fit to a t

Innovative Houston athleisure brand debuts cool collab with Talbots for a totally fab fit

After a year of planning and behind-the-scenes work, the highly anticipated collaboration between local apparel brand Accel Lifestyle and Talbots has finally come to fruition.

Shoppers can now find Accel Lifestyle apparel — beloved for its eco-friendly, sustainable, antibacterial fabrics sourced made in the USA — on Talbot's website.

This partnership marks the first-ever collaboration for the athleisure brand of Talbots, T by Talbots. By teaming up with Accel Lifestyle, Talbots expands its product offerings and also provides its loyal, forward-thinking, and ethically minded customers with a new clothing option that perfectly fits with their values.

At the helm of Accel Lifestyle is founder Megan Eddings, whose background in chemistry ignited the creation of the brand's groundbreaking Prema fabric after one too many run-ins with foul-smelling gym clothes. Her proprietary fabric boasts a revolutionary antibacterial technology, rendering Accel Lifestyle's apparel supremely comfortable, high-quality, and remarkably odor-resistant. With this cutting-edge fabric, Accel Lifestyle firmly establishes itself as a trailblazer in the industry, setting new standards for functionality and style.

As CultureMap reported in 2019, Eddings's innovative work was rewarded with a partnership with Inc. Magazine, Houston billionaire Tilman Fertitta, and others.

"We are beyond elated about the Accel x Talbots launch," Eddings tells CultureMap. "Amanda Cotler, Accel's Director of Operations, and I have been working on this opportunity for a year, and it feels incredible for the collaboration to be live. Our passions are textiles with technology and an ethical made-in-the-USA supply chain. To have a multi-billion dollar company like Talbots care about the same things brings us so much joy."

In addition to their remarkable achievements in fashion, Accel Lifestyle champions the power of women in STEM through their team's leadership and this collaboration. By showcasing the applications of science and technology within the realm of fashion, Accel Lifestyle and Talbots are spotlighting the remarkable potential within these fields.

With the Accel Lifestyle x Talbots collaboration in full swing, customers can expect an extraordinary fusion of sustainable fashion and impeccable style. The Accel Lifestyle collaboration features an Anti-Odor Power Tank and an Anti-Odor Timeless Tee. Both are available in colors black and white.

Photo courtesy of Accel Lifestyle

Accel Lifestyle is teaming up with Talbots, marking the first time T by Talbots has ever collaborated with another apparel brand.

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VAULT VIBES

Houston fashion star Chloe Dao marks 25 years with epic clean-out sale

Photo courtesy of Chloe Dao

From January 24- 31 Chloe Dao will open her personal design archives to mark 25 years with a rare boutique vault sale.

For Houston fashion devotees, this is the kind of news that prompts a calendar alert and a group chat with the besties. Chloe Dao is celebrating 25 years in fashion by doing something she has never done before: opening the vault.

From January 24 through January 31, the Chloe Dao boutique will host a 25-Year Anniversary Clean-Out Vault Event, releasing pieces from Dao’s personal design archives alongside curated boutique items that have been held back for years. Once they are gone, they are gone for good.

“This is not a typical sale; this is an anniversary moment,” Dao says. “It’s an intentional release, a moment of reflection and gratitude, and a way to make space for what’s next. Once these pieces are gone, they’re truly gone."

For the first time ever, shoppers will be able to snag select designs from past collections and limited production runs, and Dao has confirmed she will be parting with some of her couture designs. Shoppers can expect more than 300 items, with more than half of the boutique included in the sale event.

Chloe Dao design Select runway couture and past collection pieces headline Chloe Dao’s 25-Year Anniversary Clean-Out Event.Photo courtesy of Chloe Dao

Everything in the anniversary sale will be discounted 65 percent or more. Fan favorites, including the Houston T-shirt and Aya scarf, will be priced at $15 to $20, down from $42 to $68. None of the released pieces will be reproduced or restocked.

There is also a very personal moment behind this big event. Dao shared that she is planning for the future, including her eventual retirement in about 5 years, making this the right time for a shift.

“It is bittersweet, and I’m still torn about letting go of some of my archive pieces. But a close friend stopped by the boutique this past Saturday and reminded me that I can always create more. That really stayed with me. I’ve missed designing for my store, and this sale feels like a reset — a chance to return to what I love most: designing eveningwear," Dao tells CultureMap. "The past six years, especially post-COVID, were very much about survival mode. Now, if I’m going to truly survive and thrive in today’s retail landscape, my focus is shifting back to my own line and less on curation.”

Following her Project Runway Season Two win and decades of success, Dao says the milestone is also about gratitude for the city that supported her from the start.

“Think of it as an archive release and a chance to own a piece of my history as I celebrate 25 years in fashion. Thank you for being part of this journey with me. I’m so excited to share this moment, and this milestone, with you."

25-Year Anniversary Clean-Out Vault Event, January 24 - January 31, Chloe Dao Boutique, 600 N Shepherd Dr #115, in M-K-T Heights.

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