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    here comes the bridal show

    America's biggest bridal extravaganza engages Houston in a weekend of inspo, giveaways, TikTok challenges, and more

    Steven Devadanam
    Jul 18, 2022 | 5:20 pm
    Blushing brides-to-be will flock to the Bridal Extravaganza Show.
    Blushing brides-to-be will flock to the Bridal Extravaganza Show.
    Photo by Anthony Rathbun

    Given the endless amount of Pinterest boards, Instagrammers, influencers, wedding planners, and more, Houston-area brides-to-be need little help in planning their big day. But for those looking for some in-person inspo, the biggest bridal planning showcase is back in Houston.

    The Bridal Extravaganza Show returns to the George R. Brown Convention Center on Saturday and Sunday, July 23 and 24. Tickets, which range from $15 for general admission and $49 for VIP, are on sale now online.

    A longtime favorite that dates back to 1983, the biannual event features more than 200 vendors that cater solely to the wedding industry. Thousands of visitors pack the George R. Brown for cake samples, décor, flowers, 13 fashion shows, multiple Instagram walls for selfies, speaker presentations on the latest bridal fashion and trends, and entertainment from Houston’s top wedding professionals, per a release.

    New this year, vintage trucks and trailers will be transformed into drink and catering stations. Other new vendors include BachLit, which promises “the ultimate bachelorette party planning service,” and bachelorette party outfits from the And a Little Hope Boutique.

    Also on the program is a “What You Need to Know Now!” wedding seminar for VIP Brides on Saturday and Sunday. The first 100 VIP Brides will also score signature swag bags with complimentary gifts from sponsors and vendors.

    No detail is spared, from the getaway car to the honeymoon, wedding party, and more, and brides and couples will receive a digital list of all of their favorite vendors with a BrideScan app which allows engaged couples to connect with wedding professionals via a QR code.

    Always a big draw, formal fashion shows hit the 60-foot runway stage all weekend. On Sunday from 3:45 pm– 5 pm, guests will be treated to an immersive fashion show experience for a grand finale.

    Speaking of fashion, brides-to-be and their squads are encouraged to dress to impress on Saturday and Sunday afternoon, where they’ll join the show onstage to create a TikTok video. Bridal parties squads can also post pics on Instagram, tag @bridalextravaganza, and use #bridesquad2022. The bride squad with the most likes will win a travel card; winners will be announced on Monday, July 25.

    As always, the show promises big giveaways for those tying the knot. Top prizes this year include romantic honeymoons, shopping sprees, a bachelorette weekend at the Westin of The Woodlands, a weekend escape at Deer Lake Lodge, and more.

    -----

    The Bridal Extravaganza Show; George R. Brown Convention Center; 1001 Avenida De Las Americas. Hours are 10 am-5 pm Saturday, and 11 am-5 pm Sunday, July 24. For tickets and more information, visit the official site.

    Check out expert panels, demonstrations, and more.

    Bridal Extravaganza Show
      
    Photo by Anthony Rathbun
    Check out expert panels, demonstrations, and more.
    weddingsshoppingyoung-professionalstrendsinspiration
    news/fashion

    BEAUTY BASH

    The Makeup Show returns to Houston in full glam for its 20th anniversary

    Gabi De la Rosa
    Jun 17, 2025 | 3:30 pm
    Danessa Myricks Beauty
    Photo courtesy of Danessa Myricks Beauty/Instagram
    Industry pros and beauty lovers gather at The Makeup Show for product launches, live demos, and insider education from top makeup artists.

    Houston beauty pros, educators, and trend-obsessed makeup lovers rejoice The Makeup Show is making a glam comeback to the Bayou City this fall to celebrate its 20th anniversary after a four-year hiatus.

    This curated experience will take place from September 20-21 at the Hilton Houston Post Oak, bringing together the best and brightest in the beauty industry. Attendees will include everyone from makeup artists to brand owners, aestheticians, salon owners, photographers, models, and anyone who lives for the latest must-have product drop.

    In addition to showcasing a variety of innovative and prestige brands, including, Alcone Company, AppleDoll Beauty, Ashunta Sheriff Beauty, Danessa Myricks Beauty, Elora Lane, Kryolan Professional Make-up, MYKITCO, and Temptu PRO, the show will feature four educational stages. Attendees can learn from industry pros through educational talks and demonstrations. Keynote artists include Danessa Myricks, James Molloy, and Sheika Daley, with more names to be announced soon.

    The Makeup ShowAttendees can test out new products and mingle with beauty insiders during The Makeup Show’s exciting return to Houston September 20-21.Photo courtesy of The Makeup Show

    Attendees can access show-exclusive discounts, test out new tools, and chat with the brands’ founders and executives to better understand the artistry and science behind what's in their kits. This year, for the first time, The Makeup Show will debut its Community Stage, spotlighting rising talent and fresh perspectives from emerging artists in the industry.

    The Makeup Show tickets range from $36 to $55 and are available here.

    houston beauty eventsprofessional makeup artistsbeauty industry educationmakeup trade showthe makeup showthe makeup show houston
    news/fashion
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