UPDATE: The opening date has been moved to Saturday, June 29.
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Houston's fourth full service outpost of Shake Shack, the New York-based global burger juggernaut will arrive at 702 Main St. on Tuesday, June 25, the restaurant announced.
Like its siblings in the Galleria, Rice Village, and Montrose, the new location also features the Texas-exclusive Lockhart Link burger, made with jalapeño-cheese sausage sourced from legendary Texas barbecue joint Kreuz Market and desserts that feature ingredients sourced from Fluff Bake Bar, including the Mix-In Control made with vanilla custard, marshmallow sauce, Fluff Bake Bar milk chocolate oatmeal cookie, and malt powder.
Started as a hamburger stand in New York City's Madison Square Park, Shake Shack has grown into a certified global phenomenon. The company's iconic ShackBurger starts with premium beef from celebrated butcher Pat LaFrieda that's "smashed" on a griddle, topped with mayonnaise-based ShackSauce, and served on a potato bun. Hand-spun shakes and signature frozen custards round out the experience.
In addition to shakes, sodas, lemonade, and tea, patrons may pair their burgers with locally sourced craft beers from Karbach, Saint Arnold, Back Pew, Eureka Heights, 8th Wonder, and 11 Below.
Does the company already have plans for a fifth Houston-area location? One blogger is predicting The Woodlands could be next, but a Shake Shack representative tells CultureMap the restaurant doesn't "have any news to share at this time" about the rumors.
Brent “Doc” Watkins has a very specific reference for Doc’s Houston, his new jazz supper club that’s opening November 15 in the historic Tower Theater in Montrose.
“I ask them if they’ve seen the movie Goodfellas,” Watkins tells CultureMap. “If they have, there's that famous scene where Ray Liotta takes his girlfriend to the supper club. They walk through the secret entrance and go in through the kitchen. They bring out a special table with the white tablecloth and they sit down and the show starts.”
The very famous scene captures the spirit of what Watkins wants to create at Doc’s Houston — an intimate venue serving classic American fare and showcasing live music in genres such as jazz, R&B, soul, and the blues. It’s a formula that Watkins developed at Jazz, TX, his original jazz supper club that’s part of San Antonio’s Pearl District since 2016. He says Houston was always a logical choice to expand the concept.
“Doing a proper jazz supper club, there wasn’t anything like that in Houston 10 years ago, and there wasn’t anything like that now until Doc’s,” Watkins says.
Let’s start with the jazz part first. Doc’s will host live music Tuesday through Saturday in a variety of genres. Artistic director Graeme Franci, who, like Watkins, holds a doctorate in music from the University of Texas, is a Houstonian with a deep knowledge of the local music scene. He’s been reaching out to musicians and booking them to play Doc’s. In addition to local acts, the venue will host national touring acts — Tony Danza recently played San Antonio — and as many as 30 performances by Watkins himself.
From his perspective, Doc’s provides an essential space for friends and neighbors to connect during a shared experience.
“We aren’t inventing a brand new concept. We’re reviving something that had been lost,” Watkins explains. Later, he adds, “These are really essential spaces. It’s a very ancient tradition to gather as smaller groups of people for a meal and some music. It’s a very timeless thing. There was a blip on the radar where we lost these rooms for about a generation.”
In terms of the food, chef Jose Avila’s menu is built around classic supper club fare such as steaks, seafood, and pastas. Specific dishes include grilled octopus, short rib empanadas, pork belly chicharron paella, coq au vin, and Chateaubriand that will be carved to order tableside.
“We’ve got a massive kitchen. We’ve got the ability to do a big menu and do it right,” Watkins says. “You can’t be all things to all people, but we’ll get pretty damn close.”
Watkins has assembled an experience team to lead Doc's Houston.Courtesy of Doc's Houston
The Tower Theater has had a number of lives. Most recently home to Acme Oyster House and El Real Tex-Mex Cafe, it’s also been a movie theater and a video store, among other iterations. To turn it into Doc’s, Watkins and his team added all-new lighting and sound, built a stage, and added a wraparound balcony.
“When we found it, it was pretty wonky. The orientation was all wrong,” Watkins says. “We decided to go big and do it right. That balcony is new, but it looks like it’s always been that way. It’s how the space needs to be and wants to be, even though for 100 years it did not have a full wraparound balcony.”
Reservations and tickets will be available via the Doc’s website in the coming days. Memberships will be available that come with perks such as preferred seating and advance access.
“I hope we’re around for a very long time,” Watkins says. “I think we’ve set ourselves up to be around for a very long time. We’ve got all the ingredients that go into success. Now we just have to execute.”