gucci store

Gucci's dramatically redesigned boutique now open in The Galleria

Gucci's new look includes a shoe paradise.

Photo courtesy of Gucci

Fashionistas, get ready – the glamour quotient is about to get a serious uptick. Gucci, that venerated and beloved label, has opened a newly renovated space in the heart of Houston’s shopping mecca.

“Understated drama” is the theme for the boutique’s 4,100 square feet. Translation: look for an elegance on par with Gucci’s massive collection of men’s and women’s shoes, handbags, leather good, jewelry, and accessories.

The idea is to make shoppers feel welcome without a pushy sales pitch, according to a release. The renovated space offers velvet armchairs, adding a soft touch to play off the harder industrial hardware elements, like exposed rivets and mechanical display units. An aesthetic created by Gucci creative director Allesandro Michele, the company looks to provide shoppers with a place that echoes its luxury reputation.

Marble polychrome inlays produce decorative three-dimensional effects on the floors, while being harmoniously integrated with functional cement. Juxtaposition of this sort, where opposites forge a new connection, is repeated throughout: technical, mechanical display units contrast with the softness of the rich fabrics that adorn the rooms.

Metal plates with a burnished geometric pattern sit alongside carpets in cherry red and peacock blue; round tables offset rectangular ones; varnished iron wall finishes complement pale pink matelassé or peacock blue velvets, used for upholstery and fitting rooms. Throughout the store one finds sumptuous chairs, while vintage oriental rugs are layered over each other for a textured effect.

Now that the renovated space has opened its doors, the company is betting big-time that shoppers will feel the place is at once utterly personal — and so very Gucci.

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GUCCI GRANDEUR

Gucci unveils a new 2-story store with VIP lounge at the Houston Galleria

Photo by Pablo Enriquez for Gucci

Gucci's newest boutique recently opened and boasts two floors to offer a wider selection of the brand's luxury goods.

Gucci is expanding its footprint in Texas with a posh new boutique in the Galleria. The renowned Italian brand has cemented its luxury status in the Bayou City with a first-of-its-kind, two-story, 11,000-square-foot outpost that replaces a 4,100-square-foot boutique that opened in 2018.

On the ground floor, shoppers will be greeted with ready-to-wear women's clothing, shoes, and accessories. A custom-made Gucci Rossi Ancora staircase will lead customers to the upper floor, where they can pursue menswear, shoes, and the brand's Valigeria travel collection. The spacious upper floor also allows for displays of the coveted Gucci Blondie line and Gucci B bag presented with the current Fall-Winter and Cruise collections.

Gucci store Houston Galleria A staircase in Gucci's signature Rosso Ancora leads shoppers to the second floor. Photo by Pablo Enriquez for Gucci

The store's minimalistic decor further highlights the fashion house's collections. Nevertheless, there is no mistaking the Gucci aesthetic. Marble floors and acid green and yellow carpeting distinguish individual spaces, while furnishings by B&B Italia, Cassina, and Minotti paired with brushed steel countertops reflect the sleek, modern vision of Gucci's creative director, Sabato De Sarno.

One distinctive feature that sets this boutique apart from its predecessor is a VIP lounge for more private and personalized shopping. The boutique also showcases eco-friendly initiatives that follow LEED guidelines to promote energy efficiency.

Gucci store Houston Galleria Houston Galleria will be one of the first boutiques to open with Gucci’s latest store window concept, Endless Narratives.Photo by Pablo Enriquez for Gucci

Right now, the Houston store is one of the first to open with Gucci's latest window concept, Endless Narratives, a collaboration with renowned Italian artist Luca Pignatelli. The window display showcases the interplay between light, mirrors, and everyday objects, encouraging audiences to look deeper. On mirrored shelves, books, miniature statues, and replicas of Gucci's archival bookends, the curated design encourages audiences to see the objects and their reflections as a representation of Gucci's creative universe.

Photo by Pablo Enriquez for Gucci

Gucci's newest boutique recently opened and boasts two floors to offer a wider selection of the brand's luxury goods.

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