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    Food for Thought

    Eating my bourbon: A diet any Mad Men could appreciate

    Marene Gustin
    Apr 20, 2010 | 6:21 am
    • A key ingredient
      Photo by Ralph Smith
    • Mark Cox's Five Spice-infused, Bourbon-Braised Barbecue Pork Shortrib Sandwich
      Photo by Ralph Smith
    • Rebecca Masson's Maple Leaf Ice Cream Sandwich
      Photo by Ralph Smith
    • David Grossman's Bourbon "Bacon & Eggs"
      Photo by Ralph Smith
    • Maker's 46
      Photo by Kimberly Park

    I’m pretty sure the first alcoholic drink I ever had was a sip of Dad’s beer when I was a kid. But it was Dad’s other drink, bourbon, that has become my go-to drink. Sure, I like wine, particularly the sparkling kind, and I’ve flirted with vodka but it’s bourbon I always come back to: Bourbon and sparkling water, bourbon and iced tea, bourbon and bourbon.

    But now I know that I like to eat it as well as drink it.

    Bourbon is as American as apple pie, and you could probably put a little bourbon in that pie recipe. It’s liquor only made in America and, by law, has to be 51 percent corn. That’s right, there are bourbon laws, and you don’t want to go running afoul of the law.

    While there’s always a bottle of bourbon in my cupboard, the only time I’ve ever really used it in cooking is to rub a little over some steaks before grilling. Bourbon has a faint flavor of caramel, vanilla, charcoal, and a very light taste of wood, that adds to most meats.

    And, apparently, to a lot of other dishes.


    “My mom was a bourbon drinker, so by extension I am, too,” chef Monica Pope told me at last week’s Houston Chowhounds bourbon throwdown at Branch Water Tavern. Pope, a contestant this season on Top Chef Masters, threw down with some pulled pork made with Maker’s Mark, the bourbon sponsor of the competition.

    In fact, most of the chefs used the alcohol to flavor pork and short ribs — like chef Mark Cox — although Pesce’s Mark Holley tried it on scallops and Rebecca Masson even mixed it with ice cream.

    And then Branch Water’s chef/partner David Grossman just went nuts with the bourbon.

    “I was inspired by molecular gastronomy,” Grossman said. “And using all natural products.”

    Like some kind of mad food scientist, Grossman carefully extracted the inside of a yoke with a syringe then replaced it with a reduction of Maker’s Mark and chicken stock. Atop this spoonful of taste was a crumble of bourbon infused bacon. Of course, this boozy dish won the competition, but don’t look for it to be on the regular menu. Grossman says it’s too labor intensive and too many chick embryos had to be tossed, collapsing during the extraction process.

    “I do cook some with bourbon,” he said. “Maybe not as much as I should. I have a sweet spot for bourbon and our food stands up to the big flavor of bourbon. But personally, I’d rather just drink it.”

    A comment echoed by Marker’s Mark’s president, Bill Samuels Jr., who was in town a few days later to introduce the new Maker’s 46, a really smooth sippin’ liquor.

    “It took me 20 years to just figure out how to make a Manhattan,” Samuels lamented. “So I no, I don’t cook. My wife, Nancy, does use some in pulled pork and barbecue, but mostly we just drink it.”

    And while I’ll drink to that (and I usually do) there are a few really good uses for bourbon, from bourbon balls to Mississippi mud cake and, of course, a really good barbecue sauce or a tasty steak rub. Pretty much any recipe that uses brandy can also be revamped to use bourbon. And best of all, the amount of bourbon you’ll use in cooking is pretty small, leaving plenty for cocktails while you cook.

    It’s just like cooking with wine, one shot for the pot, two in the glass. Trust me, dinner will turn out just fine.

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    truffle masters recap

    Street corn shines at Houston's truffle-powered chef competition

    Eric Sandler
    Mar 12, 2026 | 5:32 pm
    Truffle Masters 2026
    Photo by Daniel Ortiz
    Marcus Benedict, Daniella Johner, and chef Luis Roger of MAD and BCN.

    One of Houston’s top Mexican restaurants took the top prize at this year’s Truffle Masters competition. Victoria Elizondo, chef-owner of Cochinita & Co., bested 24 other Houston chefs with Elotitos, corn brushed with chiltepin aioli, dusted with seven chile spice, and finished with shaved truffles and Parmesan.

    “The team killed it last night,” Elizondo wrote on Instagram. “We won 1st place at @thetrufflemasters all while having fun and cooking with love! Food doesn’t need to be fancy, it just needs to be made with corazón!”

    The attention couldn’t have come at a better time. As CultureMap reported last month, Cochinita & Co. is currently in the process of opening a second location in Lindale Park. Customers can invest in the project via the NuMarket platform in exchange for credits at the restaurant.

    Second prize went to Camaraderie in the Heights for its black sesame and black truffle gelato, while Cocody, a French restaurant in River Oaks, took third place for its truffle-shaped Lollys Persillade Escargot Cromesquis, essentially an escargot lollypop with with black truffle and quail egg in the middle.

    Montrose sushi restaurant Soto won People’s Choice with its Engawa fin muscle with truffle balsamic unagi sauce, kizami, and chocolate black truffle masago arare. Aniket Bhingare, a bartender at Michelin-starred restaurant Musaafer, won the cocktail competition with his Pour Me a Slice, made with truffle and herb-infused and a clarified mix of roma tomatoes, fresh basil, oregano, basil, and truffle oil.

    Other standout dishes included a Yukon Gold potato with truffle brown butter from Michelin-recognized sushi restaurant Hidden Omakase, truffle s’mores from Israeli-inspired steakhouse Doris Metropolitan, beef tartare and truffle ice cream from fine dining sushi restaurant Katami, and Credence’s truffle duck sausage with plums and truffles. Maximo, a Mexican restaurant in West U., maximized (sorry) its truffle usage with a Cachetada de Barbacoa Taco, made with nixtamalized truffle tortilla, truffle-braised barbacoa, and sottocenere al tartufo cheese with black garlic-habanero salsa

    More than 350 attended the sold-out affair, which took place at the Astorian events space in Sawyer Yards. The judging panel include both media members (such as this author) and hospitality pros. A portion of proceeds will be donated to the KNOWAutism Foundation.

    Truffle Masters 2026

    Photo by Daniel Ortiz

    Marcus Benedict, Daniella Johner, and chef Luis Roger of MAD and BCN.

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