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    Inside a bottle of Hendrick's

    Fractured fairy tale: Hendrick's Gin launches "Voyages Into The Unusual" withodd occurences & tasty tipples

    Whitney Radley
    Jun 7, 2012 | 4:47 pm
    • Olfactory senses examined with Hendrick's Gin.
      Photo by Arun Nevader
    • Botanist from a cast of scintillating characters examines the delightfullypeculiar world of Hendrick's Gin.
      Photo by Arun Nevader
    • Hendrick's Gin served an array of wondrous cocktails.
      Photo by Arun Nevader
    • Hendrick's Gin Commander of Special Operations, Dave Welty, guards the UnusualCreature Crate.
      Photo by Arun Nevader
    • Photo by Arun Nevader
    • A mixologist pours Hendrick's Gin cocktails for guests.
      Photo by Arun Nevader
    • Guests are entertained by a magician at the launch of "Voyages Into TheUnusual."
      Photo by Arun Nevader

    Step through the garden gate. Wander along the path to a water well, where a pixie ladles a scoop of peach-flavored punch into a delicate glass. The surrounding lawn is scattered with an air balloon's wreckage. A nearby pig pen is sprinkled with rose petals, a wheelbarrow is stacked with cucumbers, a greenhouse is lined with fragrant herbs and exotic plans.

    This may sound more like a scene from a fairy tale than a slice of a Houston summer evening, but Hendrick's Gin has made this dream into a brief reality with its "Voyages Into The Unusual."

    Henrick's signature gin — made by combining spirits from two different stills, then infusing the mixture with rose and cucumber essence — has long been recognized for its delicious taste, and is now maturing in its brand identity.

    The Hendrick's team has transformed the grounds of The Parador into an alternate world filled with antiquated personalities, odd occurrences and tasty tipples.

    "The real goal of Voyages is to celebrate the unusual, celebrate Hendricks and bring our unusual world to the consumer," Dave Welty, Hendrick's brand ambassador, tells CultureMap.

    For the tour's three-day-stop in Houston, which ends Thursday night, the Hendrick's team transformed the grounds of The Parador into an alternate world, one filled with antiquated personalities, odd occurrences and tasty tipples.

    One that, in Welty's estimation, looks like "the inside of a bottle of Hendrick's."

    The five-port tour kicked off in Houston on Tuesday with A Delightfully Peculiar Cocktail Academy, a class meant to demystify the idea of making a cocktail at home. On Wednesday, local bartenders were treated to a brunch.

    And on Wednesday and Thursday evening, Hendrick's invites consumers to step into this world and partake in an all-out party.

    On Thursday, Hendrick's invites consumers to join their world and partake in an all-out party.

    There, the sounds of the White Ghost Shivers echo through the Duomo, characters interact with guests and servers mix up unexpected creations like the earthy "Greenwich Mean Thyme" and the sweet, savory "Trip to the Moon" — made with Hendrick's Gin, red bell pepper, lime and sweet syrup, garnished with a cucumber wheel and some "magic dust."

    Careful, curious details are apparent from the molding on the bar in an Explorer's Lounge, to the handwritten menus, to apothecary's laboratory, filled with diagrams and dissections and secretive drawers.

    While waiting for a drink at the Unusual Creature Crate, one might be approached by a magician, or startled by a dapper goatman, or whipped by the petticoats of a hurried botanist.

    For this suspended reality and those delicious drinks, it's worth it all.

    Register here for "Voyages Into The Unusual" on Thursday. Admission is free, and the event lasts from 6 p.m. to 10 p.m.

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    news/restaurants-bars

    all about the taste

    Beyoncé-loved Houston brunch spot sweetens Sugar Land with new location

    Eric Sandler
    Dec 5, 2025 | 10:00 am
    Taste Kitchen + Bar chicken and waffles
    Courtesy of Taste Kitchen + Bar
    No meal at Taste is complete without chicken and waffles.

    One of Houston’s most successful brunch spots is coming to Sugar Land. Taste Bar + Kitchen will open its second location on Wednesday, December 10, in the former Veritas Steak & Seafood location at 1550 Lake Pointe Pkwy, Suite 500.

    Located near the Greatwood development, the restaurant will feature a lakefront patio and a private dining room that will host family celebrations, corporate events, and other happenings.

    Even more importantly, it will serve chef-owner Don Bowie’s kicked up take on Southern comfort food. The restaurant’s menu offers more than a dozen versions of chicken and waffles — General Tso’s, Nashville hot, jerk, Cajun, etc. paired with waffle flavors such as peach cobbler, apple pie, and sweet potato — as well as seafood, mac & cheese, and the jerk lamb chops that won the prize for best dish at the CultureMap Tailgate earlier this fall.

    Diners can expect a lively atmosphere, particularly in the evening, when the restaurant will showcase its extensive cocktail program and live entertainment on the weekends.

    Count Houston icon Beyoncé Knowles-Carter and her husband Jay-Z among the restaurant’s fans. Along with their families, the duo feasted on an order from Taste before Queen Bey’s Cowboy Carter tour stop at NRG Stadium. Bowie later shared a photo of himself with Jay-Z on Instagram.


    View this post on Instagram
    A post shared by Taste Kitchen + Bar (@tastekitchenbar)


    “We’re thrilled to bring Taste to the Sugar Land community,” Bowie said in a statement. “This expansion allows us to share the flavors and experiences our guests enjoy downtown with a new audience, beautiful waterfront views, and a signature space designed for both everyday dining and memorable occasions.”

    Taste Bar + Kitchen opens daily at 8 am.

    No meal at Taste is complete without chicken and waffles.

    Taste Kitchen + Bar chicken and waffles
    Courtesy of Taste Kitchen + Bar
    No meal at Taste is complete without chicken and waffles.
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    news/restaurants-bars

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