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    Downtown Living

    Downtown living shoots sky high with 40-story residential tower in Market Square

    Barbara Kuntz
    Barbara Kuntz
    Jul 15, 2014 | 10:33 am

    Downtown living opportunities just shot sky high with plans for Market Square Tower, the urban core's largest residential project at 40 stories tall. The tower, with 463 apartments, will join several other residential highrises downtown.

    Market Square Tower will be built just off Market Square Park on a city block bounded by Preston, Louisiana, Milam and Congress streets. It will be located next to the current Market Square Garage, which will be reconfigured to accommodate tenants in the new highrise.

    Targeted for professionals working downtown, the new highrise will offer one-, two and three bedroom configurations ranging from 550-square-foot efficiencies to 1,950-square-foot apartments with three bedrooms and three baths. The average unit is to have more than 1,275 square feet, with rent at about $3,500. Rents will range from about $1,800 to $5,800 monthly. A limited number of larger penthouses are in the plans as well.

    "This is not a starter apartment," Philip Schneidau, president of developer Woodbranch Investments Corp., told the Houston Chronicle, which first reported plans for the new building.

    It's not the only residential highrise planned for downtown. Just across Market Square, Hines is planning a 33-story residential tower offering "residents a five-star feel," according to the Ziegler Cooper Architects' website. The project includes 274 units atop an eight-story enclosed garage podium. An outdoor pool terrace is proposed for level nine, offering views of the historic park and downtown.

    And just down Main Street, probably about a half-mile down the light rail line, another residential tower, SkyHouse is climbing 24 stories with 336 one-, two- and three-bedroom rental units as well as studios. The project is nearing completion and is already 25 percent leased.

    Standard features at the Market Square Tower will include 10-foot ceilings, marble and granite kitchens and bathrooms, customized walk-in closets and oversized picture windows and balconies. It will also have an indoor basketball court, virtual golf simulator, screening room with lie-flat recliners and a banquet room that connects to the second-floor outdoor deck.

    The outdoor deck overlooking Market Square Park will have palm trees, cabanas, a swimming pool and Jacuzzi. Adjacent to the pool will be a luxury spa with sauna, steam and treatment rooms.

    “But perhaps most unique to the Houston market,” Schneidau said in a statement, “will be Market Square Tower’s wrap-around rooftop amenities, which have breathtaking panoramic vistas of the downtown Houston skyline and Buffalo Bayou Park – all from 500 feet above street level.”

    The rooftop additions will include a cloud lounge, sky gym, sundeck and sky pool. A portion of the sky pool will be encased in glass, including the bottom, and cantilevers beyond the face of the building.

    About 22,000 square feet of street level retail space will also be available for lease through Shelby, Estus & Co.

    Excavation is expected to begin by mid-August, with initial occupancy slated for January 2017. Jackson & Ryan Architects designed the building, and The Oakmont Group is the project manager.

    Market Square Tower, to become Houston's tallest downtown residential building at 40 stories.

    Market Square Tower rendering July 2014
    Rendering by Jackson & Ryan Architects courtesy of Woodbranch Investments Corp.
    Market Square Tower, to become Houston's tallest downtown residential building at 40 stories.
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    Houston nails down No. 8 spot among fastest-moving luxury home markets

    John Egan
    Dec 22, 2025 | 1:30 pm
    11095 Memorial Drive exterior
    TK Images for Martha Turner Sotheby's International Realty
    11095 Memorial Drive is for sale for $8.8 million.

    For-sale signs on the lawns of luxury homes in Houston-area communities like Bellaire, River Oaks, West University Place, and The Woodlands are disappearing faster than in most U.S. markets.

    November’s Realtor.com Luxury Housing Report shows luxury homes in the Houston metro area spent a median 61 days on the market in November, up 3.4 percent from last November. That puts the Houston metro in eighth place among the country’s fastest-moving luxury home markets.

    Asking prices for Houston-area listings among top-tier luxury homes started at $794,576 in November, according to the Realtor.com report.

    The Houston Association of Realtors (HAR) says stepped-up activity in the luxury home market helped boost the average single-family home price in the area to $422,552 in November. The luxury market — homes priced at $1 million and above — was the region’s top-performing home category in November, according to HAR, with sales up 23.4 percent compared with the same time in 2024.

    The Realtor.com report ranks San Jose, California, as the fastest-moving metro for luxury home sales in November. There, luxury homes spent a median 56 days on the market, down 6.7 percent from last November.

    “Luxury home dynamics are increasingly driven by local factors rather than national trends,” Antony Smith, senior economist at Realtor.com, says in a release. “Some high-cost metros are experiencing brisk demand and fast turnover, while others face slower sales even at elevated price points. Understanding these local dynamics is key for both buyers and sellers in today's luxury market.”

    Roughly 200 miles west of Houston, the San Antonio metro lands on Realtor.com’s list of the country’s slowest-moving markets for luxury homes. San Antonio-area luxury homes lingered on the market for 99 days in November, up seven percent from the same time last year. That gave San Antonio eighth place on the list of the country’s slowest-moving luxury home markets.

    Asking prices for San Antonio-area listings among top-tier luxury homes started at $766,548 in November, according to the report.

    In November, 5.6 percent of home prices fell into the $750,000-and-above category, according to the San Antonio Board of Realtors (SABOR).

    Bend, Oregon, tops Realtor.com’s list of the slow-moving markets for luxury homes. In the Bend metro area, luxury homes were stuck on the market for a median 146 days in November, up 14.1 percent from the same period in 2024.

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