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    Building Buzz

    Get a sneak peek of Homeland, Revenge & Hart of Dixie: Networks stream new showsonline before TV premiere

    Minh Vu
    Sep 18, 2011 | 11:00 am
    • Homeland
    • The New Girl
    • Hart of Dixie
    • Revenge

    The series premieres of Homeland (Showtime), Hart of Dixie (CW), The Secret Circle (CW), Revenge (ABC), and New Girl (FOX) are streaming online for free in an attempt to attract viewers ahead of the competition.

    Sure, getting a head start sounds like a good idea, but why would networks not want everyone to watch their shows when they premiere on television?

    In Showtime’s case, as with many premium cable companies, putting a series premiere online ahead of the scheduled television premiere is a perfect opportunity for non-subscribers to get a taste of the kind of programming that particular network has to offer. In addition, both broadcast and cable networks seem to be trying to capture the attention of the new “buzz generation," in hopes that after watching, they will tweet, facebook, and blog to the masses, thus creating said buzz and support for the show – a smart, yet risky move on their part.

    On the one hand, it’s a smart marketing strategy because the television viewing experience has no doubt changed and many people have discussed the effects social media, most notably, twitter, has had on the experience. Twitter has become a virtual water cooler of sorts. Trending topics almost always consist of something related to programming during the primetime hours and results in a worldwide discussion about whatever program is airing that night, good or bad.

    So it’s no surprise that networks are trying to capitalize on this new found phenomenon and streaming series premieres online ahead of schedule is a good way to get some sort of dialogue going about their shows.

    On the other hand, the networks take a gamble, especially with their initial ratings sampling, by streaming online. This type of marketing strategy is still relatively new so the jury is still out on whether or not such a campaign will make a large impact on the overall success of a series. It seems we’ll have to wait until the ratings come in for these shows to find out.

    ---

    Homeland (Showtime) Oct. 2 – 9 p.m.

    What’s the story?: “Who's the hero – who's the threat? When MIA Marine Sgt. Nicholas Brody returns home to a hero's welcome after eight years in enemy confinement, brilliant but volatile CIA agent Carrie Mathison isn't buying his story. She believes that Brody has been turned and is now working for Al Qaeda. What follows is a dangerous game of cat and mouse with nothing short of American national security at stake. Claire Danes, Damian Lewis and Mandy Patankin star in the provocative, suspenseful new Showtime Original Series HOMELAND, from Executive Producers of 24.”- Showtime

    Where to watch: Showtime’s official website, here.

    Hart of Dixie & The Secret Circle (CW) Sept. 26, 8 p.m; Secret Circle premiered last Thursday 8 p.m.

    What’s the story?: In Hart of Dixie, Rachel Bilson plays a New-York based doctor who adjusts to life in a small Southern town after inheriting a local medical practice. In The Secret Circle, a 15-year old girl moves to a new high school and learns that she’s a witch, part of a coven spanning generations and generations and holds the key to all out battle of good and evil.

    Where to watch: Hart of Dixie: iTunes (beginning Thursday); The Secret Circle: iTunes

    Revenge (ABC) Wednesday, 9 p.m.

    What’s the story?: “Emily Thorne (Emily Van Camp) is new to the Hamptons. She's met some of her wealthy neighbors, has made a few new friends and seemingly blends into the town. But something is a little odd about a young girl living in a wealthy town all on her own, and the truth is that Emily isn't exactly new to the neighborhood. In fact, this was once her old neighborhood, until something bad happened that ruined her family and their reputation. Now Emily is back, and she's returned to right some of those wrongs in the best way she knows how – with a vengeance.” – ABC

    Where to watch: Read the pilot script via Amazon’s Kindle and rumor has it, at the end of the script a link is given to screen the actual pilot. Note: You can download the Kindle App if you don’t have an actual Kindle and still be able to read the script.

    New Girl (FOX) Tuesday, 8 p.m.

    What’s the Story?: “Jess Day (Zooey Deschanel, (500) Days of Summer) is an offbeat and adorable girl in her late 20s who, after a bad breakup, moves in with three single guys. As their relationships progress, the five friends come to realize they need each other more than they ever thought they would and end up forming a charmingly dysfunctional family.” – FOX

    Where to watch: View it for free on iTunes, Hulu, and Fox.com

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    Creed concert review

    Creed serve up millennial nostalgia at pyro-packed RodeoHouston concert

    Craig Hlavaty
    Mar 11, 2026 | 11:54 pm
    Creed concert RodeoHouston
    Courtesy of Houston Livestock Show and Rodeo
    Singer Scott Stapp serenades the RodeoHouston crowd.

    Hello, my friend, we meet again.

