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    taste the trends

    Where to eat 9 of the hottest food trends of 2025 in Houston

    Robin Sussman
    Jan 29, 2025 | 11:00 am

    A new year means time for food-focused national outlets and culinary experts to predict the hottest restaurant trends. After sifting through dozens of predictions including those from Food & Wine magazine, cocktail website Punch, Food Network, Whole Foods Market, Chowhound, the dieticians at SiriusXM Doctor Radio, and more, these Houston restaurants align with the national trends. Here’s what to get hungry for in 2025 and where to get it.

    Artisan Masa
    Chefs across the U.S. are mad for masa, the nixtamalized corn dough central to Mexican cuisine. Chef Hugo Ortega was one of the first chefs in Houston to offer masa dishes made the old school way, from memela (toasted masa pancake with roasted pork) and molotes at Xochi to masa gorditas at Urbe, his street food concept in Uptown Park. At Michelin-starred Tatemó, every course on its tasting menu includes at least one masa component. Newly revamped Maximo touts masa cornbread with caviar and masa-crusted halibut. Vibrant flips heirloom masa pancakes with coconut probiotic cream, jam, candied pecans, lemon and mint maple, and Michelin Bib Gourmand-recognized Ema sports huaraches – masa cakes layered with black beans, chicken, and cabbage. At recently-opened Montrose restaurant Mexican Sugar, warm hand-pressed hibiscus and corn tortillas made from heirloom masa accompany lobster fundito and fajitas.

    Whipped ricotta
    Move over burrata – ricotta is the big cheese of the moment. House made focaccia is the vehicle for whipped ricotta, roasted garlic, and thyme at Il Bracco, while nearby Maggiano’s serves whipped ricotta with truffle and honey. New downtown restaurant Barbacana garnishes its Greek potato pavé with whipped ricotta and paprika. At The Palm, find basil-whipped ricotta with grilled peaches, lemon zest, EVOO, hot honey drizzle, and sourdough crostini – a starter that could easily stand in for lunch.

    Microsizing
    In keeping with health trends, consumers want big flavors in smaller packages. This year, expect more flights, mini portions, amuse-bouche, tapas and dumplings. Lee’s cocktail lounge serves mini cocktails and a “smalls” menu of handhelds like the standout crab rolls and hamachi tacos with guacamole. Globally inspired Traveler’s Cart proffers zesty pan-fried cumin lamb dumplings, and Mutiny Wine Room has Tuesday night steak flights. At newly-opened Fielding’s River Oaks, find the Ice Box Martini flight — three variations made with different gins for $28.

    Live-fire cooking
    In 2025, chefs will continue to play with fire, which suggests that the oldest cooking method is still the best. At Credence, owner Levi Goode offers adventurous, yet familiar, South Texas fare elevated by the art of live-fire cooking over mesquite and post oak – think fire-roasted seafood tower, wood-roasted carrots, and cowboy cut ribeye with chimichurri. Prime 131 puts its live fire grills in the middle of the dining room, offering a view of its cooks grilling and searing wagyu and prime steaks. The secret to live fire Tex-Mex at Candente is its fragrant mesquite, while its sister restaurant Andiron sears steaks and many sides on a 22-foot live fire grill. Grilled olives, anyone?

    Enhanced dining experiences
    Guests want more than good food – they want an experience. Vibe dining is still going strong this year with everything from fire dancers and flaming steak to showy tableside presentations. Customize your ice cream sundae at The Marigold Club; create your perfect Caesar or martini mixed from tableside carts at Turner’s Cut; dine on Korean barbecue grilled on your table at Bori's second location in Montrose, and watch live performers while chowing down at upscale Toca Madera.

    Maple syrup
    According to the dieticians on SiriusXM Doctor Radio, natural sweeteners like maple syrup and honey are the new perk for savory dishes. At Auden, fluffy scallion hot cakes with cultured butter, chili agrodolce, and maple syrup are a savory-sweet highlight. South Texas quail gets the royal treatment at King Ranch Texas Kitchen, where they’re stuffed with rattler cheese and bacon-wrapped with chipotle barbecue maple glaze. Downtown at Vic & Anthony’s, thick, peppered bacon sizzles with root beer glaze and bourbon barrel maple syrup.

    Honey
    Da Marco combines Sicilian scampi with orange honey salad, and Mendocino Farms recently introduced Winter Citrus and Goat Cheese Salad with oranges and hot citrus honey. Katami’s Tomato Somen Salad is a delightful mélange of cold noodles, Campari tomatoes, and honey soy sauce. Via 313 sweetens up its Bobo Brazil pizza with Mike’s hot honey, while carrots at Doris Metropolitan get a harissa honey glace.

