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    power house

    Houston's global empress of entertaining and power CEO husband place party palace up for auction

    Steven Devadanam
    Apr 21, 2023 | 5:01 pm

    Oh, if these marvelous walls could speak.

    For years, A-listers from across the city, state, nation, and the world have descended upon the Memorial-area home of celebrated social titans John and Becca Cason Thrash for lavish, decadent, "you had to be there" soirees.

    A mainstay of society and style pages across the globe for two decades, the Thrashes have entertained the likes of former presidents, George Clooney and Vogue queen Anna Wintour at their masterpiece estate at 306 Longwoods Lane. Heads of state, celebrities, fashion icons, and captains of indsutry all have their own Thrash mansion tales.

    Much like the dynamic duo, the home's style became synonymous with Houston's social scene; a mix of classic and modern. Now, the Thrashes have put their storied estate — currently listed for $19.5 million — up for auction via Jay Monroe of Martha Turner Sotheby's International Realty. Serious potential bidders can tour the property (by appointment) and bid with no reserve through May 25 via Sotheby's luxury online auction portal, ConciergeAuctions.com.

    306 Longwoods Lane Becca John Thrash Photo by Joe Bryant / Martha Turner Sotheby’s International Realty

    This is the first time the 20,000-square-foot Memorial manse has been offered for sale. Once a modest brick midcentury, the home was slowly transformed over the years into a design and elemental wonder of granite, slate, rift-sawn oak, and what seems like a mike of glass.

    It's hard to pinpoint a singular focal point of the home that evokes the designs of I.M. Pei, Frank Lloyd Wright, and Ludwig Mies van der Rohe, but one could argue that the shimmering, 44-foot pool — often converted into a dance floor or fashion show runway or even stage — is a star of the show.

    306 Longwoods Lane Becca John Thrash Photo by Joe Bryant / Martha Turner Sotheby’s International Realty

    News, Shelby, Joanne King Herring Dinner, John Thrash, Becca Cason Thrash, July 2014Social superstars John and Becca Cason Thrash. Photo by Leslie Lormann

    Designed primarily for entertaining and gatherings, the three-bedroom home is sleek and expansive; here, the stone-crafted kitchen and dining room, which brings the outside in, are meant to house large parties. In keeping with its East-meets-West, modern design, the home is lush with natural, existing light, creating a sense of stately Zen.The lush greens that make up the surrounding green space also feature memorable sculptures and boast a scenic path to bayou waters — picture perfect for daytime affairs and moonlight fetes.


    306 Longwoods Lane Becca John Thrash Photo by Joe Bryant / Martha Turner Sotheby’s International Realty

    Doubtful that any new owner could rival the philanthropic reputation Becca Cason Thrash has cultivated. Already a legendary local fundraiser, Thrash is a revered reveler in France for her lavish Louvre parties. Consider her Louvre fundraising track record alone: Gala one, $2.3 million; gala two (starring Janet Jackson) $3.2 million; gala three (starring Diana Ross), $2.7 million, and gala four (starring Duran Duran), $3.3 million.

    37 Veronica Bulgari, from left, Naomi Watts, Greggory Burke and Becca Cason Thrash at the Bulgari exhibition dinner May 2014Veronica Bulgari, from left, Naomi Watts, Greggory Burke and Becca Cason Thrash, all in Bulgari. Photo by © Michelle Watson/CatchLightGroup.com

    Becca and John (who is CEO of Houston-based energy firm eCORP International and a former CultureMap investor) leave behind a million whispers, winks, and nods in their epic party palace.

    A respectful word of advice to even the shyest of new owners: Throw a posh party, and raise a glass to the Thrashes.

    306 Longwoods Lane Becca John Thrash Photo by Joe Bryant / Martha Turner Sotheby’s International Realty

    306 Longwoods Lane Becca John Thrash
      

    Photo by Joe Bryant / Martha Turner Sotheby’s International Realty

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    Power and Style

    Fashion show and tequila toasts light up Latin Women’s Initiative lunch

    Joel Luks
    Jun 13, 2025 | 4:30 pm
    Latin Women's Initiative gala luncheon 2025
    Photo by Dave Rossman
    Jessica Perez, Vicky Nehme, Raquel Thomas, and Alejandra Elizondo.

