The list of boutiques offering unbelievable bargains at CultureMap's first-ever Fashion On Sale weekend just keeps growing. Among the 30 stores to take part in the fun at West Ave at River Oaks on Jan. 13-15 are J. Silver, Itsy Bitsy Boutique, Vintage Contessa, Times Too, Marlo Miller Boutique, Squared Away and Mirta Tummino Studio.

They will join such previously announced stores as Tootsies, Carrie Ann, Atrium, 7 for all Mankind, Elaine Turner, Coquette, Cheeky Vintage, Lot 8, One Green Street and à bientôt offering good deals on end-of-the season clothing and accessories.

Wait there's more: Mary Nichols Handbags, Woody's Furs, Hello Lucky, Alexandra Knight Handbags, the Blue Jeans Bar, Korcula, Pomp and Circumstance, Rent the Runway, Squared Away and the Do Bar will also offer items at discounted prices at the ultimate pop up shop.

The lastest trends for spring will also be previewed, with fashion presentations by Marlo Miller Boutique, David Peck, Elaine Turner, Tootsies and Hello Lucky and beauty demonstrations from Cerón, Edward Sanchez and Azur West. On-site beauty services will be offered, along with a complimentary gift bag to every shopper at the three-day event, presented by Momentum Audi.

Admission ranges from $20 entry (for both weekend days) to $75 for a VIP shopping party Jan. 13, with a portion of proceeds going to Child Advocates. Early entry on Saturday morning is $40 (with entry on Sunday included). For more details and to purchase tickets, click here.

While the sale concentrates exclusively on women's clothing, men are welcomed to the shopping center for a "man cave experience." Alto Pizzeria, Eddie V's, Pondicheri and Cru Wine Bar will offer drink and food specials and Q Custom Clothier/Rye 51 will offer complimentary beer. If you spend $500 at Rye 51, you'll receive a complimentary custom shirt at Q (a $150 value). A man cave wristband good for all three days is $12.

Here is the schedule:

Friday, January 13 (During the VIP Shopping Party 6 p.m. - 9 p.m.)

Tootsies + Elaine Turner Spring Informal Fashion Presentation—7:30 p.m.
Cerón Styles for Spring—7:30 pm
Evening hosted by Edward Sanchez
Cocktails and light bites

Saturday, January 14 (Early entry 8 a.m. - Noon; general admission Noon - 5 p.m.)

Azur West Salon demonstrates the latest and chicest in hair extensions —10 a.m.
David Peck Spring Fashion Presentation—1 p.m.
Makeup Artist Edward Sanchez—2 p.m. and 4 p.m.
Select beauty services available for guests throughout the day
Cash wine and coffee bar available for guests throughout the day

Sunday January 15 (9 a.m. - 4 p.m.)

Hello Lucky Spring Fashion Presentation—10 a.m.
Makeup Artist Edward Sanchez—noon
Marlo Miller Boutique Spring Fashion Presentation—2 p.m.
Select beauty services available for guests throughout the day
Cash wine and coffee bar available for guests throughout the day