A new local television station hits Houston's airwaves Friday. It’s KVQT-TV, branded as “MyTexasTV,” on channel 21. You'll need rabbit ears on your TV or an antenna on your roof to watch it, however. None of the major cable or satellite providers will carry it for now.
The station will have a strong signal, and viewers from Galveston-to-Conroe and Katy-to-Baytown will get the picture and audio clearly. The station also will stream and archive program at KQT21.com.
The weekday schedule will look like this: BizTV network, out of Dallas from 6 am to 3 pm. Local shows from 3-5 pm. BizTV news from 5-6 pm. Local shows from 6-10 pm. Movies and infomercials from 10 pm to 6 am.
Weekends will be movies and infomercials. For a complete program schedule, click here.
Some of the local shows include: From the Rooftop with Al and Mark Hayter, The Real Life Attitude Guy Show with Wayne Nance, Get Out of Town with Sierra Frasier, Fantasy Football with Joe Santora and The Melanie Davis Show.
One local show with a familiar face is On the Scene, with fashion model and media personality Shaune Stauffer, which will air weekdays at 4:30 pm. “It will be an uplifting and positive show about events and people in our great city. We taped our first show at El Gato Café in the Heights. It’s a coffee house that has adoptable cats from the Houston Humane Society. It’s the first and only cat cafe in Houston," Stauffer said.
To clarify, only cats from the Humane Society are allowed to roam freely in the dining room. Customers are not allowed to bring their pet kitties.
Station president Gary Parker said, “We are rebranding the station, which currently airs Spanish and religious shows. All our shows will be about Texas and feature Texans. We will be a ‘spots and slots’ station, meaning people can produce their own shows, or we’ll produce it for them, and they can buy time on the station. And our commercial time will be very affordable."
Commercial availability will be as low as $3 per 30-second spot in the afternoon and $5 in prime time.
Parker said about 38 percent of Houston homes use antennas for over-the-air stations or subscribe to streaming services like Netflix, Amazon and Hulu to watch television, so 2 million viewers are available to watch KVQT.