what a splendid deal
Splendid ice cream shop sweetens big Montrose grand opening with free scoops and plenty of swag
A new ice cream shop wants to give Houstonians a free treat. The city’s newest location of Jeni’s Splendid Ice Creams will celebrate its grand opening next Thursday, July 13 with free scoops from 7 pm - 12 am.
Located in Montrose at 1719 Westheimer Rd., the new Jeni’s joins outposts in the Heights and CityCentre. The shop features approximately two dozen flavors such as Brown Butter Almond Brittle, dairy-free Dark Chocolate Truffle, and specials such as the Pop-Tart-inspired Frosted Brown Sugar Cinnamon or the summery Strawberry Buttermilk.
Patrons may purchase their ice cream as one full scoop, two half scoops, a trio with three half scoops, or a flight of 10 half scoops. Notably, the shop does not offer sundaes, milkshakes, or other ice cream-based treats; it's all scoops all the time.
The store also sells pints to go in a wider variety than what one would encounter in a grocery store, along with swag such as T-shirts and founder Jeni Britton Bauer's James Beard Award-winning cookbook, Jeni’s Splendid Ice Creams at Home.
The free scoops go from 7 pm-11 pm and the first 50 people score swag bags. Jeni's Instagram
In addition to free scoops, the first 50 people in line at Thursday’s grand opening will receive Jeni’s swag bags. Find more details at the event’s Facebook page.
The new Jeni’s joins a thriving group of local ice cream shops in Montrose, including Milk & Sugar, Craft Creamery, and SweetCup Gelato. Van Leeuwen, an ice cream shop from New York, operates a location in the nearby Montrose Collective mixed-use development.