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    Unbranded

    Modern adventurers: Four Texas A&M grads set out to ride wild mustangs 3,000 miles to Canada

    Whitney Radley
    Whitney Radley
    Jan 16, 2013 | 12:04 pm

    To hear Ben Thamer tell of it, there's nothing more natural than a twentysomething saddling up and heading out for ride through the backcountry of the American West.

    "A seed was planted when I was a kid. It probably stems from the show that taught me how to talk, Lonesome Dove," says the Amarillo native of his itch for adventure. He talks of riding in the shadows of cinematic heroes and living off the land as a lifelong dream.

    That dream will be fulfilled when Thamer and college buddies Ben Masters, Thomas Glover and Jonny Fitzsimons embark on a 3,000-mile horseback trek along a nearly uninterrupted stretch of federal land that crosses the United States between Mexico and Canada.

    Out of the 18 total horses going on the trip, 11 will be unbroken, untrained mustangs that the young men adopt from the Bureau of Land Management.

    Staging stations along the way will serve to stock the four recent Texas A&M University graduates with food, provisions and, most importantly, horses. Out of the 18 total horses going on the trip, 11 will be unbroken, untrained mustangs that the young men will adopt from the Bureau of Land Management.

    "We'll start the journey with them still being a little green," laughs Masters, the mastermind of the trip. He's confident that the wild horses will adapt quickly to their task.

    Though the gesture seems a symbolic one — returning the mustangs to the land from whence they came — Masters assures that it serves a practical purpose as well. The horses are cheap and their bodies well-adjusted to the terrain. "They're really sure-footed and they don't lose weight," he adds.

    If a current Kickstarter campaign goes as planned, the trip will be professionally filmed and turned into Unbranded, a documentary about "conservation, exploration and wild mustangs" that would follow all six months of the journey, from breaking the horses to crossing the Canadian border.

    And if a five-minute teaser released in conjunction with the Kickstarter is any indication, it would make for a rugged and breathtaking tale.

    "All four of us have had the experience of our lives being shaped and changed by the outdoors," says Thamer, who received his bachelors in agricultural economics from A&M. "Part of the message we're trying to get across with this film is that without doing something about it now, those public lands may not be there in the future."

    "Part of the message we're trying to get across with this film is that without doing something about it now, those public lands may not be there in the future."

    "I see two polarizing forces in land uses," says Masters, who grew up in Amarillo and San Angelo before studying wildlife biology and conservation in college — when he wasn't taking semesters off to guide elk hunts or spending summers on fly fishing excursions.

    Like Thamer, he sees a place for compromise between those who want to drain the land of its natural resources, and those who want to leave it alone altogether.

    At just 24 years old, and despite an upbringing without horses, Masters is no stranger to this sort of lifestyle: He rode a similar 2,000-mile route along the Continental Divide in the summer of 2010, during which he learned a lot about the land and more about himself — knowledge that will help the four on this longer journey.

    Masters and Thamer aren't the only one with an affinity for the lifestyle. Glover, a Houston native who graduated with a degree in construction science last December, has worked as a wrangler and for an elk hunting outfitter. Fitzsimons, a history grad who grew up on a working cattle ranch in Carizo Springs, adds an element of urgency to the trip — he is scheduled to report for a Marine Corps commission on Nov. 1.

    The four young men are set to leave, weather depending, on March 16, whether or not they have the funding to make a documentary out of their travels. But with just over two weeks to go on their Kickstarter, the guys are nearly halfway to their $150,000 goal.

    Watch the trailer below, and see out how you can help by checking out the Kickstarter page for Unbranded here.

    Four recent Texas A&M University graduates are getting ready to embark on a horseback adventure through the untouched lands of the American West.

    Unbranded documentary, horses, mountains, January 2013
    Unbranded Facebook
    Four recent Texas A&M University graduates are getting ready to embark on a horseback adventure through the untouched lands of the American West.
    unspecified
    news/travel

    shop local

    New list names Texas shop one of the best indie bookstores in America

    Amber Heckler
    Apr 29, 2026 | 3:30 pm
    Deep Vellum Books, independent bookstores in Dallas
    Deep Vellum Books/Facebook
    Reading is all the rage in 2026.

    Dallas' Deep Vellum Bookstore is claiming new bragging rights as one of the 20 best independent bookstores in America, according to a new guide from Condé Nast Traveler. Sadly, Houston's iconic Brazos Bookstore was snubbed.

    The list was published in celebration of Independent Bookstore Day on April 25 — but every day can be Indie Bookstore Day when you're supporting your local shop rather than a national chain like Amazon or Barnes and Noble.

    Indie bookstores and physical media have been having a much needed renaissance in today's digital (and AI slop-filled) era. More than 400 new bookshops opened in 2025 alone, the American Booksellers Association reported, and local bookstores are welcome third spaces for many literature loving individuals.

    Deep Vellum won the title as the best indie bookstore in the Lone Star State, outshining several other popular Texas booksellers. Located at 3000 Commerce St. in Dallas' Deep Ellum neighborhood, Condé Nast said the bookshop serves as "one of the country’s premier translators of contemporary global literature."

    "As esoteric as its collection may seem, the bookstore itself makes exploration approachable," wrote editorial assistant Kat Chen. "Crack into a can of craft beer, gaze at the wall plastered with polaroids of smiling patrons, and tuck into an engrossing read on one of the tweed armchairs."

    Deep Vellum was founded by Will Evans in 2013 as a community-focused literary arts center and nonprofit publishing house for diverse international literature, as well as local Dallas writers. The bookstore soon followed in 2015, and operations have now expanded to five publishing imprints that produce half English-original works and half international literature.

    This mighty bookshop and publishing house has long proved its staying power even after its federal funding was axed last year. In early April, the organization revealed it would launch its inaugural Deep Vellum Music and Literature Festival from July 10-12, 2026.

    "Through literary readings, author panels, spoken word, live music performances, and community activations this festival will bring voices from across Texas and around the world," a press release said.

    Until then, Condé Nast provided some recommended reading for Texas bibliophiles that want to check out some (new-to-you) literary and psychological fiction: Tram 83 by Fiston Mwanza Mujila (translated by Roland Glasser) and Miss MacIntosh, My Darling by Marguerite Young.

    dallasindie bookstoredeep ellumbookstoresconde nast traveler
    news/travel

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