it's rad
Game-changing market and restaurant opens in historic Eldorado Ballroom serving farm-to-table fare and goods
Chef Chris Williams has unveiled his latest project. The Rado Market is now open in the Third Ward for breakfast, lunch, and early dinner.
Located at the historic Eldorado Ballroom at the corner of Elgin and Emancipation (2310 Elgin St.), the Rado Market, which joins restaurants Lucille’s and the upcoming Late August as part of Lucille’s Hospitality Group, serves many purposes.
As its name implies, it’s a grocery store-style market that sells produce grown at the farm in Kendleton, Texas operated by Lucille’s 1913, Williams’ nonprofit that feeds underserved Houstonians as well as sauces, pickles, and other preserved items made by the nonprofit. In addition, the market sells prepared goods from Black-owned businesses such as Beeing Murray Honey, B’Tween Sandwich Co., Houston Sauce Co., and So Home Collective home goods).
The retail section also includes wine and beer that’s been curated by Lucille’s Hospitality’s employees and friends such as Project Row Houses board member Anita Smith and KTSU general manager Ernest Walker. Third Ward bookstore Kindred Spirits maintains a section of cookbooks written by Black chefs and other culinary leaders. Williams has contributed a few titles from his personal collection as well. Ultimately, Rado Market plans to feature a different cookbook each month along with ingredients to make its recipes.
If that weren’t enough, Rado also operates a counter service restaurant that serves breakfast items, salads, sandwiches, and more made with the same produce and other ingredients grown or created by Lucille’s 1913. In the morning, look for breakfast tacos and hot rolls that are made with a recipe created by Williams’ great-grandmother, culinary pioneer Lucille Bishop Smith.
Lunch starts with sandwiches, including fried green tomato, spiced turkey melt, and a Southern dip made with braised beef cheeks. Salad options include a chopped salad made with jerk chicken, egg, and avocado as well as the Kendleton Harvest with kale, greens, strawberries, and more.
“I love Local Foods in Rice Village. I love everything about it, that great little counter service market with artisanal products on the shelves. It’s a unique shopping experience,” Williams told CultureMap in April. “It’s very high end, very niche. I wanted to bring that model to Third Ward.”
Rado Market is only one of the new concepts on the Eldorado Ballroom property. Hogan Brown Gallery recently unveiled its first collection of works by local artists that’s titled Six Degrees of Separation. The Eldorado Ballroom itself will host musical performances and other happenings.
“I don’t even have words for how honored and grateful we are for the opportunity. It’s huge,” Williams added. “The history is huge. It taps into everything I love and I personally think is so important for the greater community . . . It’s about ownership. For the community to take ownership of this, I think the opportunity will be deep.”
Rado Market is open from 7 am - 7 pm Tuesday-Friday and 8 am - 4 pm Saturday and Sunday. It’s closed on Monday.