SOUTHERN CHARM

Reese Witherspoon's fashion brand celebrates 10 years at Houston pop-up

Reese Witherspoon’s Draper James brings its signature Southern charm to Houston’s Hotel Granduca October 16 - 19.

Photo courtesy of Draper James

"Whoever said orange is the new pink was seriously disturbed," Elle Woods (as played by Reese Witherspoon) declared in the classic hit Legally Blonde. No one will be disturbed, however, by the fashion icon's "The Decade Tour" stopping in Houston.

Draper James, Witherspoon's beloved lifestyle brand, is celebrating its 10th anniversary with a 10-city Southern tour, and Houston is one of only two Texas stops. The tour kicked off in Charleston earlier this year and will arrive at the Hotel Granduca for a four-day event from Thursday, October 16 through Sunday, October 19.

Attendees can expect plenty of Southern charm and Draper James' signature blue colorway. Along with sipping on Witherspoon's famous sweet tea, customers will have the opportunity to shop at the brand's curated pop-up and preview the latest Draper James collections. Each day will feature a new bespoke experience. On Thursday, shoppers can enjoy pajama embroidery by Stitch & Press Embroidery. Friday features personalized Decade Tour candles and totes by The Brilliant Brush. On Saturday, Spark Jewelry Co will sell its custom jewelry.

Reese Witherspoon Draper James Guests can sip sweet tea and shop Draper James’ latest collections during The Decade Tour.Photo courtesy of Draper James

"A decade ago, Reese Witherspoon founded Draper James to share the beauty, charm, and warmth of her Southern heritage," said Jeannie Yoo, CEO of Draper James. "This brand exists to celebrate women — their strength, individuality, and grace. As we mark this milestone anniversary, our tour is a heartfelt way to connect with our community and personally thank our loyal customers for 10 incredible years of support."

Named for Witherspoon's grandparents, Dorthea Draper and William James Witherspoon, Draper James is a tribute to her Southern upbringing. Since its launch in 2015, the brand has been known for its cheerful prints, feminine silhouettes, and celebration of Southern traditions. In addition to clothing, the brand features ready-to-wear, accessories, home decor, and pet items.

Houston got its own taste of Draper James when the brand opened in The Galleria in November 2021. The store has since closed, but fans of Draper James can still shop online or find the brand's pet supplies and eyewear at various locations around the city.

Free tickets and more information about The Decade Tour is available here.

draper james reese witherspoon brand southern style hotel granduca reese witherspoon

UNIFORM UTOPIA

Luxury scrubs brand FIGS opens first Texas location in Rice Village

Photo courtesy of FIGS

FIGS will open its new Rice Village Community Hub on December 6.

Healthcare apparel company FIGS is opening its first brick-and-mortar store in Texas with a new Community Hub in Rice Village. The retail space is designed to serve both as a store and a gathering spot for the city's healthcare community.

The Rice Village location opens this Saturday, December 6, with a public grand opening event on December 13 from 6 to 8 pm featuring giveaways, music, food, and drinks from local vendors. Joining outposts in Los Angeles, Philadelphia, and New York City, the Houston location is the fourth Community Hub for the company and the only location in the South.

The store will carry the full range of FIGS products, including scrubwear, loungewear, and accessories. It will also host events and programming focused on healthcare topics, offering visitors opportunities to meet and share experiences.

At the new FIGS boutique, shoppers will find the Color Clinic, offering scrubwear in core colors with rotating seasonal options. The store also has a Customization Station, which provides embroidery for names, titles, practice or hospital logos, and local icon options available only at Community Hubs. Personalization is also available for scrub caps, outerwear, and accessories.

FiGS The new FIGS store will offer a Color Clinic and Customization Station to let shoppers personalize their FIGS uniforms. Photo courtesy of FIGS/Instagram

The brand, founded in 2013 by Heather Hasson and Trina Spear, is known for fashion-forward medical uniforms made from a proprietary fabric with four-way stretch, antimicrobial technology, moisture-wicking, and wrinkle resistance. Hasson and Spear began selling directly to healthcare workers in Los Angeles-area hospital parking lots before growing their presence as an online retailer.

CEO and co-founder Trina Spear believes Rice Village was the perfect choice due to its proximity to the Texas Medical Center. She said the company wanted a space that supports Houston healthcare professionals and gives them a place to shop and connect.

"Houston is home to the Texas Medical Center, the largest medical complex in the world, and we are honored to bring a FIGS Community Hub to this city. This space is designed to serve and celebrate Houston healthcare professionals," said Spear. "Our Community Hubs create opportunities for customers to not only shop in a way that never previously existed, but to connect with each other and with FIGS on a deeper level."

FIGS Community Hub, 5515 Kelvin Dr., Suite 130, 77005

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SOUTHERN CHARM

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UNIFORM UTOPIA

Luxury scrubs brand FIGS opens first Texas location in Rice Village