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    CALLING ALL UNDERCLASSMEN

    Facebook taps Houston college campus for new tool on its app

    John Egan
    Sep 15, 2020 | 8:50 am
    Brockman Music and Performing Arts Center
    Rice University is one of only two Texas colleges to participate in the new Facebook program.
    Photo by Brandon Martin/Rice University

    Facebook launched as a social media platform solely for college students back in 2004. Since then, college students have gradually moved away from Mark Zuckerberg's baby in favor of platforms like Instagram, Snapchat, and TikTok.

    Now, in a bid to once again attract college students, Facebook is returning to its roots with the introduction of a dedicated "college-only space" within the social media app. The social media giant is piloting Facebook Campus at 30 U.S. colleges and universities, including Houston's Rice University.

    Harvard University, where Zuckerberg hatched Facebook, isn't among the pilot campuses. The only other Texas school in the pilot group is Stephen F. Austin University in Nacogdoches.

    "While Facebook's early days saw it targeting Ivy League schools, the company says these first Facebook Campus schools were selected for diversity's sake. That is, diversity of the student population, diversity of geography, and diversity of school specialties (like liberal arts). They also represent a mix of public and private schools," the TechCrunch news website reports.

    Facebook says a student's profile in the Campus section will differ from a student's profile on the main Facebook site. To create a Campus profile, a student must provide their college email address and graduation year. A student has the option to add information like major, courses, and hometown.

    "Your name, profile photo, cover photo, and hometown from your Facebook profile will be added to your Campus profile, but you can edit or remove your hometown from your Campus profile if you'd like," Facebook tells prospective users.

    Once a Campus profile is set up, a user can explore groups and events specific to their school, and connect with classmates who share similar interests. Only people on the Campus platform can view content posted there.

    Features of Facebook Campus include:

    • Campus-specific news feed where students can read updates about classmates, groups, and events. They also can establish study groups, plan virtual concerts, or seek advice.
    • Directory of classmates at each campus. "Like in the early days when Facebook was a college-only network, students can find classmates by class, major, year, and more," Facebook says.
    • Real-time chat rooms for dorms and campus groups.

    "This year, students across the country are facing new challenges as some campuses shift to partial or full-time remote learning, so it's more important than ever to find a way to stay connected to college life," Facebook says in a post about Facebook Campus. "College is a time for making new friends, finding people who share similar interests and discovering new opportunities to connect — from clubs to study groups, sports, and more."

    With the Campus feature, Facebook hopes to lure younger users back to the platform in a setting where their parents and grandparents can't spy on them.

    ---

    Continue reading this article on our sister site, InnovationMap.

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    news/innovation

    economic news

    Texas slides down the list of best U.S. state economies for 2025

    Amber Heckler
    Jun 9, 2025 | 2:15 pm
    Hand of woman putting money in jar
    Getty Images
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    After riding high among the top five best state economies in 2024, Texas' robust economy may be showing some cracks. Texas now ranks as the state with the eighth best economy, four spots lower than last year's ranking, according to a new WalletHub report.

    WalletHub's experts ranked all 50 states and the District of Columbia across 28 metrics to measure each state's economic activity and health and its "innovation potential."

    Massachusetts moved up two spots from last year to claim the No. 1 best state economy title for 2025, followed by Utah (No. 2) and Washington (No. 3). Texas was surpassed by No. 4-ranking California, as well as New Hampshire (No. 5), North Carolina (No. 6), and Idaho (No. 7).

    This is how Texas fared across the three major categories in the study:

    • No. 4 – Economic activity (down from No. 2)
    • No. 11 – Economic health (down from No. 7)
    • No. 24 – Innovation potential (unchanged)
    Texas ranked No. 1 with the most exports per capita in a three-way tie with Louisiana and Kentucky, the report found.
    The Lone Star State prides itself on its business-friendliness, and cities like Houston boast some of the most innovative companies in the nation. Texas also ranked 13th in WalletHub's separate study of the most and least innovative states for 2025.

    WalletHub analyst Chip Lupo says the states that have the best economies are often those that invest in new businesses, technology, and more. The report also suggests low unemployment rates and high wages are among the many factors that can help Texas residents be successful while also boosting the state economy.

    "A strong state economy doesn’t guarantee success for the state’s residents, but it certainly makes financial success more attainable," Lupo said.

    The states with the worst economies in 2025, according to WalletHub, are Hawaii (No. 49), West Virginia (No. 50), and Iowa (No. 51).

    texaseconomyinnovationwallethubreports
    news/innovation
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