8 miles high
United and Chef's Table recruit top Houston chef for premium inflight meal
Chef Justin Yu will represent Houston on United flights.
United Airlines has a new initiative to lure travelers to fly its premium Polaris business class seating. Beginning August 1, travelers departing from 11 cities around the world — United hubs along with London, Tokyo, and São Paulo — may opt for meals created by some of the best chefs in the world through a new partnership with Chef’s Table, the acclaimed Netflix documentary series.
For flights departing from Houston, United and Chef’s Table recruited Justin Yu, the James Beard Award-winning chef behind Theodore Rex, a fine dining restaurant in downtown that holds a Bib Gourmand designation in the Michelin Guide. In addition, Yu and Bobby Heugel own Houston hospitality group Thorough Fare, which operates bars and restaurants including Anvil, Better Luck Tomorrow, Squable, and a new, still-unnamed restaurant in Montrose that’s slated to open this summer. A frequent traveler, Yu tells CultureMap that he jumped at the opportunity to work with United and Chef’s Table to create a premium meal that showcases Houston’s food scene.
“There’s always something slightly unexpected about Houston and its food,” Yu explains. “The choice of asking me to be the chef very much represents that. As a native Houstonian, I am very rooted in the city, but always with something slightly unexpected with our food.”
While the specific dishes won’t be revealed until closer to launch, Yu shared the creative direction that inspired his menu, which will include an appetizer, a salad, and an entree. Specifically, diners can expect to see Asian ingredients that reflect Houston’s diversity, just as they would on Theodore Rex’s menu.
“I wanted that slightly Texan touch. To me, the Houston part of it is the most important. There’s such a level of diversity. Introducing light touches of that to the meal was something I considered,” he says.
Part of the consideration was creating flavors that would hold up well when served at 30,000 feet. The meal also needs to match the level of luxury that Polaris offers.
“That use of ingredients that’s maybe something you don’t expect in an in-flight meal is something I thought about quite a bit. How do you introduce a deeper level of umami to the flavors, the possibility for a few local ingredients that are unique to the region.”
Being included in the project puts Yu in some pretty prestigious company. The roster includes Michelin star holders such as Nancy Silverton (Osteria Mozza in Los Angeles), Jenner Tomaska (Esmé in Chicago), David Barzelay (two-star Lazy Bear in San Francisco), and Tomos Parry, whose London restaurant Mountain Yu cites as the one he’s most personally excited to visit.
“Getting to know the other chefs has been really fantastic. I feel very blessed to be part of this project,” he says.
Travelers who fly in the Polaris class enjoy a number of amenities, including all-aisle-access seating, lie-flat beds, and premium bedding by Saks Fifth Avenue. Since last year, United has been updating the seats with larger entertainment screens, sliding privacy doors, and tech upgrades like Bluetooth, wireless charging, and USB-C power outlets.
"United's network spans many of the culinary capitals of the world, allowing us to authentically bring together acclaimed chefs from around the globe," said Andrew Nocella, chief commercial officer, United Airlines, in a statement. "Our collaboration with Chef's Table shows how we're leveraging our unique position as the world's largest airline* to deliver restaurant-quality moments in the sky. Our United Polaris international business class travelers are going to love the new dishes coming later this year."
