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    Where are the carts?

    Trader Joe's mania jams The Woodlands: Scenes from an opening frenzy of grocerymadness

    Marlo Saucedo
    Jun 15, 2012 | 11:59 am
    • The line to get into the new Trader Joe's in The Woodlands stretched around thestore on opening day.
    • Trader Joe's fever was in the crowd.
      Photo By Marlo Saucedo
    • Once you got to the front of the Trader Joe's line, greeters were there with atouch worthy of Hawaii.
      Photo by Marlo Saucedo
    • There wasn't a lot of room to move around on the opening day of the new TraderJoe's in The Woodlands.
      Photo by Marlo Saucedo
    • Getting to the front of the checkout was no easy task as Trader Joe's frenzyovertook The Woodlands.
      Photo by Marlo Saucedo
    • Still, many customers left satisified — with wine.
      Photo By Marlo Saucedo

    There was plenty of parking, but the line for the opening of the new Woodlands Trader Joe’s clearly began forming long before my 7:20 a.m. arrival. It already wound around the side of the store at that point.

    By 8 a.m., the line had doubled back on itself. Shopping carts ran out at entry one-third of the way through the queue. Shoppers were meet as they entered the store by employees handing out Hawaiian leis.

    The 13,500-square-foot store was impeccable, with colorful artwork depicting recognizable local vignettes on the wall, and creative signage everywhere above and among the products. Free reusable bags were given to shoppers as they crowded in.

    “Every time we go back, we bring back Trader Joe’s. We served the Two Buck Chuck at our wedding!”

    Cambria and Scott Merry, having visited the nearby Starbucks, held a spot toward the front of the line. They moved to The Woodlands three years ago from Austin, but are originally from California: “Every time we go back, we bring back Trader Joe’s. We served the Two Buck Chuck at our wedding!”

    They also like the cat cookies, as well as the store’s selection of organic goods, salads, vitamins and supplements.

    Mark and Amara Bacon, farther back in line, had only been to Trader Joe’s once before Friday morning, but they saw "some unique things” in that California vacation visit. They came to try the roasted seaweed snack and the Two Buck Chuck.

    Woodlands resident Deborah Santesson remembers the Trader Joe’s in Portland, Oregon fondly, saying, “The house brands were so unique; the variety — and the organic items will give me a wider selection than just having H-E-B. And, Trader Joe’s has better prices than Whole Foods!”

    What brought her to opening day? “I’m excited. I want to look at all the products — and I want to go shopping! I’m not much of a cook, and they have a lot of pre-made, pre-packaged meals I can buy.”

    Sarah Sadlowski posed with “thumbs up” next to the extensive wine selection. Sadlowski is orginally from New Jersey, having moved to The Woodlands 18 years ago.

    “My sister’s been sending me care packages all this time from New Jersey, and whenever we go back we pack a suitcase full of Trader Joe’s to being back here," she said. "I kept emailing the company, saying, ‘You’ve got to come to The Woodlands!’ I’ve been waiting 18 years for this!”

    Corinna Cervantez, overhearing, added, “I thought five years was a long time to wait!” She and her husband moved to Tomball five years ago from Southern California. They’ve missed having Trader Joe’s.

    "We’ve been riding them to come,” Certvantezes said.

    Now they’re here, and the Cervantezes — and many Woodlands-area residents — are all smiles.

    Insider Info

    Wondering what the Trader Joe's fuss is about? There are resources for that.

    Two years’ worth of Trader Joe’s product information rated by a husband-wife team can be found on the “What’s Good at Trader Joe’s?” blog. Who knew grocery shopping could be so absorbing?

    On another popular blog, My Trader Joe’s List, visitors rate all the store's products. If that’s too much, however, The Daily Meal cuts to the chase with the top five appetizers, and top five vegetarian and breakfast products at Trader Joe's. (There’s even a section called “Worst. Stuff. Ever.” — so you’ll know what NOT to get.)

