engage with the Frankel team remotely, if need be. “What we’re trying to do, as our clients are busy — they’re active, they’ve got stuff going on in their personal lives, kids, work — we’ve tried to put together a facility that puts together interior design and architecture, and put our clients in a position where they’re able to do this, and they’re not having to run all over town,” says Scott. “It’s a pretty big investment for a home builder to make on the custom side.”

    With thousands of tangible samples on-hand, including full-sized door and glass options, the Frankels recognize that keeping up with a showroom of this magnitude will require a lot of management, but it’s not a challenge they’re prepared to shy away from.

    “Our interior design team isn’t just helping clients make their selections. They are looking at everything that’s out there and then making sure that this place is curated to building and designing a home right now,” says Kevin. “It has to be a lot of showrooms in one.”

    Potential custom home buyers sometimes find themselves apprehensive when exploring the possibility of building homes, mostly due to some illusive bad experience a “friend of a friend” had when working with a builder. Frankel Design Build puts clients at ease through their active flexibility. “This for me is just so different from what custom builders try to do. Typically, what they are doing is going ‘you are limited to this,’” says Scott, noting that anything their team has chosen is already in the budget — there are no surprises.

    Ever the realist, Kevin understands that social media can play a large part in determining whether clients stick to their original selections.

    “It’s such a long process, and we want people to feel good about it. It just takes more management from us, which we’ve always been willing to do,” he says. “The day after your plan is done, do we expect for you to stop looking at Instagram? We don’t. We have to be flexible. We know you’re looking at Instagram.”

    Through their family of companies, which also includes AVEA Pools & Outdoor Living and Frankel Home Care, Frankel Design Build far exceeds what any reasonable person would consider “turn key service.” Once a Frankel home is complete, a user-friendly customer portal through Frankel Home Care allows for home care services to be scheduled at the click of a button.

    “Every home that we build, our goal is to help the customer understand that there are certain things that they might need to maintain forever. We don’t just build houses now, we build pools — we have to — and we clean those pools every week. We service generators, we clean gutters, we wash down driveways,” says Scott. “The problem is, you move in, I give you this house, and now what? To live in a house you need a list of people. I don’t want my customer to have to do that. We are in the custom design and service business — we are in the long term care business.”

    Frankel Design Build
      

    Photo by Kerry Kirk

    Welcome to Frankel Design Build.

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