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    Trendysomething in SoMo

    Meet the fresh prince of SoMo

    Steven Devadanam
    Oct 30, 2009 | 12:32 pm

    When approached about writing my own column for this gorgeous new Web site, I was overcome by a sense of flattery, confusion and duty, as I was given the task of voicing the experience of the twenty-something life in Houston. By no means did I believe that I could reasonably represent the archetypal post-college individual.

    I don’t drive an SUV (totaled that in high school); I don’t aspire to be a physician or oil tycoon; and I have little in common with other prominent twenty-somethings from Houston (Beyoncé and Hilary Duff come to mind).

    However, I believe that these differences, in fact, do make me typical of a newer, emerging city.

    Culture may not be king, but it may at least be a prince – the kind who makes a mean organic chili and gossips with an ever-so-slight Texas twang at gallery openings. This prince might just be me, living in the southerly parts of Montrose, or SoMo.

    My early college years took me from Brooklyn to Barcelona, so for my final year at school, I really wanted to make my mark somewhere special. I investigated studios in Midtown, lofts in Eastwood and garage apartments in the northern part of the ‘Strose.

    Ultimately, a little toho (townhouse) in SoMo became home, and I soon found myself living with a girl named J and a rabbit named Sasquatch. I relish living walking distance to the museums, sushi, dive bars and garden-variety trouble.

    To provide a clearer view of what life is like in SoMo, I would like to take a page from a fellow Internet phenomenon and detail: Stuff SoMo People Like.

    Avoiding OTL

    Nobody can help where they’re from, but once the post-college years arrive, a decision must be made. And for the twenty-something in Houston, the city suddenly manifests as a medieval walled town, in which going outside Loop 610 (or OTL), is far out of bounds.

    For the twenty-something intelligentsia, OTL means suburbs plainly named after sugar, pears and forests – a wasteland of ring roads and megamalls. I even heard that swine flu started out there.

    OTLers and these so-called 281ers may encounter one another first hand on Friday nights in Midtown or the Washed-up-ington Corridor – a Houston adaptation of the clash between downtowner and bridge and tunneler. However, access to OTL is granted to SoMo people for the pursuit of airports and authentic dim sum.

    Note: “OTL” may also refer to “One True Love,” so be careful. These terms are basic knowledge, like knowing where Binz ends and Bissonnet begins.

    Vaguely Obscure Art Collectives

    The only thing hipper than an art collective is an obscure art collective. Art collectives are great because they bring together interesting people and foster communal creativity.

    More importantly, public events at art collectives provide free kegs of microbrewed IPA and efficiently consolidate a critical mass of generally attractive pseudo-intellectuals – people like me.

    Visiting these collectives offers a glimpse of SoMo subcultures, ranging from ‘zine enthusiasts exhibiting at Caroline Collective to the cartoon-meets-porn doodles of the I Love You Baby group featured at The Joanna.

    Breaking free of the white box art galleries, obscure art collectives inhabit reconstituted mid century ranches or cute dilapidated bungalows. People from SoMo love these buildings because they lend themselves to unique installation art and offer a plethora of hidden corners for making out with your OTL.

    Loitering

    Yes, the youth pastime of loitering is alive and well, especially for the trendysomething in SoMo. While there are numerous options for productively spending time indoors, perhaps it is the grueling humidity and drivers’ hostility to pedestrians that consistently brings SoMo people outside.

    One of my personal favorite spaces for individual contemplation is Bell Park at Montrose and Banks. Most reactions to this pastime involve questions of how many times I’ve been mugged or if I’ve befriended any legitimate drug dealers. The answer is “no,” but I have had an epiphany or two while sitting on the Gaudí-esque benches and making serious eye contact with that statue of Christopher Columbus.

    Loitering at Bell Park is also successful when you bring a bunny wearing a harness and leash, which has a tendency of luring amiable lesbians from the patio at Ernie’s.

    The art of standing around and doing nothing is at its best on Montrose bridges spanning 59. The Graustark street bridge, just west of Montrose, functions as a sort of after-hours VIP club for the SoMo-er, as the stray empty Shiner bottle or Lucky Strike butt may attest.

