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    alto is a go

    Innovative Texas-based ride-share rolls into Houston with new cars and delivery service

    Steven Devadanam
    Sep 21, 2020 | 2:25 pm
    Alto ride share Houston
    Alto is revving up in Houston.
    Photo courtesy of Alto

    Houstonians who are interested in an alternative to Uber — and don’t mind giving a Dallas-based company a shot — can now look for a new ride. Alto, the ride-share and delivery company based in Big D, has announced its expansion plans to Houston. The company is now offering pre-scheduled rides; Houston residents will be able to book on-demand rides starting October 1, according to a press release.

    As CultureMap previously reported, Alto touts itself as a safer, more consistent approach to hailing a ride. Founded in 2018, Alto brands itself as “the first employee-based, on-demand ride-share company.” Employees receive salaries and benefits, each company-owned car is branded with the Alto logo (so riders can be sure they're stepping into the right vehicle), and cloud-based cameras capture both interior and exterior videos of the ride.

    The company offers ride memberships and also shops, purchases, and delivers from local brands directly to consumers with same-day delivery available.

    For safety during the pandemic, all Alto drivers wear masks and gloves during every trip and each Alto vehicle is fitted with a HEPA cabin air filter which removes 99.9 percent of airborne particles, the company claims. Car interiors are also treated with PermaSafe, an EPA-registered hospital-grade sanitizing mist that is said to kill pathogens like COVID-19.

    “Alto is thrilled to announce our expansion plans to Houston and offer the same clean, safe ride-share experience that’s revolutionizing the industry to this new market,” said Will Coleman, Founder and CEO of Alto. “We’re confident Houston residents will find Alto to be unlike any other ride-share experiences they’ve had to date, and find comfort in Alto’s leading safety and health precautions, as well as elevated rider experience.”

    Locals who are interested in more information and getting on the Houston launch waitlist can the official site. The Alto app is available for download on the App Store and Google Play.

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    double down

    Apple doubles Houston factory's footprint to make Mac mini computers

    Laura Furr Mericas, InnovationMap
    Feb 24, 2026 | 4:15 pm
    Apple Houston Advanced Manufacturing Center
    Courtesy of Apple
    Apple will double the footprint of its Houston manufacturing site.

    Tech giant Apple announced that it will double the size of its Houston manufacturing footprint as it brings production of its Mac mini to the U.S. for the first time.

    The company plans to begin production of its compact desktop computer at a new factory at Apple’s Houston manufacturing site later this year. The move is expected to create thousands of jobs in the Houston area, according to Apple.

    Last year, the Cupertino, California-based company announced it would open a 250,000-square-foot factory to produce servers for its data centers in the Houston area. The facility was originally slated to open in 2026, but Apple reports it began production ahead of schedule in 2025.

    Apple Mac mini Apple will make the Mac mini in Houston.Courtesy of Apple

    The addition of the Mac mini operations at the site will bring the footprint to about 500,000 square feet, the Houston Chronicle reports. The New York Times previously reported that Taiwanese electronics manufacturer Foxconn would be involved in the Houston factory.

    Apple also announced plans to open a 20,000-square-foot Advanced Manufacturing Center in Houston later this year. The project is currently under construction and will "provide hands-on training in advanced manufacturing techniques to students, supplier employees, and American businesses of all sizes," according to the announcement. Apple opened a similar Apple Manufacturing Academy in Detroit last year.

    “Apple is deeply committed to the future of American manufacturing, and we’re proud to significantly expand our footprint in Houston with the production of Mac mini starting later this year,” Tim Cook, Apple’s CEO, said in the news release. “We began shipping advanced AI servers from Houston ahead of schedule, and we’re excited to accelerate that work even further.”

    Apple's Houston expansion is part of a $600 billion commitment the company made to the U.S. in 2025.

    ----

    This story was originally published on our sister site, InnovationMap.

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