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    a magon makeover

    Houston designer elevates new townhomes with thoughtful touches

    Emily Cotton
    Oct 31, 2024 | 12:56 pm

    Houston has been no stranger to spec development in recent years, and residential growth has shown no sign of slowing down. As one developer after another erects virtually identical homes, one can’t help noticing a glaring commonality: overlooked details that can all be attributed to the lack of diversity in the realm of spec building — they’re all built and designed by men. Nina Magon hopes to change that.

    If Nina Magon or her firm, Nina Magon Studio, is not familiar, take a closer look. The studio’s more forward-facing projects include the revamped 51fifteen restaurant and bar at Saks Fifth Avenue, the Nina Magon Lounge in Zadok Jewelers, and the always swanky Cocody restaurant in River Oaks.

    Nina Magon Memorial Estates at Verdi

    Courtesy of Nina Magon Studio

    Prices begin at $1.19 million.

    The multi-hyphenate designer debuted her first monologue coffee table book EVOKE (The Monacelli Press) in 2023, along with two lighting collections with Studio M, a rug collection with Sahrai, a wallpaper collection with Wall&Deco, the first ever designer collection for Cosentino, and her previous collection with Universal Furniture. Not to mention her collaboration with B&B Italia and Balmain — quite the resume.

    Magon’s latest project, Memorial Estates at Verdi — A Luxury Townhome Development, promised to introduce the elevated style typically reserved for the studio’s well-heeled clientele to a more attainable market, and they have delivered.

    “We wanted to see how the market would react to something that’s a little more mainstream with our name attached to it to show that, ‘Hey, we will design it for you. If you buy a townhome, we will help you design the house and we will make it look as magnificent as possible,’” Magon tells CultureMap.

    Memorial Estates at Verdi is a gated enclave of three and four bedroom elevator-ready homes between 2,200 and 3,100 square feet, with an entry price of $1.19 million.

    “What I wanted to do was show that if I’m designing a space, what are some things that I’ve noticed,” says Magon. “Obviously, we couldn’t go super luxury, because we have a price point to maintain.” Budget aside, Magon’s keen design sense, and experience, includes details that most male builders overlook.

    Townhomes tend to relegate laundry rooms to hallway closet spaces, but Magon was sure to include walk-in laundry rooms with an abundance of cabinet space, as well as a clothing rod over the washer and dryer to accommodate air-drying delicates. Other sensitive touches include window and lighting positions in the all en suite bathrooms that project light in ways that are actually flattering — hallelujah!

    Memorial Estates at Verdi offers buyers two styles to choose from: dark modern and a light transitional option for those more comfortable with a Shaker-style cabinet than the nearly flat cabinets in the modern option. Regardless of style, each townhome features appliances by Thermador, lighting from Studio M, Cosentino countertops, and sleek Delta fixtures.

    While Memorial Estates at Verdi offer no amenities of their own, the enclave has direct gate access to the amenities for the Memorial Bend community. These include a pool, large playground, and pickleball courts. The purchase of a townhome includes one year of community fees, followed by a fee of $35 per month should buyers choose to continue to utilize the Memorial Bend amenities.

    During a recent unveiling for Memorial Estates at Verdi, Magon took CultureMap on a tour to learn more about how this venture began as well as her plans for the future.

    CultureMap: You’re globally known for your large, and oftentimes private projects. How did this project come to be?
    Nina Magon: We deal in super high end luxury. That’s the one-percent, that’s who our clientele is. I’ve been designing for these clients for so long that I thought, ‘You know what, I’m going to do my own little development and see how it goes.’ This is the first Nina Magon project. I’ve worked with everybody and learned so much. So, I thought, ‘Why not try it for myself?’

    CM: A development of this size is a big undertaking. Were you ever nervous?
    NM: The total cost is about 20 million, so it’s a big project and a risk for a designer to be taking. This is not exactly what I would design, because there is a budget involved. What I think is interesting is that I’m an economics and finance major, who then became a designer, so I understand both aspects of it, which is what our success has been like — and that’s why people trust us.

    CM: Now that this project is on its feet, is there anything else planned?
    NM: I think our next project will be a high rise. We already bought the land, we need to see how this goes. Branded buildings are so big right now, and I want my own building. I have everything lined up for success, but, you know, we never know what’s going to happen.

    CM: Is there anything you’d like to convey to anyone interested in a Nina Magon home?
    NM: Our goal is to provide clients with highly curated, experiential spaces that elevate their daily lives. I’m particularly excited about expanding into the real estate market, combining both my design and development expertise to create extraordinary properties that are thoughtfully crafted for luxury living. While we’ve been fortunate to work globally, Houston will always hold a special place in my heart — it’s a city of innovation and resilience, and I’m proud to contribute to its ongoing growth and transformation through my work.

    Magon is working with Capital Builders, Uptown Real Estate Group, and Clarkson and Company Real Estate on this project. Buyers will receive two complimentary design consultation hours to get a personalized introduction to her design process and to help realize their vision for the space.

    As for the always foreboding plate glass ceiling for designers, Magon has swung her hammer — and we love to see it.

    home-for-salehome-designnina magon
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    So hot right now

    Houston nails down No. 8 spot among fastest-moving luxury home markets

    John Egan
    Dec 22, 2025 | 1:30 pm
    11095 Memorial Drive exterior
    TK Images for Martha Turner Sotheby's International Realty
    11095 Memorial Drive is for sale for $8.8 million.

    For-sale signs on the lawns of luxury homes in Houston-area communities like Bellaire, River Oaks, West University Place, and The Woodlands are disappearing faster than in most U.S. markets.

    November’s Realtor.com Luxury Housing Report shows luxury homes in the Houston metro area spent a median 61 days on the market in November, up 3.4 percent from last November. That puts the Houston metro in eighth place among the country’s fastest-moving luxury home markets.

    Asking prices for Houston-area listings among top-tier luxury homes started at $794,576 in November, according to the Realtor.com report.

    The Houston Association of Realtors (HAR) says stepped-up activity in the luxury home market helped boost the average single-family home price in the area to $422,552 in November. The luxury market — homes priced at $1 million and above — was the region’s top-performing home category in November, according to HAR, with sales up 23.4 percent compared with the same time in 2024.

    The Realtor.com report ranks San Jose, California, as the fastest-moving metro for luxury home sales in November. There, luxury homes spent a median 56 days on the market, down 6.7 percent from last November.

    “Luxury home dynamics are increasingly driven by local factors rather than national trends,” Antony Smith, senior economist at Realtor.com, says in a release. “Some high-cost metros are experiencing brisk demand and fast turnover, while others face slower sales even at elevated price points. Understanding these local dynamics is key for both buyers and sellers in today's luxury market.”

    Roughly 200 miles west of Houston, the San Antonio metro lands on Realtor.com’s list of the country’s slowest-moving markets for luxury homes. San Antonio-area luxury homes lingered on the market for 99 days in November, up seven percent from the same time last year. That gave San Antonio eighth place on the list of the country’s slowest-moving luxury home markets.

    Asking prices for San Antonio-area listings among top-tier luxury homes started at $766,548 in November, according to the report.

    In November, 5.6 percent of home prices fell into the $750,000-and-above category, according to the San Antonio Board of Realtors (SABOR).

    Bend, Oregon, tops Realtor.com’s list of the slow-moving markets for luxury homes. In the Bend metro area, luxury homes were stuck on the market for a median 146 days in November, up 14.1 percent from the same period in 2024.

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