LEGGINGS + LATTES

Athleisure giant Lululemon opens Houston flagship with in-store cafe

Athleisure giant Lululemon is back where it all started. The brand has opened a massive new Houston store at Highland Village, returning to the shopping center that launched its Texas retail run in 2007. This time, however, it is not a small boutique. It is a full-scale flagship store with the first-ever La La Land Kind Café inside, giving Highland Village one more reason to draw a crowd.

The cult-favorite café serves exclusive drinks created just for this location, including a Double Chai Latte and Coconut Cloud Matcha. In-person shoppers can score drinks at 50 percent off through January 4 and via the app through January 16.

La La Land Kind Café also joins Lululemon’s Partner Perks program tied to Lululemon Membership, giving members access to select benefits. It makes it easier for shoppers who treat errands like a routine to use coffee as a delicious reward.

Lululemon x La La Land Texas-based artist Kyle Steed adds to the local appeal of the new Highland Village store. Photos courtesy of Lululemon

The new store is directly next door to the brand's first Texas outpost, which made Highland Village ground zero for Lululemon's growth in the state. At 9,400 square feet, the outpost is among Lululemon’s largest in the country. The space, previously owned by Smith & Wollensky, traded steaks for elevated sweat-sesh style.

Shoppers can expect a light, bright, and spacious shopping experience with a full range of products for both women and men. The store features branded apparel from the Lululemon x La La Land Kind Café collaboration, as well as a limited-time sweatshirt designed by local graffiti artist Donkeeboy, available as a gift with purchase (over $300, while supplies last). Adding to the local appeal, the store features a mural by Texas-based artist Kyle Steed.

Here's a tour of the store courtesy of popular influencer Marfisa Fiala

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A post shared by Marissa Fiala | Houston, TX (@houstonhotspots)

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Lululemon x La La Land Kind Cafe, 4007 Westheimer Rd, Suite 100, Houston, TX 77027. Store Hours: Monday-Saturday: 7 am - 7 pm and Sunday: 11 am - 6 pm.

Photos courtesy of Lululemon

Hundreds of shoppers lined up for the grand opening of the first-ever Lululemon x La La Land Kind Cafe store opening in Highland Village on December 19 .

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COWGIRL CORE

Western boutique Flea Style rides back to Houston with rodeo-ready looks

Photo courtesy of Flea Style

Founder and CEO Brittany Cobb brings Flea Style back to Houston, returning to the city where she first began at The Houston Flea.

Just in time for rodeo season, Flea Style is making its long-awaited return to Houston, giving shoppers a new River Oaks destination for boots, belts, and beautifully decorated hats.

The Texas-born brand will officially open its newest storefront in River Oaks on March 7, which is a full-circle moment for founder and CEO Brittany Cobb, who got her start in the Bayou City at the Houston Flea at Silver Street Studios. Since then, Flea Style has become a nine-location retail brand worn by celebrities including Miranda Lambert, Lainey Wilson, Leon Bridges, and Post Malone.

“I’ve been looking for a Houston location for about five years,” Cobb says. “Each visit, I just never found the right spot that worked for the business at the time. Last fall, I visited, determined to find something, even if just a pop-up, to open by rodeo season. That’s when I finally found a location that checked every box and truly felt like our long-term Houston home.”

With the Houston Livestock Show and Rodeo attracting stylish crowds to NRG Stadium through March 22, Cobb made sure Houston shoppers would have access to exclusives. The River Oaks location is launching with a small collection of vintage women’s cowboy boots, a special collection of kantha quilt capes and jackets, and 30 custom-decorated hats.

Flea Style’s new River Oaks storefront opens March 7, just in time for rodeo season.Photo courtesy of Flea Style

“We’re offering an incredible selection of vintage women’s cowboy boots,” Cobb says. “It’s only our second location to carry them, and we’re launching with about 40 pairs. We’re also bringing our fan-favorite Belt Bar, featuring blank belts and vintage buckles. Our Houston customer loves vintage and one-of-a-kind pieces, so I specifically shopped at the market with them in mind.”

Cobb tells CultureMap returning to Houston feels like she never really left. “The Houston shopper is so special to me, and to the company, because they’ve been a part of my story since before our first retail location,” Cobb says. “We go way back to my days as a collector, early entrepreneur, and a young mom starting my business. I’m so excited to be back in Houston to continue our story, face-to-face, and help our shoppers and fans create unique styles with pieces that aren’t offered anywhere else in the city.”

The Houston opening also coincides with a huge milestone for Cobb. She will release her debut book, How To Style A Hat, with a foreword by Miranda Lambert, on April 21.

Flea Style, 1963 W Gray St. 7019, Monday - Saturday from 10 a.m. to 6 p.m. and Sunday from 12 p.m. to 6 p.m.

Photo courtesy of Flea Style

Founder and CEO Brittany Cobb brings Flea Style back to Houston, returning to the city where she first began at The Houston Flea.

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