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    14 eclectic artists

    Round Top hosts pop-up art gallery from stylish furniture line and Framebridge

    Emily Cotton
    Oct 9, 2025 | 11:47 am

    The impeccably-stylish Roxy Owens has returned to Blue Hills for the 2025 Round Top Fall Show with her highly-irreverent furniture and decor line Society Social, but this time, there’s a twist!

    Studio by Society Social, in collaboration with online framing service Framebridge, has created a shoppable art gallery and lounge featuring curated, heirloom-quality framed works by 14 artists. Even better, many of the artists will be in Round Top for live painting demos, meet-and-greets, limited-edition prints, and other activations throughout the show.

    Save for delightfully-bougie lifestyle photographer Nick Mele, the artist lineup is entirely female. Austin-based artist Brittany Atkinson’s adorably-playful cowgirl portraits are sure to catch the attention of every cowboy-boot-clad Round Topper who visits the store.

    Looking for something more tactile? Shop Found, featuring Lindsey Andersen’s meticulously-framed antique and vintage textiles from across the globe, or mixed media botanical floral collages by Tara Roma Gill. Folk art painter Meredith Walker’s collection will please those whose tastes bend toward Americana flare.

    Traditional genres such as landscapes, florals, botanicals, and still life are also represented — but with contemporary, abstract, and impressionist influences — by both acrylic and watercolor artists. Works by Lia Burke Libaire, Inslee Fariss, Raven Roxanne, Teil Duncan, Kendal Blanchard, Diana Garrett, Elizabeth Sage, and Blakely Made all fall into this popular category. Bold abstract studies of color and gesture by Kiki Slaughter round out Society Social’s selection of talented artists.


    View this post on Instagram
    A post shared by Society Social | Furniture & Decor (@societysocial)


    “Visitors can expect a space that feels buzzy and energetic with unexpected surprises around each turn,” Owens explains. “The best part is that there’s no single vibe - the magic is in the mix! Each piece has its own character and history, and together they create something layered, eclectic, and nostalgic.”

    The tent showcases over 250 meticulously-custom-framed works, plus select Society Social pieces for an immersive gallery experience. Each of the 14 artists worked directly with Framebridge to select frames, mats, and materials that perfectly complement each work of art.

    “It was really important to us to honor the integrity of each artist’s work. Every artist had complete creative control over how their pieces were presented,” says Owens. “So, when visitors browse the tent, they’re seeing each piece exactly as the artist intended…fully curated and ready to take home. I keep joking with the team — is there a checkout option to buy a complete gallery wall?”

    Owens selected the geographically-diverse slate of artists for various reasons. She encountered some during previous trips to Round Top, while others have an existing relationship with Society Social, and a few are artists that the team has been fangirling over in the digital realm.

    “We took a really personal approach to curating this collection. As a team, we came together to share our favorite artists — the ones whose work we’ve loved, collected, and talked about for years,” says Owens. “Each artist was handpicked for their unique point of view and craftsmanship — the kind of work that feels both elevated and approachable, timeless yet full of personality and that signature Round Top quirk we adore. It’s such a joy to bring this creative community together in real life.”



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    A post shared by Society Social | Furniture & Decor (@societysocial)


    The Society Social tent is always a fan favorite when it comes to capturing a playful Instagram moment, with brightly-colored florals, checks, and stripes layered one over the other. So, why the change?

    “We still included our signature furnishings, but reimagined in a gallery-style setting: welcoming ruffled table skirts at the entryways, fully upholstered benches for taking in the art, and stools and ottomans showcasing our playful fabrics alongside handcrafted wicker and rattan designs,” explains Owens. “After several shows spotlighting our furniture and décor at Round Top and to keep things fresh and exciting, we were inspired to reimagine what our tent could be. Studio by Society Social is a natural evolution — art has always been central to how we tell stories through interiors, so this felt like a meaningful way to expand our world and offer visitors something unexpected.”

    Framebridge is gearing up to open a brick-and-mortar location in Houston, part of a larger expansion into Texas. While Society Social shares an existing relationship with the custom framing company, Owens explains that collaborating with a brand introducing itself to Texas just made sense.

    “Our relationship with Framebridge grew out of a shared appreciation for creativity, craftsmanship, and the art of personal expression. We’ve teamed up before — most recently on Design on a Dime in NYC,” says Owens. “When we started dreaming up Studio by Society Social, it felt like a natural fit. With Framebridge’s recent store expansion into Texas and our established presence at Round Top, the collaboration couldn’t be more aligned.”

