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    Fresher Than Fresh

    From sushi to sake: The art of Japanese cuisine awaits at Azumi in River Oaks

    CultureMap Create
    Dec 23, 2024 | 12:00 pm

    Located in Houston’s River Oaks District, Azumi offers an exquisite fusion of traditional and contemporary Japanese cuisine. Renowned for its impeccable craftsmanship and vibrant atmosphere, this dining destination is perfect for intimate dinners, group gatherings, festive holiday get-togethers, or special celebrations.

    A culinary showcase
    Azumi’s sushi program is a true highlight, featuring the freshest seafood flown in daily from Tokyo and beyond. Under the guidance of chef Timur Fazilov and his talented team, guests can enjoy expertly prepared nigiri, maki rolls, crudos, and hand rolls that reflect a mastery of flavor and technique.

    The hot kitchen menu complements the sushi offerings with bold and innovative meat and seafood dishes, including guest favorites like fried rice and Yakisoba noodles.

    Azumi HoustonPhoto courtesy of Azumi

    Azumi Houston
      

    Photo courtesy of Azumi

    Azumi’s sushi program is a true highlight.

    The restaurant’s dedication to quality extends to its beverage program, which boasts a curated sake list, a diverse wine selection, and signature craft cocktails, like the must-try lychee martini.

    Lunch and happy hour highlights
    For a midday treat, Azumi’s famous bento box offers a sampler of the restaurant’s best, including miso soup, wakame salad, fried rice, and a selection of sushi. It’s the perfect way to experience Azumi’s culinary variety in a single meal.

    Azumi HoustonAzumi’s famous bento box offers a sampler of the restaurant’s best. Photo courtesy of Azumi

    Happy hour enthusiasts will love the offerings available daily from 3-6 pm at the bar and outdoor patio. Highlights include $10 lychee martinis, $8 spirits, $2 oysters, and $9 sushi rolls — a delectable lineup that ensures there’s something for everyone.

    An unparalleled atmosphere
    Azumi’s sleek and stylish interior sets the stage for an unforgettable dining experience. Whether relaxing at the full bar or enjoying the inviting outdoor patio, the ambience is as exceptional as the food. The vibrant energy and attention to detail make Azumi a top choice for both casual evenings and elegant occasions.

    Azumi HoustonPhoto courtesy of Azumi

    Elevate your next night out
    From the freshest seafood and premium Wagyu beef to expertly mixed cocktails, Azumi promises an extraordinary dining experience. Whether you're indulging in its innovative menu, exploring the extensive sake list, or enjoying the lively atmosphere, Azumi redefines what it means to dine out in style.

    Reserve your table today and discover why Azumi is Houston’s go-to destination for modern Japanese cuisine.

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    Matcha News

    TikTok star Keith Lee crafts matcha latte for Hill Country flood relief

    Teresa Gubbins
    Jul 11, 2025 | 9:30 am
    Keith Lee and matcha drink
    Instagram
    Keith Lee hoists his special matcha drink.

    The devastating floods that swept across Central Texas on July 4 are bringing out all kinds of charitable endeavors — and that includes a limited-edition beverage from Texas-based TikTok food influencer Keith Lee.

    Lee, a social media sensation whose online food reviews have benefited hundreds of small restaurants, is partnering with La La Land Kind Cafe on a special drink: Called the La La Land X Keith Lee Latte, it's a matcha drink in which 100 percent of the proceeds will go towards Kerr County flood relief.

    La La Land is the coffee chain founded in Dallas in 2019 with a mission to provide opportunities for fostering youth and individuals in need. It has three locations in Houston, along with 10 across Dallas-Fort Worth and six in Southern California.

    The new Keith Lee Latte will consist of double ceremonial matcha, with secret syrup, matcha cloud, a whole fresh strawberry, flaky salt, and matcha powder. (See Lee enjoy the latte in the video below.)


      
     
     
     
     
     
     
    View this post on Instagram
     
     
     
     
     
     
     
     
     
     
     
     
    A post shared by Keith Lee (@keith_lee125)
     


    Matcha is the Japanese green tea powder that has experienced a surge in popularity, appearing in everything from drinks like the matcha latte to desserts like matcha mousse.

     Keith Lee Latte Keith Lee Latte is a matcha drink.Instagram 

    Lee, who relocated to Dallas in 2024, has been on a matcha kick ever since he tried it in Chicago, which he says "led me down a rabbit hole," and it has become his trademark drink. In May, he visited seven cafes across DFW in search of the perfect matcha in town, and that included La La Land, where he ordered a matcha with almond milk.

    He also has a charitable history, including a special visit he made to Taste Project in Fort Worth to donate $4,000 to support the nonprofit's mission to fight food insecurity.

    The Keith Lee Latte will be available at all La La Land cafes beginning Friday July 11, for a limited time only. From July 11-27, 100 percent of all proceeds will support flood relief efforts in Kerr County — "a community in our home state that’s hurting," La La Land Cafe says.

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