Ready for Kale-Aid?
Houstonians will get another healthy-food eating option when national chain True Food Kitchen makes its debut July 29. Located at the soon to open BLVD Place Phase II development at the corner of San Felipe and Post Oak, True Food Kitchen is the first of two Fox Restaurant Concepts to come to the space; North Italia will follow True Food in September.
True Food caters to vegan, vegetarian and gluten-free diners with dishes like an "inside-out" quinoa burger, salads, sandwiches, and kale.
True Food's biggest selling point is the restaurant's partnership with noted healthy-living proponent Dr. Andrew Weil. The restaurant's menu is based on Weil's anti-inflammatory diet. As with Seasons 52, its most obvious competitor, True Food caters to vegan, vegetarian and gluten-free diners with dishes like an "inside-out" quinoa burger, salads, sandwiches, and kale.
As seen in the photos above, the leafy green superfood plays a big role in True Food's philosophy. The restaurant serves it as a drink, salad or side to one of its entrees. Accompanying the kale-aid and other juices are a selection of wines, many of which are also certified organic and/or sustainable, beers and cocktails.
At 4,500 square-feet, the restaurant will seat approximately 150 diners inside and about 60 on its patio. They'll find reclaimed wood, LED lighting, efficient kitchen equipment, recycled furnishings and more to further enhance its green credentials and appeal to health-conscious diners.
True Food Kitchen seems to bring together a few recent trends in Houston's dining scene: National operators moving into new construction, healthy eating and the Galleria restaurant revival. Whether it appeals to Houstonians remains to be seen, but the restaurant's success is other cities offers hope.