Though we love the underrated bistro fare, So Vino Bistro & Wine Bar has always been about the wine. (We think the name had something to do with it.)
But with market trends changing, co-owners Elizabeth Abraham and Mannfred Jachmich decided it was time to rebrand.
"The reason was that basically the wine bar business is fading," Jachmich says. "A few years ago when you went to the grocery store there were 20-30 wines. Now there are 200-300. Customers are changing their habits and we have to change along with that."
Starting on Monday the restaurant is relaunching as Café Moustache, a casual French bistro.
"It's not haute cuisine, it's relaxed bistro favorites," Jachmich says. The new menu will be full of French standards by new chef Pierre Melin, like escargot, salad niçoise and steak frites — plus a crepe station in-house.
Dinner will be table service, with fast-casual counter service at lunch, aiming to please a professional crowd with taste but short on time — Jachmich compares the Café Moustache lunch to Café Express and Tiny Boxwood's.
Café Moustache will also begin serving Sunday brunch in July.
Though the interior will remain essentially untouched, the exterior transformation will be "major," with new signage and paint — and the patio becoming a more covered affair.
The soft opening will remain in effect until the grand opening party on July 14 — Bastille Day.
What can we say? Vive le France!