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    Roll in

    New Bellaire bowling and entertainment palace rolls out highly anticipated open date

    Eric Sandler
    May 5, 2021 | 2:20 pm

    Houston's newest entertainment destination will open next month. The Palace Social, a re-imagined take on the Palace Bowling Lanes, will open in June.

    First announced last year, the 27,000-square-foot venue will offer patrons a wide array of entertainment options: eight lanes of bowling, 3,900-square-foot arcade, 600-square-foot e-sports lounge, virtual reality games, two multi-sport simulators, and three event rooms that can host activities such as karaoke.

    When customers aren't rolling strikes or shooting aliens, they'll find a number of food and drinks options. Developed by consultant Jonathan Horowitz (Ninfa's, Antone's) and chef Ryan Hildebrand (FM Kitchen, Triniti), Palace Social's menu features Southern-inspired dishes with enough healthy options to meet a wide of dining preferences. Think everything from salads and sandwiches to classic comfort food, burgers, and an expansive dessert bar. It will be open for lunch, brunch, and dinner.

    “Palace Social is definitely not yesterday’s bowling alley canteen experience,” Hildebrand said in a statement. “Our menu is loaded with elevated comfort food and gourmet shareables, a mix of southern regional classics and all-American fare that draws on the history of Palace Lanes while attracting a new generation of diners looking for a great meal in addition to the fun attractions.”

    To execute the menu, the venue has hired chef Efrain Villareal (Tony’s Mexican Kitchen). Beverage director Jennifer Caldwell (Goodnight Charlie’s) will create a lineup of craft cocktails and also oversee Palace Social's beer and wine offerings.

    All that eating, drinking, and gaming will take place in an environment that blends a contemporary design by Houston-based firms Tramonte Design Studio and Gin Design Group with a few retro touches. The venue's ownership states in a release that it received investments from nearby residents who are excited about this addition to their neighborhood and has already begun booking events.

    “We’re excited to welcome guests of all ages to Palace Social, drawing on the memories of the past with a new vision of what a neighborhood entertainment concept can be,” said Billy Forney, Palace Social CEO, in a statement. “Our goal is to tap into the nostalgia that folks have for the former Palace Bowling Lanes with food, beverage, gaming, and entertainment offerings that resonate with today’s tastes. We fully intend for new memories to be made at Palace Social, which has been a true community-driven project.”

    Palace Social is part of the Southside Commons mixed-use development that replaced Palace Lanes. Houston's sixth location of casual, farm-to-table restaurant Dish Society opened there in December.

    Sip a drink inside the lounge.

    Palace Social rendering lounge area
    Courtesy of BLKBOX
    Sip a drink inside the lounge.
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    What's eric eating episodes 513 and 514

    Beard Award-winning chef and family dish on their new Houston restaurant

    CultureMap Staff
    Nov 21, 2025 | 1:43 pm
    Zaranda restaurant Tracy Vaught Hugo Ortega Sophia Ortega
    Photo by Nick de la Torre
    Zaranda owners Tracy Vaught, Hugo Ortega, and Sophia Ortega are this week's guests.

    On this week’s episode of “What’s Eric Eating,” James Beard Award-winning chef Hugo Ortega, his wife and business partner Tracy Vaught, and their daughter Sophia Ortega join CultureMap editor Eric Sandler to discuss H-Town Restaurant Group. The company operates a number of local concepts, including interior Mexican restaurant Hugo’s, Backstreet Cafe, Mexican street food eatery Urbe, and Zaranda, the company’s newly opened restaurant in downtown that’s inspired by California.



    After a brief discussion of the early days of Hugo’s, the trio dives into the process of opening Zaranda. Vaught explains how she became aware of the space in the Norton Rose Fulbright Tower and why it’s proximity to Discovery Green made it particularly appealing. Chef Ortega shares how a three-week road trip throughout Mexico provided some of the inspiration for both Zaranda and Caracol, his Galleria-area seafood restaurant.

    From there, chef Ortega describes how the zaranda — a wire metal basket used to cook seafood over an open flame — anchors much of the menu. He also recommends some dishes diners should try when they visit Zaranda.

    Sandler asks Sophia Ortega what it’s like working with her parents. “I get that comment a lot. It is very different. A lot of people can’t imagine working with family,” she says.

    “For me, I’m an only child. We’re a very close family unit. The restaurants have been a huge part of my growing up. For us, it comes very naturally to work together. It’s all we know. I’ve only ever worked for my restaurants. A lot of the employees have seen me grow up. I think we all have our own lane, but at the same time we overlap. We’re always open to hearing different opinions. That’s when the best decisions are made. I love it.”

    “Sophia is very intuitive. The way she communicates is very thoughtful and sensitive. I think that’s so valuable for our staff. Everybody loves her,” Vaught adds.



    Listen to the full episode for an update on Backstreet Cafe. Its original building was torn down last year to make way for an all-new structure that’s on track to open next year — hopefully in time for its legendary Mother’s Day brunch. Sandler also asks about the restaurant group’s conspicuous omission from the Michelin Guide.

    In this week’s other episode, Sandler and co-host Mary Clarkson, the proprietor of newly-open wine shop Montrose Grocer, discuss the news out of the week. They begin with a discussion about the Houston Chronicle’s list of the city’s top 100 restaurants, including a discussion of Aga’s as the No.1 selection, some of the new entries on the list, and restaurants that dropped off the list entirely, such as Himalaya, Kata Robata, and Killen’s Barbecue. They also talk about Bari Ristorante opening a new location in The Woodlands and restaurateur Brian Doke’s plans to open Lazy Lane restaurant in Garden Oaks.

    In the restaurant of the week segment, Clarkson and Sandler share thoughts on their recent meal at Maison Chinoise. Located next to Brasserie 19 in the River Oaks Shopping center, the new Chinese restaurant is the latest project from Dallas-based Lombardi Family Concepts, known locally for Toulouse Cafe and Bar, its French restaurant in River Oaks District, and Lombardi Cucina Italiana in Uptown Park.

    Listen to the episode to hear which dishes they liked best, as well as the one that missed the mark. They also discuss its decor and how it will fit with the other luxurious restaurants in the shopping center.

    -----

    Subscribe to "What's Eric Eating" on Apple podcasts, Spotify, or wherever you listen to podcasts. Hear it Sunday at 9 am on ESPN 97.5.

    Zaranda owners Tracy Vaught, Hugo Ortega, and Sophia Ortega.

    Zaranda restaurant Tracy Vaught Hugo Ortega Sophia Ortega
    Photo by Nick de la Torre

    Zaranda owners Tracy Vaught, Hugo Ortega, and Sophia Ortega are this week's guests.

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