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    Fashion hits the road

    Tamara Mellon 'mobile closet' makes stylish stop in River Oaks District

    Holly Beretto
    Oct 31, 2019 | 10:28 am
    Tamara Mellon mobile shoe closet
    This fab shoe closet rolls into River Oaks District.
    Photo courtesy of Tamara Mellon

    How's this for a Halloween treat? Forget the candy — a fab, mobile shoe closet is coming to town.

    Tamara Mellon, the luxury retailer known for weekly product drops and direct-to-customer sales, is taking her show on the road with a massive mobile closet filled with shoes.

    From Thursday, October 31 through Sunday November 3, the truck will be parked in the River Oaks District and open for guests from 10 am to 7 pm, giving shoe lovers a chance to see, feel, touch, and try on a vast array of boots, heels, flats, sneakers, and other chic choices.

    The Houston visit is part of a multi-city U.S. tour that kicked off back in September and finishes up mid-December in California's Bay Area.

    To be clear, shoppers won't get to take their favorites home with them; they'll still have to place orders and have the shoes shipped to their doors. But the shoe closet does offer the fantastic advantage of displaying every shoe in every size, giving fashionistas a try-before-you-buy confidence.

    The traveling shoe closet is a 24-foot truck with floor to ceiling glass panels revealing the brand’s best selling silhouettes. Customers enter through the back of the truck, which opens up to inside the shop. That should provide endless Instagram opportunities for Houston's social media glam gals. (They can even track the truck on Instagram at @tamaramellon and share their own experiences with the hashtag #flashyourmellons).

    “We are always looking for new ways to make luxury accessible to more women,” said Mellon in a press release announcing the shoe tour. “Driving cross-country to meet our customer gives us the unique opportunity to connect with her in person. To better understand our woman and her needs, nothing is more valuable than a face-to-face conversation.”

    Tamara Mellon, globally known as the co-founder of Jimmy Choo, began her eponymous company as a way to redefine the luxury experience. With a set of designs made for and by women, Mellon ditched the high mark-up by creating personal relationships with leather designers in Italy, arranging for exclusive designs that offer luxe mystique without the luxury retail price. Those in the know love the brand for its Cobbler Concierge, which provides some shoe TLC if necessary.

    For those who've already bought into the TM experience, the mobile shoe closet should help them show their friends what they already know: luxury doesn't have to be out of reach. And for those who don't yet know the Tamara Mellon story, it's a pretty safe bet that a shoe truck — come on, a shoe truck! — is going to be a big draw.

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    Stepping up

    Texas bootmaker strikes a glossy note with the debut of new patent line

    Gabi De la Rosa
    Apr 13, 2026 | 9:30 am
    Miron Crosby Maggie Patent
    Photo courtesy of Miron Crosby
    Miron Crosby reimagines its signature Maggie boot in high-gloss patent leather for a polished update.

    Cowboy boots are based in tradition, but Miron Crosby continues to find ways to move the conversation forward. The Dallas-based label’s latest release, the Maggie Patent Collection, debuts a new material to its signature lineup while staying true to the workmanship that built its following.

    The brand’s best-selling Maggie boot is now available in a high-gloss patent leather. Although the new finish changes the silhouette's tone, delivering a more fashion-forward take on Western footwear, the boot’s structure remains the same.

    “Maggie is such a classic, flattering shape, so even when you introduce something like a patent, it still feels timeless at its core,” co-founder Sarah Means Ward tells CultureMap.

    When designing the boot, the sisters were careful not to lean into trends. They focused on letting the material enhance the boot rather than redefine it. “We wanted it to feel elevated and refined instead of overly flashy,” says Ward.

    Miron Crosby Maggie Patent New colorways Beurre, Sable, and Transformative Teal bring depth and shine to the Maggie Patent lineup.Photo courtesy of Miron Crosby

    Texas has strong roots and ideas about Western wear, and introducing patent leather into a heritage category can come with risks. The sisters approached the new collection with a respect for tradition as their foundation.

    “The craftsmanship, the construction, the way the boot fits and feels, those elements are non-negotiable,” Duplantis says. “From there, it’s about evolving the design in a way that still feels authentic.”

    The look was first tested in 2019 when Miron Crosby worked with Prabal Gurung on a limited run of patent boots for his runway show. That collaboration allowed Miron Crosby to explore new materials, something the brand has continued to build on. With Maggie Patent, that early concept was refined into a boot designed for daily wear, not just for the runway.

    “It showed us that something as unexpected as patent leather can feel completely natural in a Western silhouette when it’s approached thoughtfully,” says co-founder Lizzie Means Duplantis.

    The collection is available at their River Oaks boutique, in three colorways: Beurre, Sable, and Transformative Teal, which were influenced by materials seen at the 2025 Lineapelle show in Milan.

    “The patent leathers had this incredible richness that made us think about color in a different way,” Ward says.

    The sisters chose colors that were naturally approachable. Neutral tones like Beurre and Sable are great for everyday wear, while Transformative Teal offers a statement moment. “Some days (our customer) wants something understated, other days she wants something that stands out,” says Duplantis. “This was about giving her both.”

    Miron Crosby Maggie Patent

    Photo courtesy of Miron Crosby

    Miron Crosby reimagines its signature Maggie boot in high-gloss patent leather for a polished update.

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