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    news/real-estate
    series/real-estate-2012

    in demand

    Houston leads the U.S. with the biggest surge in millionaire renters

    Amber Heckler
    Oct 16, 2026 | 2:30 pm
    Houston skyline downtown at night
    IdeasLaboratory.com
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    The number of millionaire renters and homeowners in the U.S. has surged over the last five years, and Houston has soared ahead of the rest of the country with the largest growth rate among these affluent renter households.

    Houston leads the nation with the No. 1 increase in millionaire renters from 2020 to 2024, a new RentCafe study found. The number of these wealthy households increased from 18 to 232 over the last five years, representing an impressive 1,189 percent growth rate.

    "The pandemic accelerated the shift as remote work pushed the wealthy to relocate to lower-tax metros like Houston, where millionaire renters grew 13-fold, versus 3.9-fold for owners," the report said. "Granted, 232 households is still a tiny fraction of the Houston metro’s roughly 2.7 million households, but the growth rate far outpaces any other major metro."

    Nationwide, the number of millionaire renter households grew 229 percent from 2020 to 2024, far outpacing the 193 percent growth rate among millionaire homeowners.

    Dallas was the only other Texas metro to crack the top 10. The number of millionaire renter households in North Texas has more than quintupled, from just 30 in 2020 to 165 in 2024. That represents a renter growth rate of 450 percent, which — surprisingly — is only the 8th highest nationwide.

    But when it comes to the largest populations of millionaire renters, New York City and San Francisco still lead the way. New York claimed the No. 1 spot with nearly 7,300 millionaire renters living in the city in 2024. Houston ranked 12th on that list.

    Elsewhere in Texas, Austin and Dallas ranked as the 16th and 17th, respectively, for the largest population of millionaire renters. There were 206 millionaire renters living in Austin in 2024, and 165 in Dallas.

    This is who the typical millionaire renter is
    The report also revealed a surprising statistic about the typical millionaire renter in the U.S. — a lot of them are millennials working in "white-collar, high-earning fields."

    "Nearly half (49 percent) of millionaire renters are Millennials, and the number of affluent Millennial renter households surged 392 percent during the five-year period," the report said. "Gen X follows with 33 percent of millionaire Gen X households renting after increasing by 147 percent."

    The report continued, "Although Gen Z still represents a small share of millionaire renters (just 2 percent of the total), no generation has expanded faster: Gen Z millionaire renter households leaped from fewer than a dozen to more than 400 — a tiny cohort today, but one that was virtually nonexistent five years ago."

    The top three most common professions for millionaire renters are chief executives, software developers, and managers, the report additionally found. In Houston, the surge of wealthy newcomers are mostly executives, professional athletes, and entertainers.

    "These roles tend to generate steady, substantial income without necessarily tying workers to one location, making renting a practical fit, rather than a financial necessity," the report said.

    Hotspots for millionaire homeowners
    In RentCafe's separate list comparing the top 10 most popular U.S. metros for millionaire homeowners, Houston ranked 12th nationally with 4,374 millioniare homeowners living in the metro as of 2024. These wealthy Houstonians are most likely working as chief executives, physicians, managers, and lawyers and judges.

    Houston has already proven to be a hotspot for millennial homebuyers, and the latest RentCafe data says millennials make up 19 percent of all millionaire homeowners in the U.S. Gen Xers and Baby Boomers still maintain the largest shares of millionaire homeowners nationwide, at 45 and 33 percent, respectively.

    Dallas (No. 10) and Austin (No. 20) also appeared among the hottest metros for millionaire homeowners.

    Only one Texas city appeared among RentCafe's list of the 20 fastest-growing metros for millionaire homeowners: College Station ranked 13th nationwide with a growth rate of 1,329 percent. From 2020-2024, the number of millionaire homeowners residing in College Station grew from 14 to 200.

    millionaire rentersmillionairesrentcafe studyrentanderson
    news/real-estate
    series/real-estate-2012
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