When San Francisco import Ike's Love & Sandwiches opens its first Houston location on Thursday, August 29, it's doing so with a fun opening-day deal for diners: the first 50 guests in the door get a free sandwich. That's just part of a two-day celebration to launch the new place.
Located at 1051 Heights Blvd., the shop is a partnership between Ike Shehadeh, company founder and face behind the brand, and former Major League Baseball pitcher Mark Appel, who's a Houston native. (He also signed with the Astros' and played in the club's minor league.) Both will be on hand on opening day to greet guests and share their excitement about opening Ike's in H-Town. Look for Shehadeh from 10 am to 5 pm, and Appel from 11 am to 3 pm.
“I’m thrilled to bring my favorite sandwich chain to my hometown,” said Appel in a press release announcing the opening. “This location marks the third store Ike and I have opened together. Now, my family and friends can experience these amazing sandwiches within reach here in Houston.”
In addition to the free sandwich deal, there are other opening specials. Guests who show they are following Ike’s on Instagram can purchase a sandwich for just $5 all day long on Thursday and Friday. They can also get a free popsicle from Steel City Pops with the purchase of a sandwich, while supplies last. The sandwich menu includes vegan, vegetarian, and gluten-free options.
Ike's has earned a reputation for having an array of location-specific options for its shops around the country. In Houston, those will include the “Grand Pinkerton,” made with Pinkerton brisket, pastrami, Pinkerton barbecue aioli, and provolone cheese. There's also a vegetarian version called “Robert Woodrow Wilson,” made with vegan brisket, Pinkerton barbecue glaze, and pepper jack cheese.
Ike's opened in San Francisco in 2007 and has steadily expanded. The Houston opening follows the company's push into Texas. Two Ike's locations set up shop in Austin over the last three months. The Heights spot is the first of four set to open in the Bayou City. The company now has 72 restaurants in five states.