If only the Salvation Army could sell the secret to its successful annual luncheon. Earlier this week, the ballroom of River Oaks Country Club was packed to the rafters, the popular fundraiser having been sold out since July.

Few could have been happier with the results than luncheon chairs Lilly and Thurmon Andress or local Salvation Army commanding officers Majors Chris and Sandy Flanagan. It was a record day with gross proceeds topping $520,000.

Of course, the guest speaker, legendary football star Gale Sayers, had more than a little to do with the luncheon's popularity. Despite his short-lived career due to a knee injury, Sayers' notoriety continued with the film Brian's Song, which immortalized his friendship with Chicago Bears teammate Brian Piccolo, who died of cancer at the age of 26.

For this luncheon, think football and the former college football greats that gathered to hear Sayers. They included Bucky Allshouse, Don Mullins, Clendon Thomas, Dr. Walter McReynolds, Jakie Sandefer and Joe Washington of the University of Oklahoma and Baltimore Colts fame.

Football was on the table in so many ways throughout the day, including the football and mum centerpieces, but more importantly in emceeSpencer Tillman,former Houston Oiler and local sports anchor who is now part of CBS Sports team.

Soaking up the gridiron atmosphere were luncheon honorees Jane and Jim Wise, Salvation Army advisory board chair Charles Roff, Linda McReynolds, Cynthia Allshouse, Terri and John Havens and Ginger and Jack Blanton.