    I’ve had a torrid relationship with Creed. As a circa-2000s punk rocker, it was implied that I was supposed to hate them. Nevertheless, I enjoyed those hook-laden Mark Tremonti riffs and Scott Stapp’s burly, Bono-grasping vocals, with just a hint of irony deep in the mix. I had “One Last Breath” on a burned mix CD, bunched in with Fugazi, Rancid, and Sham 69. I would skip it as quickly as I could, depending on who was in the car. Driving home from a long day slinging milk in the Kroger dairy cooler? Windows down, Stapp up.

    When I began my music journalism career 20 years ago (!!!), I began sticking up for them, much to the consternation of a lot of my fellow writers who were hung up on stuff that was supposed to be cooler and hipper. Creed’s pop-culture zenith came right as The Strokes and The White Stripes were thrust on us by the music press as a counter to post-grunge, which other music writers were categorically allergic to. Remember when our biggest problems in America were bands that were overtly influenced by Pearl Jam and Alice In Chains?

    In 2012, I interviewed lead singer Scott Stapp along the way for the Houston Press, and I distinctly recall Stapp being confused on our call that a guy from a smug alt-weekly wasn’t asking him stupid questions or making fun of his leather pants. The band was heading to Houston for a two-night stand at the Bayou Music Center in 2012 when they played 1997’s “My Own Prison” and 1999’s “Human Clay” in their entirety.

    Fun fact: “Human Clay” has sold over 20 million albums alone, besting Nirvana’s “Nevermind” and Pearl Jam’s “Ten” by only a relatively small margin. Creed moved more physical CDs when people actually bought music.

    Somehow, along the way, people stopped hating Creed and Nickelback, and the hate gave way to pre-social media, millennial high school, and pre-9/11 nostalgia. The similarly maligned Nickelback sold out the rodeo in 2024.

    On Wednesday, March 11, I saw junior high school kids wearing crispy new Creed shirts with their parents. Gen Alpha is beginning to get curious about what mom and dad were up to during spring break 2001, and Zoomers are rediscovering Y2K fashions. Haven’t you seen those “Mom, What Were You Like In The ‘90s?” memes?

    Creed has been sold out for weeks, drawing 70,007 attendees. If you had told someone 10 years ago that Creed would sell out RodeoHouston, they would have been skeptical. And yet here we are, staring down at a sold-out Creed show. These things run in cycles. Emotions fade. Annoyance turns into wistfulness for the days of Nokia brick phones and 99-cent gas. You can even go on a Creed Cruise now.

    Creed hit the stage just before 9:30 pm, an enviable bedtime for most elderly millennials, kicking off with the TOOL-chugalug of “Bullets,” with Stapp and Tremonti making the best use of their stage platforms, crucial devices for any major rock band in the 2000s. Unrelenting pyro shot from the dirt surrounding the stage every time Stapp lifted or flailed his arms like Elvis if he discovered cardio.

    The dirge of “Torn” — the second single from My Own Prison — was pyro-less, likely giving the cannons a few minutes to cool off. The sweaty Stapp, at just 52, looks to be in better shape than he did 20 years ago, now sporting a conservative haircut like he stepped out of his company’s stadium suite or finished a twilight run at Memorial Park.

    Stapp introduced “My Own Prison” with a preachery pep talk that wouldn’t sound out of place at an altar call at Sturgis. The crowd hung on every emphatic word. Maybe seeing two middle-aged dudes wearing Stryper shirts down on the concourse made more sense than I realized. Is Creed actually just TOOL that accepted Christ? The graphics behind the band could’ve fooled me.

    Stapp introduced “One” with a speech on commonalities and love. Looking back, Creed’s lyrics were much too earnest, hitting at a time when critics were still hungover from grunge.

    During “With Arms Wide Open,” the rodeo cameras would routinely cut to tattooed dads and rocker chicks in the crowd playing air guitar along with Tremonti and singing their guts out like they did the first time they heard it on 94.5 The Buzz. For a large segment of the crowd, they might have had a Gen-X parent jamming this stuff on the way to school in the morning.

    “Are you ready to get higher in here, Houston?” Stapp yells. The place erupts as “Higher” starts. Stapp was in his element, pyro shooting off, his silver jewelry dangling, taking in the crowd, like he didn’t expect such a response.

    Possibly the last true rock power ballad ever recorded, “One Last Breath,” got the biggest screams of the night; it might also be the Gen-Z “Don’t Stop Believing” as long as we’re making wildly controversial statements. [Editor’s note: Isn’t that Mr. Brightside? -ES]

    Welcome back, Creed, from pop-culture purgatory, and props for what might have been the loudest RodeoHouston show in years.

    SETLIST

    Bullets
    Torn
    Are You Ready?
    My Own Prison
    What If
    One
    With Arms Wide Open
    Higher
    One Last Breath
    My Sacrifice

    Creed concert RodeoHouston

    Courtesy of Houston Livestock Show and Rodeo

    Singer Scott Stapp serenades the RodeoHouston crowd.

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