New Blue Bell Hits Stores
Blue Bell's first new flavor combines two classics in one scoop
All week Blue Bell Creameries has been teasing customers with the promise of a new flavor that combines two classic tastes. Now the company has revealed it, and the combination seems so obvious that it's amazing no one has thought of it before.
Introducing our brand new flavor Cookie Two Step! #bluebell #icecream#cookie #twosteppic.twitter.com/rvbiYhivE8— Blue Bell Ice Cream (@ILoveBlueBell) July 15, 2016
That's right, Cookie Two Step combines the Oreo-style sandwich cookies from Cookies 'n Cream with chocolate chip cookie dough. The flavor will be available in stores starting Friday — just in time for weekend snacking.
Cookie Two Step is Blue Bell's first new flavor since a multistate outbreak of listeriosis forced it to cease production for several months. The company returned to store shelves last August and has been expanding its offerings ever since. Currently, Blue Bell makes 17 flavors available in its signature half gallon tubs, along with The Great Divide, which combines chocolate and vanilla in one container.