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    Cinema Arts Festival Houston

    It's a Wrap: All the best for first Cinema fest

    David Theis
    Nov 18, 2009 | 6:00 am
    News_Cinema Arts Fest Nov. 2009_Wawo party_Mark Wawro_Guillermo Arriaga_Maru Arriaga
    Writer director Guillermo Arriaga, center, got around Houston.
    Jeff Fitlow

    The first Cinema Arts Festival Houston is in the books now, and by all accounts it was a great success. Curator Richard Herskowitz’s program was quite ambitious, especially for a start-up, but the events all ran smoothly. Most importantly, the quality of the films was very high, and good crowds turned out to see them.

    Given the fact that Herskowitz wasn’t interested in programming films with “popcorn appeal,” but instead showed films that either dealt with artists or were themselves avant-garde works of fine art, you couldn’t have blamed him if he’d settled for just a couple of venues and a shorter program.

    But instead, his venues ranged from film-festival friendly locales like the Museum of Fine Arts, Houston, the Angelika Film Center and the Rice Media Center to more laid-back locations such as Warehouse Live and Discovery Green. Other locations, such as the University of Houston's Gerald R. Hines College of Architecture, were truly sui generis venues. The College of Architecture building, in particular, points to the direction that Herskowitz hopes to take the festival in future years, when he plans for screenings to take place in art galleries and even on the sides of buildings.

    The list of high-profile guests was short but selective. It’s a shame that Tommy Lee Jones dropped out, but with Tilda Swinton, Guillermo Arriaga and Richard Linklater on hand, the festival did more than fine.

    In fact, Swinton and Arriaga made a very interesting combination. They didn’t appear together, but faithful festival-goers probably saw both. Arriaga is charming and funny, but also a "manly-man" who talked about how his love of hunting teaches him “to respect the line between life and death.”

    For all I know, Swinton hunts grouse in her native Scotland (where, I’m told, she can trace her family back to the 9th century). But she is obviously an altogether different kind of presence than Arriaga. With a mane of shocking white blonde hair, she’s less ethereal in person than on screen, where she can seem a total apparition.

    But she exudes a love of beauty — which she found even here, in Houston !— that is both rare and rather inspiring. I know that she’s a highly decorated actor, but the pleasure she took in embracing the Discovery Green crowd seemed quite genuine.

    For his part, Richard Linklater got to talk baseball with former Astros skipper Larry Dierker, who showed up for the Me and Orson Welles screening. Dierker is always working on some book, screenplay or musical, so he found plenty to talk about with Linklater, a big baseball fan.

    I also watched some of the more challenging films with pleasure rather than a sense of duty. Picasso and Braque Go to the Movies gave me more to think about than any film has in some time. And while I did a certain amount of wool-gathering during the experimental film When It Was Blue, I generally found it absorbing rather than punishing.

    In fact, there was nothing I saw that I wouldn’t gladly see again.

    No one person could attend all the screenings. I most regret missing the documentary What If, Why Not? Underground Adventures with the Ant Farm at UH; the “mumblecore musical” Guy and Madeline on a Park Bench, which included the trombonist and Houstonian Andre Hayward; and the documentary The Yes Men Fix the World about the pranksters whose genius it is to present the world as it ought to be, rather than as it is. (In other words, they create a world in which Dow Chemical compensates the victims of Bhopal, rather than fighting them in the courts.)

    Luckily, Yes Men will open at the Angelika soon, as will Me and Orson Welles. (The Arriaga-directed feature The Burning Plain, which was not in the festival, will also open shortly.)

    The festival wasn’t perfect. The “portable screening room” H BOX didn’t do much for me. There were too many screens, with too much to look at, inside the black box. And the Alabama Theater isn’t the best place for public speaking. The now-empty structure swallows up speakers’ voices.

    But these observations are truly quibbles. The Cinema Arts Festival was a great success, which left me with just one important question: How are they going to top their debut?

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    Snacks for Days

    Houston movie buffs can fill up on popcorn for $5 on 2 days at Cinemark

    Alex Bentley
    Jan 6, 2026 | 9:00 am
    Popcorn at Cinemark
    Photo courtesy of Cinemark
    A large popcorn just won't do on National Popcorn Day at Cinemark - go for the full 400 ounces.

    Cinemark is going all out for National Popcorn Day in 2026, offering moviegoers in Houston and around the country the chance to BYOBucket — to bring almost any kind of container to the theater and fill it up for just $5 (plus tax) on two days in January.

    And they're not joking when they say "any kind of container" — with a 400-ounce "limit" (the equivalent of two XL popcorns) on the amount you can get with the deal, that means you can bring a cooler, bucket, or other type of large vessel to indulge in popcorn gluttony. Cinemark operates more than a dozen theaters across the Houston area, including Memorial City, Pearland, and The Woodlands.

    If that's not enough popcorn, Texas-based Cinemark is teaming up with Lowe’s for the two-day event — yes, National Popcorn Day will take place on both January 18 and 19 — to allow anyone who brings a blue Lowe’s 5-gallon (aka 640 ounces) bucket to fill it completely up.

    Food-grade bucket liners will be available upon request, and guests with the Lowe’s buckets will also receive a special coupon for future popcorn cravings valid February 1-26.

    If someone forgets to bring their own bucket, Cinemark will still be offering all sizes of popcorn for the same $5 price on both days.

    “Last year’s Bring Your Own Bucket event for National Popcorn Day reimagined what this holiday could be for all movie-popcorn lovers, as people showed incredible creativity with their vessels and made the celebration truly unforgettable for both guests and our theater teams,” said Wanda Gierhart Fearing, Cinemark chief marketing and content officer, in a statement. “This year, we are thrilled to build on that fun by teaming up with Lowe’s to make the experience even bigger and better.”

    Popcorn fanatics can also participate in an online popcorn bucket fill-up game at Cinemark.com/popcornday for the chance to win free popcorn for a year.

    On January 19 only, anyone who follows Cinemark’s official Instagram account (@Cinemark) and tags three friends in the comments of the National Popcorn Day sweepstakes post will be entered to win a free large popcorn.

    Additionally, the Popcorn Day bonanza will include a chance for Cinemark Movie Rewards members to enter a sweepstakes to win 10,000 points; a discount of 10 percent for all online gift card orders on both January 18 and 19; and a special offering of Butter Chardonnay throughout the entire month of January.

    Full details for all deals are available at Cinemark.com/popcornday.

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