    Studio by Society Social, in collaboration with Framebridge is located in tent 10 at Blue Hills in Round Top, Texas. Don’t miss these activations: Brittany Atkinson: meet the artist (Tuesday, October 14, 1-4 pm); Raven Roxanne: meet the artist (Thursday, October 16, 9-11 am); Elizabeth Sage: meet the artist and live painting session (Thursday, October 16, 9 am-4 pm). Blue Hills at Round Top is already in full swing, closing Saturday, October 18.

    Society Social Framebridge Round Top 2025

    Photo by Stephanie Layne Disney

    Studio by Society Social, in collaboration with Framebridge closes October 18.

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    gold pony club

    Inside the creation of the rodeo cook-off’s most over-the-top tent

    Emily Cotton
    Feb 27, 2026 | 12:30 pm
    Cotton Q Club rodeo tent 2026
    Courtesy of Cotton Holdings
    The Gold Pony is the ultra-private VIP lounge behind the stage.

    The Cotton Q Club is arguably the glitziest and most exclusive tent at the Houston Livestock Show and Rodeo’s annual World's Championship Bar-B-Que Contest. Hosting nearly 800 invited guests-per-night, the 5,000-square-foot space includes a 50-foot bar, a new pop-up martini bar by Sophie Cocktail & Terrace Bar called “The Stirrup,” the ultra-exclusive “Gold Pony Club,” and a full stage for private concerts. This season, county music acts include Gabby Barrett, Sammy Kershaw, Josh Turner and Braxton Keith.

    Aside from the obvious, what sets the club apart from the rest is the sheer magnitude of its operation. Once inside, guests are encapsulated by velvet-draped ceilings illuminated by crystal chandeliers, three-layer tartan-topped carpeting, richly-colored wooden-paneled walls, plus thousands of red roses swathed acrobatically throughout.

    To coincide with the year of the horse, five enormous ponies made entirely of red roses have been suspended from the ceilings. The second additions this year hang on either side of the bar in The Gold Pony, the club’s even more exclusive VIP area. The kinetic artworks were created by Houston artist Sneha Merchant —all for a three day fête. This begs the question: how do they do it?

    Cotton Holdings and its subsidiaries are well positioned to carry out the entire project themselves — so they do. Never bothered or besmirched by the possibility of running into issues with rental companies, everything at The Cotton Q Club is procured, purchased, and stored in-house. As one would expect from a company that provides disaster relief around the world.

    “There is a lot of love and care put into this because we’re not in a hotel, we’re not in someone’s home,” Cotton Holdings chief marketing officer Zinat Ahmed tells CultureMap. “So for us to be able to create this entire infrastructure under a tent — down to the walls and chandeliers — it is much more than throwing a party. It’s about the details that make people feel that they are at a hotel, they are in an extravagant room, they are at The Polo Bar.”

    Ahmed notes that a lot of the company’s culture is mixed into the tent, such as what Cotton does as a disaster relief company (including providing food by Cotton Culinary).

    “Cotton Logistics puts up tents during a natural disaster. Seeing the Cotton team, whether it’s cleaning or moving things around, welcoming everyone, that’s part of our Cotton GDS — we restore communities after natural disasters. Our synergies in different parts of our day-to-day are here,” she says.

    Ahmed’s team has complete creative control over the interior aesthetics of the club. Always sourcing anything that cannot be made in-house to local vendors is something she feels is important. Nothing is rented, not even the furniture or accessories.

    “Every single thing, unless it was done by a local vendor, was done in-house: design, signage, execution — even the embroidery,” she explains

    Everything is checked over during the summer months so there won’t be any surprises when the cook-off comes back around. Every item is organized, labeled, and stored either in Cotton’s warehouses, Conex boxes, or in special climate-controlled safes — down to the matchboxes.

    “We are always prepared and ready to go,” explains Ahmed. “It’s not chaotic at all because we’re used to it — it’s a normal day at Cotton.”

    When asked for her favorite parts of the tent this year, Ahmed readily answered that it has to be the five rose ponies in the main area of the club. Secondly, the two commissioned works by Sneha Merchant. Sprinkled in diamond dust, one is a female mallard wrapped in a boa, champagne flute in hand, while the other is a smartly-suited jackalope complete with cowboy hat and martini.

    Both pieces are lit by antique sconces Ahmed sourced from Round Top, while the taxidermy Zebra heads are on loan from the Columbus, Texas ranch of Cotton Holdings’ Chairman Pete Bell.

    “Every detail, down to the swatches of velvet has been thought of with a lot of love and care,” says Ahmed. “You use that mindset with something like this. So, if you have a mindset like before you deploy to a hurricane, you can do it for the Houston Livestock Show and Rodeo.”

    Cotton Q Club rodeo tent 2026

    Courtesy of Cotton Holdings

    The Gold Pony is the ultra-private VIP lounge behind the stage.

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