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    Standing Tall

    In the pink: Wendy Davis filibuster sneakers are a big hit

    Layne Lynch
    Jun 28, 2013 | 5:02 pm

    Unless you've been living under a rock the past few days, you've heard about Democratic Senator Wendy Davis' historic filibuster that took place at the Texas Capitol on Tuesday.

    The bill Davis was fighting, SB 5, would have put an end to abortions after 20 weeks and potentially closed all but a handful of the state's existing clinics.

    With a strong, boisterous conservative majority in the Texas Senate, the likelihood that the bill would pass and become law was too great to ignore for pro-choice advocates. So with a roaring crowd of feminist supporters, Davis stood for hours and succeeded in shutting down the controversial bill.

    Mizuno's daily website traffic totals have nearly double compared to the same day last week, and the Wave Rider 16 product page led as the No. 1 viewed page.

    During her filibuster, Davis sported a pair of pink Mizuno Wave Riders, which have attracted quite a bit of attention in the marketplace this week. Knowing that rules prohibited her from leaning, sitting or taking breaks during her filibuster, Davis opted to wear supportive athletic shoes.

    Many believe the senator chose the shoes because pro-life Republican feminists are often referred to as "pink elephants." In 2010, Sarah Palin emphasized that there would be an increase in pink elephants in the coming years, promising an increase in GOP women fighting against pro-choice rights.

    Harper Cornell, public relations manager at Mizuno, spoke to CultureMap about the phenomenon and its effect on the company. "The resulting attention from media and social media has driven a significant increase in traffic to MizunoRunning.com and the Wave Rider 16 product page, specifically. [Mizuno's] daily website traffic totals nearly doubled compared to the same day last week, and the Wave Rider 16 product page led as the No. 1 viewed page."

    Cornell continued, "[They] are proud of the running shoes [they] develop for customers and know the Wave Rider’s design is able to provide the comfort and cushioning needed for any endurance event, whether it’s a 5K, a marathon or 10-hour filibuster."

    Cornell wasn't able to disclose if Wave Rider sales had noticeably increased since Mizuno is a privately-held company, and emphasized that while the company appreciate's Davis' choice in footwear, Mizuno does not maintain a corporate position related to the issue in discussion.

    For those Houstonians hoping to get their hands on a pair of these now-historic shoes, you're in luck. Luke's Locker, Fleet Feet and Finish Strong Sports have the mesh pink shoes (the technical color combination is "Rogue Red/Apple Green") in stock.

    And if you have extra time, it's worth reading the comical Mizuno Wave Rider 16 reviews on Amazon.com, which note that shoes are "marathon shoe[s] for marathon filibustering" and "fit perfectly up a Republican's rear."

    Wendy davis shoes1
      
    Photo by Eric Gay AP
    unspecified
    news/fashion

    RETAIL REFRESH

    Athleisure giant Lululemon stretches out with new Heights store

    Gabi De la Rosa
    Jun 9, 2025 | 9:00 am
    lululemon
    Photo courtesy of Lululemon/Instagram
    Lululemon will be opening its newest location in the Heights on June 11.

    Global athleisure brand Lululemon is leveling up in the Heights with a big move to a larger location. For Heights shoppers who live in leggings, the new location is just a short jog away from its former home.

    The popular athleisure brand has officially closed its boutique-style storefront at Heights Mercantile and is relocating just five minutes down the street to a more spacious, high-traffic location at M-K-T Heights. This move is a progression for the brand in one of Houston’s most sought-after shopping neighborhoods.

    Their former spot on Heights Street, housed in a repurposed residential building, was charming and very successful. It was so successful that the brand felt it needed more square footage to accommodate the needs of its shoppers.

    The brand did not want to go too far from its original location and identified M-K-T as an excellent place for a new outpost, a M-K-T representative tells CultureMap.

    lululemon MKT HeightsShoppers can explore the new Lululemon location at M-K-T Heights on June 11, featuring a modern layout and expanded retail space.Courtesy of M-K-T Heights

    The space, which is scheduled to open on June 11, will offer a more traditional layout, in line with the brand’s familiar store design, and brings additional benefits. The new store will be adjacent to a curated mix of local and national retailers, including Chloe Dao, Ray-Ban, Buckle Bunny Hat Bar, as well as restaurant favorites Buttermilk Baby, Mala Sichuan, and Casa Nomad. It will gain visibility from increased foot traffic, enhanced signage, and a sleek, open interior that allows for a more elevated guest experience.

    mkt heightsheights mercantileathleisure wearthe-heightsshoppingopeningslululemonlululemon houston
    news/fashion
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