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    American Beauty

    Houston hair stylist is a cut above the rest on new Lifetime reality show American Beauty Star

    Heather Staible
    Heather Staible
    Sep 20, 2017 | 1:15 pm

    Hair stylist Corey Ford sounds a bit groggy when we first start chatting over the phone. The Baytown native and Houston salon owner’s life has been quite a whirlwind since he was chosen to compete on American Beauty Star, premiering Thursday at 9:30 pm on Lifetime network.

     

    The new show takes viewers behind the chair for an adrenaline-fueled look at the beauty world, similar to shows like Project Runway (which is on Lifetime right before it), and America’s Next Top Model. Ford is among 12 stylists chosen from across the country to compete on the show, which pairs hair stylists with make-up artists to create complete looks in an array of challenges.

     

    A friend told Ford, who opened his Salon 1409 on Caroline Street in 2014, about the show, and after a Skype interview, things quickly picked up steam.

     

    “It was an amazing opportunity. I can’t wait for people to see it. The challenges range from high-end editorial to everyday looks,” Ford said.

     

    Talent and personality are always ideal reality show fodder, and if Ford’s bio is any indication, viewers can expect memorable hair and story lines from him. Among the background listed on the American Beauty Star website, Ford is described as “outspoken” with a “love for the spotlight.”

     

    Ford said he settled fairly quickly on the Los Angeles set where ABS was filmed, eager to get down to the business of beauty.

     

    “It was very intense, but I knew I had to keep a clear head to execute my looks and the competition,” Ford said. “Once I got over the other competitors, the judges were the next thing. It was a good feeling to be in front of the industry, but you were being judged.”

     

    Model and Victoria's Secret Angel Adriana Lima hosts the show, while celebrity makeup artist Sir John serves as the contestant mentor and Vogue’s former beauty director Sarah Brown and photographer Russell James serve as judges. Each week, ABS adds guest judges including models Behati Prinsloo, Christie Brinkley, Camilla Alves and YouTube beauty star Michelle Phan.
     
    If Ford wins the competition, and, no, he didn’t divulge even the smallest of insider information, he receives $50,000 and a spot on the Teen Vogue beauty team for an editorial spread.

     

    On this day though, it sounds as though Ford is already winning at life. His slightly sleepy voice at the start of the call has something to do with his career, but also his personal life. Ford was on his honeymoon in Puerta Vallerta and was planning for his new life split between Los Angeles and Houston.

     

    “I have fallen in love with LA,” Ford said. “Houston is home and I love it too, so I will travel back and forth. There’s a lot of diversity in Houston hair, while in LA, it’s a little more wash-and-go.”

     

    And as much as he’s been supported by the LGBT community in Houston, Ford discovered a freedom of personality in LA. “Nobody gives a damn," he says. "You are just here for your own style.”

     

    Corey Ford created looks for everyday and beyond.

     
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    TAILORED TRADITION

    Cult-favorite French denim brand Chevignon makes U.S. debut in Houston

    Gabi De la Rosa
    Jul 9, 2025 | 9:15 am
    Chevignon Galleria
    Photo courtesy of Chevignon
    Chevignon’s Galleria boutique marks the brand’s first-ever store in the United States, launching its Texas-focused expansion plan.

    Heritage denim brand Chevignon has arrived in Houston, introducing its cult-loved leather jackets and customizable jeans to a new boutique in the Galleria. Known for its rugged style, the French-born label is expanding its presence in the U.S. with a store designed to appeal to loyal brand aficionados and fashion-forward newcomers. The outpost is complete with an in-store Denim & Repair Shop offering complimentary tailoring and one-of-a-kind customization.

    Located on the second level adjacent to the Westin Hotel, the new outpost is modeled after the brand's most successful stores in Bogotá and Medellín. At over 2,100 square feet, customers can expect a spacious and well-lit shopping experience. Light colored floors with handsome dark features lend themselves to the masculine energy of the store. The spacious fitting rooms, complete with lounge seating and oversized mirrors, make trying on the latest styles comfortable.

    The brand was founded in 1979 by Guy Azoulay, who was obsessed with American fashion, in particular the leather aviator jacket. With decades of success in Latin America and a massive following in Colombia, Ecuador, and Peru, Chevignon is widely known for its leather jackets, down coats, and denim.

    Comparable to Levi's or All Saints, a pair of jeans typically starts at around $130, while a leather jacket retails between $400 and $600. The brand offers denim, outerwear, footwear, and accessories with collections divided to focus 70 percent on menswear and the remaining 30 percent on women's styles.

    Chevignon's expansion into the U.S. was three years in the making. With broadening brand recognition at the forefront, expansion plans include opening 10 additional boutiques by 2030 in Houston, Dallas, Austin, San Antonio, and Fort Worth. These new stores will round out their portfolio to 102 brick-and-mortar stores, along with several partnerships in other large-format locations.

     Chevignon denim repair Chevignon’s in-store Denim & Repair Shop offers complimentary tailoring and custom patches for truly personalized jeans and jackets.Photo courtesy of Chevignon

    "When it came time to think about locations in Texas, Houston came to mind. We thought about the Houston rodeo, and we knew the city was right for the brand," Chevignon brand manager, Diego Alvarez Salazar, tells CultureMap. "We wanted to be part of the place where people were moving to and investing in, and that was in Texas."

    One of the stand-out offerings at Chevignon is their Denim & Repair Shop. Customers who purchase denim are treated to complimentary, bespoke tailoring to ensure the best possible fit. The store also offers a wide selection of patches, pins, and accessories to completely customize leather and denim jackets, as well as jeans. While there is a cost for the accessories themselves, the complimentary customization services ensure a one-of-a-kind look for every customer.

    "I always tell people that my first 'grown-up' pair of jeans was from Chevignon," says Bogotá-native, Luisa Babarczy. "Their denim is something that lasts forever. Now that they are here in Houston, I am so happy to be able to buy my daughter her first Chevignon denim jacket."

    Chevignon Galleria
      

    Photo courtesy of Chevignon

    Chevignon’s Galleria boutique marks the brand’s first-ever store in the United States, launching its Texas-focused expansion plan.

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