    Tip: Loitering + jaywalking = potential encounters with hipsters on fixed gear bikes. Friends with a fixey are like art school degrees and museum memberships – the more you have, the greater your credibility.

    It is my sincere hope that this modest list of Stuff SoMo People Like provides insight on the valuable practices of life in my home-hood. Clearly there is much more to SoMo, including a severe enthusiasm for theme parties, karaoke and crashing bar mitzvahs at the Hotel ZaZa – all aspects of a certain prince living out his twenties in ostentatious obscurity.

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    hottest headlines of 2025

    Houston's richest residents, best suburbs, and more top city news in 2025

    Amber Heckler
    Dec 22, 2025 | 3:45 pm
    Museum of Fine Arts, Houston gala 2025
    Photo by Wilson Parish
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    Editor’s note: As 2025 comes to a close, we're looking back at the stories that defined Houston this year. In our City Life section, readers will notice several of our local universities earned high praise from prestigious global and national publications. Houston's sprawling suburbs continued to skyrocket in popularity for their livability and safety, and no top-10 list is complete without mentioning the city's wealthiest residents. Read on for the top 10 Houston City Life stories of 2025.

    1. 2 Houston universities named among world’s best in 2026 rankings. These two high-performing local institutions – Rice University and University of Houston – are in a class of their own, according to the QS World University Rankings 2026. QS (Quacquarelli Symonds) compiles the prestigious list each year; the 2026 edition includes more than 1,500 universities from around the world.

    2. Richard Kinder is Houston's richest billionaire in 2025, Forbes says. The Kinder Morgan chairman is the 11th richest Texas resident right now, and ranks as the 108th richest American. Kinder also dethroned Tilman Fertitta to claim the title as the wealthiest Houstonian.

    3. 2 Houston neighbors shine as top-10 best places to live in the U.S. Pearland and League City, respectively, claimed No. 3 and No. 6 in U.S. News & World Report's annual "Best Places to Live in the U.S." rankings. The 2025-2026 rankings examined 250 U.S. cities based on five livability indexes: Quality of life, value, desirability, job market, and net migration.

    4. 5 Houston suburbs deemed best places to retire in 2026 by U.S. News. The Woodlands and Spring should be on the lookout for an influx of retirees next year, U.S. News predicts. Three more Houston-area neighbors also ranked among the top 25 best places to retire in America.

    5. Activist group calls out Houston highway as a 'freeway without a future'. A May 2025 report from Congress for the New Urbanism (CNU) included Houston's Interstate 45 expansion on its list of highways with infrastructure that is "nearing the end of its functional life." CNU claims further expansion of Houston's highway system could eventually lead to the loss of the city's bayous, while also diminishing the remaining flood-absorbing land.

    6. 10 things to know about America's first Ismaili Center opening in Houston. After nearly 20 years in the making, the long-awaited Ismaili Center, Houston finally opened its doors to the public. The 11-acre site was painstakingly designed and constructed to offer indoor and outdoor public spaces for all Houstonians to enjoy, connect, and engage.

    7. Houston billionaire Tilman Fertitta asking $192 million for superyacht. Fertitta, who owns the Houston Rockets and restaurant and hospitality conglomerate Landry's, decided to sell his 252-foot yacht, named Boardwalk, to make room for an even larger superyacht he is expected to receive in April 2026. Among numerous luxurious amenities, Boardwalk also features a helipad.

    8. 2 Houston neighbors rank among America's safest suburbs in 2025. Spring came in at No. 19 and West University Place followed at No. 21 in SmartAsset's August 2025 study, which is the first time the two Houston suburbs have made it into the top 25.

    9. Houston is one of America's most overpriced cities, study finds. This likely isn't a surprise to some Houstonians. The study, conducted by Highland Cabinetry, said Houston "struggles with heavy pollution and underwhelming income levels."

    10. 9 Houston universities make U.S. News' 2025 list of top grad schools. Among the newcomers this year are Houston Christian University and Texas Southern University. HCU's graduate education school ranks No. 21 in Texas, and TSU has the 10th best law school in the state.

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