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    say boo

    Cult-favorite Houston burger pop-up sets opening date for permanent location

    Eric Sandler
    Jul 23, 2025 | 9:30 am

    A Houston chef is ready to take the step from pop-up to brick-and-mortar restaurant. Joseph Boudreaux will officially open Boo’s Burgers this Saturday, July 26.

    Located on the Navigation Esplanade near the Original Ninfa’s, opening Boo’s Burgers has been a five-year journey for the self-taught chef. As CultureMap first reported in 2021, Boudreaux built a cult following for his signature smash burgers with a series of well-attended pop-ups that started at downtown coffee shop The Tipping Point (since relocated to Montrose) but soon went citywide to festivals, bars, and even other restaurants such as Nancy’s Hustle and Burger Bodega.

    The chef’s formula has remained simple — in-house ground patties that use beef from Texas ranch 44 Farms, topped with the chef’s smoky burger sauce, American cheese, shaved onions, spicy pickles, sliced tomatoes, and shrettuce, all served on a challah bun from local bakery Cake & Bacon. Double meat burgers and bacon are also available.

    For the new restaurant, Boudreaux has made three additions to the menu. The first is the Shroom Sammy, made with fried oyster mushrooms that are topped with lemon pepper wet sauce, garlic aioli, pickles, and a cabbage-mustard green slaw and served on a challah bun. If that’s too adventurous, choose a grilled cheese on toasted milk bread. Seasoned fries, served with Boo’s OG Sauce (a Cajun-style remoulade), ranch, or garlic aioli, round out the menu.

    Once everything is running smoothly, Boudreaux plans to add sandwich specials, soft serve ice cream, and even “you buy, we fry” specials. Keep an eye on the restaurant’s Instagram for updates.

    “We built Boo’s one pop-up at a time, but the goal was always to create a place that felt like home,” Boudreaux said in a statement. “This new space in the East End lets us serve the community that’s supported us since day one. We look forward to doing what we love: making honest food for the city that made us.”

    To create a properly homey feeling for his brick-and-mortar, Boudreaux turned to Brittany Vaughan of Garnish Design. Known for her work on restaurants such as Milton’s, Maximo, and Tiny Champions, Vaughan took inspiration from classic delis and roadside hamburger stands to develop a retro-inspired look for Boo’s Burgers. The interior features walnut wood paneling, vintage-style lighting, and nods to Boudreaux’s family.

    “The decor really honors Joseph and his journey; photos of him and his family live alongside images of the Boo’s community and watercolor meme illustrations — the whole display could be a week or a century old, just like at grandma’s house, or even some of the greatest restaurant institutions in the United States,” said Vaughan.

    Similarly, the restaurant shows off a new logo and other branding. Created by Houston’s Letterset Design, it takes inspiration from the ‘60s and ‘70s as well as street art, graffiti, and hip-hop — influences that make sense for a native Houstonian like Boudreaux.

    Boo’s Burgers will be open to the public beginning Wednesday, July 23 for a soft opening. Saturday’s grand opening will include performances by Houston DJs from Ice House Radio.

    Boo’s Burgers is located at 2510 Navigation Blvd. Hours of operation are 11 am-9 pm Wednesday-Friday and 12-9 pm on Saturday and Sunday (closed Monday and Tuesday).

    Boo's Burgers restaurant

    Photo by Michael Anthony

    Boo's Burgers will serve cheeseburgers, a fried mushroom sandwich, and fries.

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    a CultureMap Exclusive

    Houston's 'Chinese takeout bar from the future' touches down in Webster

    Eric Sandler
    Jun 1, 2026 | 4:02 pm
    Rice Box Webster rendering
    Courtesy of The Rice Box
    A rendering previews The Rice Box's new location in Webster.

    Houston’s Chinese takeout bar from the future is coming to the Bay Area. The sixth location of The Rice Box will open in Webster later this summer.

    Located at 114 El Dorado Blvd, the new location will be called Rice Box Space Center after NASA’s headquarters at the nearby Johnson Space Center. Founder John Peterson tells CultureMap that it’s a bit of a homecoming for him and his wife/business partner, Jenny Vo, as they grew up in the area. As with every new location, the restaurant created a movie-style poster to announce its opening.

    Rice Box Webster movie poster The Rice Box Space Center is expected to open later this summer.Courtesy of The Rice Box

    For its first truly suburban location, Peterson plans to offer a more efficient pickup system for to-go orders. Dubbed The Rice Box Pickup Reactors, the system applies Rice Box’s sci-fi aesthetic to curbside ordering. As seen in the rendering above, the building will have six slots that drivers will pull into to get their orders.

    “The goal is to have guests in and out with food in hand in around 90 seconds,” Peterson writes in an email. “It’s still pickup, but we’re trying to make that moment feel more intentional and more connected to the digital side of Rice Box instead of treating it like an afterthought. We’re looking at this opening as both a new store and a prototype for how Rice Box can work in more suburban markets without losing the part of the brand that makes it feel like us.”

    Bay Area-area diners can expect the same menu as the Rice Box’s other locations. That includes staples such as General Tso’s chicken, sesame chicken, beef with broccoli, and orange peel beef. The restaurant also serves traditional Chinese-inspired fare such as Chongqing chicken, cumin beef, mapo tofu, and chow fun noodles.

    Recently, Peterson rolled out a new version of Rice Box’s dumplings. Available in chicken, pork, or vegetable, each style of dumpling comes with a different wrapper that enhances the filling’s flavor. They’re also available either steamed or fried.

    The Rice Box started as a food truck in the early 2010s. After moving to a permanent location in the Greenway Plaza food court, it has opened brick-and-mortar locations in the Heights, River Oaks, Rice Village, and Memorial.

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