    Lee's cocktail. bar mini bites

    Photo by Julie Soefer

    Small bites are right-sized at Lee's.

    Pistachios
    Sweet roasted pistachios add sophisticated flair to the foie gras mousse with huckleberry mostarda at Little’s Oyster Bar. Michelin star recipient BCN Taste+Tradition serves a beet-pistachio-raspberry ravioli salad with kefir cheese and pistachio oil. And still new Mediterranean restaurant Októ pairs pistachio butter with frena, a rich focaccia like bread, along with olives and pickled peppers.

    Caviar on everything including dessert
    The pricey oceanic pearls that give everything a nutty, salty pop are still on top. At The Kennedy piano bar and restaurant, decadent fried mozzarella sticks are crowned with crème fraiche and caviar. Azumi lays on the richness with caviar-crowned uni and a quail egg yolk. For dessert, Navy Blue cleverly pairs green apple sorbet and crème fraiche gelato with Siberian caviar in its Apples & Eggs, or head to Baso and ask for a caviar topping on its signature Basque cheesecake.

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    the pho will flow

    Growing Houston Vietnamese restaurant hustles into hot Katy neighborhood

    Eric Sandler
    May 13, 2026 | 3:30 pm
    Saigon Hustle Katy Cinco Ranch
    Courtesy of Saigon Hustle
    Saigon Hustle's new Cinco Ranch location is now open.

    A growing Houston Vietnamese restaurant has arrived in Katy. Saigon Hustle is now open in Cinco Ranch.

    Located at 23703 Cinco Ranch Blvd., the Houston area’s third Saigon Hustle began a quiet soft opening this Monday, May 11, and will celebrate its grand opening on Thursday, May 14. Like its siblings in Garden Oaks and Spring Branch, the restaurant will serve its familiar menu of banh mi, egg rolls, spring rolls, and rice dishes, as well as the pho that was added to the menu when Spring Branch opened in October 2024.

    Beverage options include both Vietnamese iced coffee and freshly-brewed jasmine teas.

    The Cinco Ranch location seats approximately 60 people. It also offers curbside pickup and delivery via third-party apps. Co-founder Sandy Nguyen said the restaurant had been looking at Cinco Ranch for awhile.

    “Our guests out here have been asking us to come to them, and it finally felt like the right moment to plant a flag in Katy,” Nguyen said in a statement. “We grew up in Houston, and bringing the food we love to a community we love is everything. This is more than a new address — it's a hometown moment for us.”

    As part of its continued growth, Saigon Hustle recently hired chef Justin Yoakum as its vice president of operations. Yoakum previously served as director of operations for Culinary Khancepts, the Houston restaurant group behind Liberty Kitchen, State Fare, Leo’s River Oaks, and others.

    “Justin has been wonderful,” Nguyen writes in an email. “He's been the leader we have been needing to further the next steps in our expansion. We are excited to have him. He's already proven to be such a great asset to the brand and brings a lot of energy!”

    Originally opened by Nguyen and her business partner Cassie Ghaffar, Saigon Hustle is now backed by Savory Fund, a Utah-based venture capital firm that’s invested in a diverse range of concepts including Austin-based, Detroit-style pizzeria Via 313; breakfast concept Hash Kitchen; and Pincho Burgers & Kebabs, a Miami-based restaurant with locations in Memorial City, Conroe, and Cypress. Savory has committed to helping it grow to as many as 40 units in Texas and the Midwest.

    To celebrate its grand opening, the Katy location will offer a number of promotions and giveaways, including:

    • Free banh mi for the first 100 customers on May 14.
    • A block party with a lion dance beginning at 6:30 on May 14.
    • Free Saigon Hustle for a year sweepstakes: All visitors to the location are eligible to win. See store or website for contest rules.
    • Buy-one-get-one-free Banh Mi: For customers who sign up for the Saigon Hustle Rewards loyalty program
    • Red envelopes: In a nod to the restaurant’s Vietnamese heritage, customers may receive a red envelope containing a discount, giveaway, or prize.

    “We wanted opening week to feel like a block party, not just a ribbon cutting. Free food, music,

    neighbors, and the team that's going to be feeding this community for years to come,” Ghaffar added. “From the lion dance to the red envelopes, every detail of opening week is a love letter to our culture and to Cinco Ranch.”

    Saigon Hustle Cinco Ranch is open daily from 11 am-11 pm.

    Saigon Hustle Katy Cinco Ranch

    Courtesy of Saigon Hustle

    Saigon Hustle's new Cinco Ranch location is now open.

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