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    CultureMap Exclusive

    Shop shift: One Green Street moves into the Heights, leaving Kroger behind for abungalow life

    Joel Luks
    Jul 17, 2012 | 12:37 pm
    • Sherry Eichberger One Greet Street is moving to White Oak Drive in The Heights.
      Photo by Joel Luks
    • The 1920s-built home is perched in a corner lot with a mature magnolia tree, thesiding facade has a traditional front gable crowning a large covered frontporch.
      Photo by Joel Luks
    • The property is surrounded by by beautiful Victorian-style residences, one whichrecently sold for $700,000.
      Photo by Joel Luks
    • Inside, the four rooms retain their original hardwoods, trimmed doorways,stamped 9-foot ceilings and a cozy boxed window seat.
      Photo by Joel Luks
    • Though the chimney was previously sealed, it's the ideal spot to showcase an
      Photo by Joel Luks
    • Her story will have come full circle. And in thinking about that, she remembersthe two friendly neighbors who lost their battle with cancer who initiallyinspired her journey.
      Photo by Joel Luks
    • The home won an Community Improvement Award from the Houston Heights Associationin 2005.
      Photo by Joel Luks

    When Sherry Eichberger originally penned her business plan for an environmentally-conscious and healthful shopping destination, she knew it had to be in The Heights. But fate led her in a different direction — she opened One Green Street in the Plaza in the Park Shopping Center near Buffalo Speedway and Westpark Drive in 2010.

    Two years later, this entrepreneur is about to fulfill her initial plan.

    "In my mind, we are coming home," Eichberger says.

    One Green Street will be leaving the Kroger-anchored plaza by the end of the month and resettling in a charming bungalow at 3423 White Oak Dr., in what used to be the Artful Corner. The corridor has enjoyed much gentrification with restaurants like Tacos A Go-Go, D'Amico's on White Oak, Salé Sucré, the good ole Onion Creek, retailers like Heights Vinyl and right around the corner, Revival Market and Urban Western.

    "I want to become part of the neighborhood, a place where people can stop by, relax on the porch, have a glass of wine, a cup of tea, participate in one of our classes and visit us during special events."

    "We thought Kroger was going to be a good anchor for us, but people who are grocery shopping aren't boutique shopping at the same time," Eichberger says of the original location. "When I started to think about my future with One Green Street, I wanted the flexibility to do more than what I do could in a strip center environment."

    The 1920s-built home — surrounded by beautiful Victorian-style residences, one which recently sold for $700,000 — is what anyone would expect for the area. Perched in a corner lot with a mature magnolia tree, the siding facade has a traditional front gable crowning a large covered front porch. Inside, the four rooms retain their original hardwoods, trimmed doorways, stamped 9-foot ceilings and a cozy boxed window seat.

    Though the chimney was previously sealed, it's the ideal spot to showcase an EcoSmartFire clean burning bioethanol fireplace.

    Each room will be dedicated to one of Eichberger's focus areas: Full circle fashion, healthy home, whole body and gathering place (housewares). That would be products from Tasc, The Community Cloth, W3LL People, Dr. Hauschka, Elvis & Kresse, Urban Junket, jewelry from JPeace and Monique Weston and like-minded vendors.

    In the kitchen, an eco-pantry will be added — with organic coffee, teas from Thia McKann's The Path of Tea, chocolate, kitchen utensils and bamboo dish towels, next to an educational display that focuses on the negative effects of plastic and suggested solutions, including glass bottles, reusable sandwich bags and lunch box systems.

    The move is a savvy business decision that both reduces operating costs while opening opportunities for more mission-based programs.

    Other than paint, which she will acquire from New Living, Eichberger will need very little investment as nothing needs to be retrofitted to accommodate One Greet Street's needs.

    Though the square footage of the new location is less (1,092 square feet compared to the current 1,900-square-foot shop), the partitions and wall space will enhance merchandising and render One Green Street's offerings more visible to the socially-conscious shopper.

    Add on top lower rent and the move is a savvy business decision that both reduces operating costs while opening opportunities for more mission-based programs.

    "I am working on talking to many of the businesses in the area to see where we can collaborate," Eichberger says. "I want to become a part of the neighborhood, a place where people can stop by, relax on the porch, have a glass of wine, a cup of tea, participate in one of our classes and visit us during special events."

    In addition to continuing to host trunk shows, cooking classes, re-purposing workshops and cosmetic consultations, Eichberger wants to set up a community garden in the future. A bike rack incentive will offer discounts to anyone riding to One Green Street. She envisions outdoor lawn parties with live music from local bands, food trucks and artists.

    One Green Street's last day in Plaza in the Park is July 28, a soft opening in the new spot is set for Aug. 7 and a big grand opening bash is on Aug. 25.

    Eichberger's story will have come full circle. And in thinking about that, she remembers the two friendly neighbors who lost their battle with cancer. Those two neighbors initially inspired the shop.

    unspecified
    news/innovation

    start me up

    Texas ranks near the top of best states for startups, study finds

    John Egan, InnovationMap
    May 12, 2025 | 1:30 pm

    Texas ranks third on a new list of the best states for investors and startups.

    Investment platform BrokerChooser weighed five factors to come up with its ranking:

    • 2024 Google search volume for terms related to investing
    • Number of investors
    • Number of businesses receiving investments in 2024
    • Total amount of capital invested in businesses in 2024
    • Percentage change in amount of investment from 2019 to 2024

    Based on those figures, provided mostly by Crunchbase, Texas sits at No. 3 on the list, behind No. 1 California and No. 2 New York.

    Especially noteworthy for Texas is its investment total for 2024: more than $164.5 billion. From 2019 to 2024, the state saw a 440 percent jump in business investments, according to BrokerChooser. The same percentages are 204 percent for California and 396 percent for New York.

    “There is definitely development and diversification in the American investment landscape, with impressive growth in areas that used to fly under the radar,” says Adam Nasli, head analyst at BrokerChooser.

    According to Crunchbase, funding for Texas startups is off to a strong start in 2025. In the first three months of this year, venture capital investors poured nearly $2.9 billion into Lone Star State companies, Crunchbase data shows. Crunchbase attributes that healthy dollar amount to “enthusiasm around cybersecurity, defense tech, robotics, and de-extincting mammoths.”

    During the first quarter of this year, roughly two-thirds of VC funding in Texas went to just five companies, says Crunchbase. Those companies are Austin-based Apptronik, Austin-based Colossal Biosciences, Dallas-based Island, Austin-based NinjaOne, and Austin-based Saronic.

    ---

    This story originally was published on our sister site, InnovationMap.

    Houston Downtown modern business city with skyscraper city scape with park view from Buffalo Bayou center of Houston city, Texas, United States of America, US at sunset time
      
    Getty Images

    Texas remains a leading destination for startups.

    news/innovation
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