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    Beauty Beat

    Top five fashion resolutions: Embrace color, look for sales, clean out yourcloset & more

    Veronika Javor Romeis
    Jan 14, 2012 | 2:00 pm
    • Embrace color for spring: Orange is the season's hottest shade; this gown is byBibhu Mohapatra
      Photo by Dario Cantator for Getty Images/Mercedes-Benz Fashion Week
    • Dresses are so much cooler in the Houston heat; this yellow shift is fromBarbara Tfank's spring collection.
    • Look for sales — Fashion on Sale continues through Sunday.

    While everyone else is busy wallowing in their post-holiday calorie-fest guilt, I'm busy making some resolutions. I’ve got a whole list of resolutions related to my health, lifestyle and overall life goals, but the list I’m most excited to share is my top five fashion and beauty resolutions. Last week I listed my beauty goals; here are my top fashion resolutions.

    Embrace Color

    Brights will be huge this spring and summer so get on board and start adding pops of color to your outfits. Whether it’s a bold, brightly colored statement necklace, a cheery-colored handbag or spring’s colored denim, don’t be afraid to get noticed! To gradually add color to your wardrobe, pair brights with neutrals like black, cream, navy and camel.

    Best Dress

    Houston's steamy summers are the perfect time to explore feminine dresses and skirts, especially if you favor pants. Not only will you keep cool in the sweltering heat, but you’ll feel so feminine and pretty that you may just develop a preference for dresses and skirts. Just keep hemlines appropriate for the workplace and choose breathable fabrics for comfort.

    Ticket Price

    You know what’s better than paying $50 for a top you love? Paying $25 for it. Some things are worth the investment, but in this economy, it’s also worth your time to investigate sales and coupons to get the best deal.

    From Nordstroms’ Anniversary sale to regularly occurring 40-50% off sales at popular retailers like Ann Taylor and Banana Republic, it’s worthwhile to plan your retail therapy sessions during these major sales. Sign up for your favorite retailer’s email blasts and watch out for coupons in the mail (they often have an expiration date). Make a commitment this year to grow your closet — and your savings too!

    Master Cleanse

    No, I’m not talking about a fad diet. 2012’s master cleanse is all about your closet. If it doesn’t fit, it’s not flattering or you haven’t worn it in a year or more (or even forgot you had it) it’s time to let go.

    Donate, sell or toss items depending on their conditions. Plenty of places like Goodwill or the Salvation Army appreciate the donation of gently worn items and organizations like Dress for Success provide underserved women with new and gently used suits for job interviews.

    Think of your closet as valuable real estate. You want to make sure every bit of space is used to store items you love and wear. If you’re looking to give and receive, plan a clothing swap party for your girlfriends — everyone brings items they no longer want or that don’t fit and you have a clothing exchange over wine and cheese — what could be better!?

    Investment Pieces

    I’ve never been one to splurge on trendy items, especially when they’ll likely be the victim of a closet purge one day. The best fashion investments are for items that are used frequently — think jewelry, watches, handbags, shoes and sunglasses. Give some thought to the items you wear and use daily and allot a larger part of your budget for those staples.

    We all know accessories make the outfit and it’s worth it to have quality pieces that will stand the test of time. Commit to investing in a few classic staples this year to build your closet for the long-term.

    Veronika Javor Romeis writes a style and beauty blog, VeronikasBlushing.com

    unspecified
    news/fashion

    POSH PICKS

    Irish retailer Primark brings discount clothing to first Houston store

    Gabi De la Rosa
    Nov 18, 2025 | 9:14 am
    Primark
    Photo courtesy of Primark
    U.K. retailer Primark, brings its low priced, trend heavy fashion to the Houston market for the first time.

    European import Primark is finally landing in the Houston area. Shoppers will be able to score budget-friendly finds at Katy Mills Mall when the fast-fashion giant, known for leaning into trend-forward clothing, opens its doors on Thursday, November 20.

    The brand started in Dublin in 1969 under the name Penney's before switching to Primark to avoid competition with U.S. heavyweight J.C. Penny's as it expanded outside Ireland. Today, it operates in 11 countries with 470 stores worldwide, including over 175 in the United Kingdom. Its largest outpost in Birmingham is a massive 161,000 square feet covering five floors.

    While the store can't compete with the U.K. version's size, coming in at 30,000 square feet, the prices more than make up for it. Shoppers can expect women's denim starting at $12, men's t-shirts at $5, and kids' sweatshirts at $8. For about the price of a family meal at the food court, shoppers can pull together looks for the whole crew. In terms of quality, price, and style, its biggest competitors are H&M and Zara.

    primark Shoppers will line up at Katy Mills Mall as Primark opens its first Houston area store on November 20.Photo courtesy of Primark/Instagram

    The Katy opening is Primark's third Texas location, following McAllen and El Paso, and is part of the company's expansion across the United States. New stores are rolling out in Illinois and in Grapevine next month. In a statement, Primark U.S. President Kevin Tulip said, "These vibrant retail destinations in Texas reflect the incredible demand we're seeing across the country for affordability without sacrifice. As we continue to grow, we remain laser-focused on delivering unbeatable value and fashion that fits every family's lifestyle."

    To celebrate the grand opening, Primark will offer a weekend of fun, family-friendly activities, including live music, giveaways, and delicious treats for early-bird arrivals. Shoppers will find a full mix of women's and men's fashion, kids' clothing, accessories, homeware, and beauty once the doors open at Katy Mills on November 20.

    katy mills mallprimark houstonprimark houston premium outletsprimark katy mills mallshopping
    news/fashion
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