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    Real Estate Rumblings

    Land rush is on in Houston suburbs as home builders race to meet demand

    Ralph Bivins
    Aug 30, 2013 | 12:42 pm

    A full-scale land rush is underway in the suburbs of Houston.

    Land developers and home builders are buying up land as fast as they can because Houston’s home construction industry has been surging.

    “There’s been a flurry of land acquisition,” says developer Lisa Chahin of Genesis Collaborative.

    In dozens of deals, more than 30,000 acres have been purchased or put under contract to be purchased for residential development in Houston’s suburbs. It’s enough to keep home builders supplied with single-family lots for years.

    “We’re the best market on the planet right now,” says Doug Goff, chief operating officer of Johnson Development.

    The land acquisition binge has been clustered around Katy and the northwest part of the Houston metropolitan area, along the route of the new Grand Parkway expansion. The land-buying spree was the focus of a recent panel discussion organized by the Houston Chapter of the Urban Land Institute.

    The recent uptick in mortgage interest rates has put a slight damper on the runaway pace on home buying in Houston late this summer, but the market is still strong, says home building analyst David Jarvis of Metrostudy.

    Metrostudy is projecting Houston will have about 26,000 single-family home construction starts in 2013, up from a low of 18,000 starts in 2011 in the wake of the recession.

    Home sales have been booming because the Houston economy has added about 100,000 new jobs over the last year.

    “We’re the best market on the planet right now,” says Doug Goff, chief operating officer of Johnson Development, which has 10 master planned communities in the Houston area.

    Not bubble-ish

    Houstonian David Weekley, founder of David Weekley Homes, one of the largest home builders in the nation, says any talk of a collapse in the local housing market is unfounded.

    “I can attest to the fact that Houston is not bubble-ish,” Weekley says. “We are not in a bubble.”

    Mortgage interest rates took a sharp and sudden jump in late June. But mortgages are still available at less than 5 percent, which is low when compared to the last four decades.

    “We’re still at historical, extraordinary low interest rates,” Weekley says.

    “My kids’ vision is not to go out to live in suburbia,” says David Weekley, who sold $860 million worth of new homes last year.

    Weekley believes future lot prices are going up in the suburbs. But then, again, life in the outlying suburbs is not everyone’s cup of tea, particularly among the younger generation, which tends to be exciting about living in the urban core.

    “My kids’ vision is not to go out to live in suburbia,” says Weekley, who sold $860 million worth of new homes last year.

    Tim Welbes, president of The Woodlands Development Co., says the appeal of urban living often becomes dimmer as people mature and move into the next life cycle.

    “The urbanity affinity is compelling, until the children show up,” Welbes says.

    Another thing supporting the future popularity of suburban development has been the urbanization of suburban clusters like The Woodlands, Welbes contends. A lot of suburban office space has been constructed recently and places like The Woodlands have grown with lifestyle and cultural amenities and restaurants.

    Builders double as developers

    As the Houston home building market has strengthened, there have been an increasing number of home builders buying their own land and developing residential communities. Some veterans of the Houston real estate market believe out-of-state builders may have paid too high a price for Houston area land, but it remains to be seen if those builders did over-extend.

    One of the biggest builder-driven deals was recently announced by Toll Brothers, a major national builder based in Horsham, Pa.

    Toll Brothers purchased 600 acres off north of Houston near FM 2978, just southwest of The Woodlands. The site is not far from the new Exxon Mobil campus and future route of the Grand Parkway. Toll Brothers will develop the land and build 900 homes there.

    “This acquisition reflects the thriving economic growth of the Houston market with the migration of large energy companies to the area, and the expansion of the Grand Parkway,” says Karl Mistry, head of the Houston operations for Toll Brothers.

    Ralph Bivins, founding editor of Realty News Report, is a past president of the National Association of Real Estate Editors.

    Land developers and home builders are buying up land as fast as they can because Houston’s home construction industry has been surging.

    Land for sale by owner sign in empty lot property for sale
    SSFinInvestments.com
    Land developers and home builders are buying up land as fast as they can because Houston’s home construction industry has been surging.
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    news/real-estate

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    Editor's note: The top real estate stories of 2025 were heavy on buzzy suburbs. Fulshear earned special recognition for its jaw-dropping population growth over the last five and 10 years, while Sugar Land entered the spotlight for its livability and its surprisingly high rental rates. A Houston billionaire was revealed to be one of the top 100 landowners in the country, and a local restaurant duo put their illustrious farm on the market. Read on for the top 10 real estate stories of 2025.

    1. Totally sweet Houston suburb triumphs as No. 3 best place to live in U.S. Relocation marketing platform Livability.com named Sugar Land the third-best place to live in America thanks to its appealing size and affordability. The list was restricted to small and mid-size cities with populations between 75,000-500,000 residents.

    2. Surprise Houston neighbor was No. 1 fastest-growing U.S. city in the last decade. Fulshear's population growth surged over 1,000 percent from 2014-2023, the report found, and the U.S Census estimates the city now boasts a population of more than 42,600 residents. More on Fulshear's booming population later.

    3. Houston oil-and-gas billionaire ranks among America's top 100 landowners. The Land Report revealed that approximately one-quarter of the country's mega-owners of private land have ties to Texas.

    4. 2 Houston suburbs rank among fastest-growing affordable cities in U.S. SmartAsset analyzed 50 U.S. cities to find the most affordable places with large population growth. League City and Pearland ranked No. 7 and No. 11, respectively.

    5. Cozy Houston neighborhood ranked No. 1 best place to live in Texas. Master-planned community Cinco Ranch was given an"A-plus" rating for its family-friendliness, public schools, diversity, and other factors. The area is able to maintain a close-knit community while having a sprawling population of more than 19,000 residents.

    6. Houston developer breaks ground on $400 million, 165 acre Katy project. Houston-based commercial real estate firm NewQuest commenced work on a $400 million, 165-acre, mixed-use shopping center in Waller County at the end of January. The project, called The Texas Heritage Marketplace, will include 750,000 square feet of retail and restaurants, along with 550 apartments in two communities.

    7. This wealthy Houston neighbor is the fastest-growing suburb in America. In a narrowed-down analysis of the top American suburbs that have had the highest population increases from 2018-2023, Fulshear once again came out on top.

    8. 2 Houston-area ZIP codes top 2024 list of hottest U.S. housing markets. Real estate marketplace Opendoor crowned Katy's 77493 ZIP code as the No. 1 hottest U.S. housing market in 2024, while Cypress' 77433 ZIP secured the No. 2 spot. Affordability was cited as the primary factor that drew newcomers to these suburbs.

    9. Houston restaurateurs' 353-acre farm hits the market for $29 million. The sprawling Goodthyme Ranch, owned by Goodnight Hospitality partners Bailey and Pete McCarthy, went on the market in early September. The farm is situated about an hour from downtown Houston in Bellville, and offers a 5,220-square-foot, five-bedroom main house and a 4,560-square-foot, five-bedroom guest house, as well as extensive agricultural and recreational amenities.

    10. This Houston suburb had the highest apartment rent prices in June. Zumper's monthly rental report found Sugar Land apartment prices were more expensive than any other Houston-area city over the summer. Despite having the most expensive rent in the metro in June, the asking rent for a single-bedroom apartment in Sugar Land was technically lower than it was in June 2024.

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