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    cast a spell

    Buzzy Allen Parkway mixed-use hub reveals Mexican-inspired steakhouse and Mediterranean restaurant

    Eric Sandler
    May 18, 2023 | 2:48 pm
    Meduza Mediterrania rooftop patio rendering

    A rendering previews Meduza Mediterrania's rooftop patio.

    Courtesy of Noble 33

    Allen Parkway’s next massive mixed-use development has revealed the two restaurants that will anchor its retail offerings. Toca Madera and Meduza Mediterrania will occupy prime locations in The Pavilion at The Allen, part of a six acre, $500 million project currently under construction at the southeast corner of Allen Parkway and Gillette Street.

    The two restaurants — one a Mexican-inspired steakhouse and the other an Eastern Mediterranean concept — are part of Noble 33, a Los Angeles-based hospitality company known for its energetic fine dining establishments. They’re slated to open this fall and early 2024, respectively, and will be the company’s first Texas openings.

    Toca Madera, the Mexican steakhouse, will occupy over 11,000-square-feet and seat almost 400 people between its dining room, lounge, outdoor patios, speakeasy, and private dining rooms. Located on the ground floor, the restaurant serves Prime, wagyu, and Japanese steaks along with starters such as queso fundido, guacamole, and crispy tacos — filled with bluefin tuna, lobster, or wagyu beef. It will join locations in Las Vegas, Los Angeles, Scottsdale, and Toronto.

    Meduza Mediterrania will claim just over 9,700-square-feet on the building’s top floor. The almost 300-seat restaurant will feature a rooftop patio. Design details will include “plant, water and fire elements,” according to a release. Noble 33 also expects to open a location of Meduza in New York later this year.

    “Noble 33 Group’s expansion into the Houston market is a milestone in our U.S. and global expansion," Noble 33 co-founder Tosh Berman said. “Debuting two of our unique and distinct dining experiences in a city as diverse and cultural as Houston has long been a vision. Toca Madera and Meduza were created to evoke high touch, memorable, and elevated dining experiences, and we look forward to introducing Houston to each.”

    Both restaurants will be part of The Allen mixed-use development. Created by real estate development firm DC Partners, the complex also includes a 35-story hotel and condominium tower. Houston’s first Thompson Hotel will occupy floors 8-15 of the hotel tower, and the Residences at The Allen will claim floors 16-35. In total, the building is expected to contain 172 hotel rooms and 99 condos when it opens later this year.

    “From the first time I visited Toca Madera in Scottsdale, I knew this was exactly what we were looking for The Pavilion at The Allen,” DC Partners COO Acho Azuike said. The Noble 33 group is internationally recognized for their award-winning menus, refined dining, and high-energy atmosphere. The experience is one-of-a-kind and unlike anything else in the city. We are happy to be the first to welcome them to Texas.”

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    there's the rub

    Restaurant known for 'new Houston cuisine' now open in Cypress

    Eric Sandler
    Dec 10, 2025 | 4:05 pm
    Jonathan's the Rub steak
    Courtesy of Jonathan's the Rub

    Jonathan's the Rub serves steaks and other dishes.

    A restaurant known for its eclectic “new Houston cuisine” has opened in Cypress. The fourth location of Jonathan’s the Rub is now open for dinner in Bridgeland (20215 Bridgeland Creek Parkway).

    First announced last year, the new Jonathan’s is located in Village Green, a 70-acre mixed-use development within the 925-acre Bridgeland Central district. The 5,500-square-foot restaurant includes two patios totaling 2,600 square feet, giving the restaurant plenty of room for private dining rooms, a bar area, and indoor-outdoor areas with fire pits and greenery.

    “We were looking for the next frontier — a community with a booming population and a clear vision for growth that aligns with our brand,” chef-owner Jonathan Levine said in a statement. “When we discovered Bridgeland and learned it was a Howard Hughes development, we were immediately impressed. With their reputation for developing generational communities, we felt confident that Bridgeland was the right place for our family and for Jonathan’s the Rub.”

    Like Jonathan’s three other locations, the menu at Bridgeland is built around Levine’s signature “new Houston cuisine,” a kicked-up take on comfort food that includes everything from lobster tacos and blackened shrimp and grits to Italian American classics and steakhouse fare.

    Village Green is also home to H-E-B and restaurants such as Sweet Paris Crêperie & Café and Crust Pizza Co. Austin-based burger joint P. Terry’s will open there next year.

    “Jonathan’s the Rub’s arrival in Bridgeland Central brings a distinguished addition to the culinary scene in both the community and northwest Houston,” said Jim Carman, president of the Texas region, for Bridgeland developer Howard Hughes Communities. “We’re proud to partner with exceptional restaurateurs like Chef Jonathan Levine to bring elevated dining experiences that enhance the lifestyle offerings for our residents and neighbors.”

    Jonathan's the Rub steak

    Courtesy of Jonathan's the Rub

    Jonathan's the Rub serves steaks and other dishes.

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