super (houston) sunday
Houston's Super Bowl spotlight: Beyoncé breaks internet & Kyle Chandler coaches Texans fans
Super Bowl LVIII may unofficially have been all about Taylor Swift, Jason Kelce, and the millions who love, hate, or were betting for or against them, but Houston also scored some of the spotlight Sunday, February 11.
Let’s start with the obvious: Beyoncé’s new music. Houston’s queen did her best to break the internet on Super Bowl Sunday in an bpmbastic ad that ran just after halftime. Fans loved all the commercial’s Bey-themed puns: the Barbie-inspired “Bar-bey,” presidential play “BOTUS,” and the techy “Beyonc-A.I.” — all of which, frankly, could be a thing in the future.
Then, just as the spot ended, and as the Beyhive had been speculating, Queen Bey teased that she will “drop the new music” in the Verizon ad starring she and Arrested Development star Tony Hale. Oh, and she cued up the drop from space, like a true Space City citizen.
Cue Bey’s website, which immediately then declared her widely anticipated follow up to her Renaissance album, dubbed Act II, will drop on March 29.
Just when it couldn’t get better for Houston fans, Bey’s new work is clearly countrified, with the two leaked tracks — “Texas Hold ’Em” and “16 Carriages” — revealing the kind of sound her legions have long known the Third Ward kid is capable of crafting.
“Texas Hold ’Em” plucks with banjo riffs before rocking a guitar-driven, stomping beat, with Bey dropping “Texas/Lexus” rhymes. Meanwhile, “16 Carriages” is a classic, soaring Beyoncé ballad, with the queen offering vulnerable revelations of innocence lost.
This country theme and big reveal explains why Bey chose to rock a cowboy hat at the recent Grammy Awards, reminding the world that she’s always marketing and looking ahead. And in an especially timely announcement here in Houston: Beyoncé going country just demands a RodeoHouston appearance, no?
While the Beyhive buzzed and the internet temporarily broke, Houstonians also got another treat on Super Bowl Sunday.
Everyone’s favorite football coach Kyle Chandler urged Houston Texans fans to purchase Super Bowl tickets for next year — to catch their home team. “Houston, I know you’re watching other people’s teams play today, but today is all they get,” said Chandler — whom many know as the beloved Coach Eric Taylor in the Texas-set TV series Friday Night Lights — in an United Airlines ad, in full coach-speak. “Tomorrow is yours. The pieces are all there. Next season, you put ‘em together and you win it all.”
Way to draw up that play, Coach. Given the Texans’ seemingly impossible success and the rising superstar quarterback C.J. Stroud, those tix seem like a good bet.
All in, while Kansas City is celebrating today, Sunday night was a good Super Bowl showing for H-Town.