    Houtson's Latin Women’s Initiative pulled off a tres chic triple threat — style, celebration, and serious giving — during its 30th anniversary luncheon and fashion show, drawing more than 850 supporters to the Hilton Americas-Houston ballroom. The event blended culture, community, and catwalks into one spectacular midday affair.

    Event chairs April Ramirez Fabre and Julie Garza, alongside board president Jovanny Orellana, welcomed guests to a ballroom teeming with fashionistas, philanthropists, and a whole lot of Latin sass. The annual luncheon, show, and bustling marketplace marked a major milestone for the nonprofit, which has supported Houston’s Latin community for more than two decades. This year’s honorees, Lisset Garza and Naimeh Salem, were recognized for their years of dedicated support to the organization and beyond.

    Festivities kicked off early with a shopping marketplace that opened in the morning and quickly became standing room only. Stylish attendees sipped tequila samples from local brand Titanium Tequila while browsing vendors. A specialty cocktail bar and music from DJ Freddy B kept the energy festive. Event designer Johanna Terry delivered an elegant setting, infusing the ballroom with rich emerald green tones, a nod to the organization’s 30th anniversary, paired with lush florals.

    The program began with Orellana welcoming the crowd from a dramatic Y-shaped runway, as Mariachi Reyes de Mexico filled the room with music that hushed the crowd for a heartfelt invocation.

    Then came the moment every fashion lover waited for: Lo Mejor de Saks Primavera 2025 (The Best of Spring Saks 2025), a luxe runway show presented in partnership with Saks Fifth Avenue, led by Heidi Turney and Hasina Starks. Applause echoed as models and a few brave Houston firefighters showed off the season’s must-haves. But the true showstopper? Actor and TV host Julián Gil, who surprised the audience by strutting the runway himself, earning whoops and cheers from the crowd. His appearance was generously sponsored by Salem.

    The catwalk came alive with Latin beats and massive LED screens flashing colorful visuals, thanks to a production team led by Lenny Matuszewski and Tamara Bonar. Behind-the-scenes storytelling and videos, created by exclusive media partner Telemundo Houston, added a poignant layer to the spectacle.

    As guests settled in for lunch, anticipation built for the raffle, which included a dazzling diamond tennis necklace from Zadok Jewelers. Helene Zadok herself took the stage to crown the lucky winner. All that excitement translated into impact: the event raised more than $500,000 to benefit Justice Forward, Rebuilding Together Houston, Segundo Barrio Children's Chorus, El Centro de Corazon, and Naba Shoes for Kids.

    And what’s a Latin party without a proper toast?

    Guests clinked glasses in a tequila-fueled cheers to three decades of fashion for a cause, then danced the afternoon away to live music from Grupo Kache. The grand finale included more marketplace shopping and lite bites, with plans already announced for next year’s fête on May 1, 2026.

    Houston’s Latin glitterati showed up, including Ceron, Patricia Herrera, Leticia Fallick, Rosi Hernandez, Gloria Luna Bounds, Trini Mendenhall-Royalty, Vicky Dominguez, Becky Reyes, Maritza Gonzales, Vicki Luna, Chree Boydstun, David Cordua, Frances Castañeda Dyess, Patricia Garcia, Alba Huerta, Daisy Mendoza, Arcy Muñoz Marshall, Jolene Treviño, Mari Salazar, Leanne Schneider, Hoda Sana, Xochitl Ljuboja, Jackie Garcia, Cathryn Martinez, Mariangeles Orti, Vanessa Ramirez, Matty Restivo, Lisa Flores, Susan Dray, Marilu Garza, Conchita Reyes, Lorena Gomez, Lucia and Michael Cordua, and Leisa Holland-Nelson.

    Latin Women's Initiative gala luncheon 2025
      

    Photo by Dave Rossman

    Jessica Perez, Vicky Nehme, Raquel Thomas, and Alejandra Elizondo.

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