Now Caswell is going from fan to part of the team by signing on to create a range of club-level dining options at Minute Maid Park.
Working under the auspices of Aramark, Caswell's PF&B Management will have two branded club-level kiosks: one featuring the sliders and fries of Little Bigs on the first base side and a second featuring the Tex-Mex classic cuisine of the forthcoming El Real on the third-base side. In addition, he'll be creating dishes for the catering, suite and club-level menus, each branded with a new Caswell logo: His name over a chef's knife and next to his signature cap.
"I'm going to pull from the different concepts and put together things that make sense to eat at a game," says Caswell.
PF&B partner Bill Floyd says the deal has been in the works for about three months and that the connection between Caswell and the Astros just seemed irresistible.
"It just made so much sense, Bryan being such a huge Astros fan and [owner] Drayton [McLane] and I both being Baylor guys," Floyd says. "Knowing that Danny Meyer does all the food for the Mets — everything at the stadium — and Michael Symon has a similar role at the Cleveland stadium (for the NBA's Cleveland Cavaliers) was a big factor. It's a very select group. And it just means so much to Bryan."
"You know when I was a kid I would get called down to the principal's office, and I'd be thinking, 'What did they catch me doing?' — not what did I do, because that could have been any number of things, but what did I get caught at — and I'd see my dad there and I'd know we were either going fishing or to an Astros game," Caswell says. "Some years when the Astros aren't doing so well people will tell me to take off my hat, but I'll never stop wearing it."