This Barbie Sells Merch
Pink-powered Barbie merch truck cruises into Houston on 'Dreamhouse Living Tour'
Hot on the heels — or wheels — of the Hello Kitty Cafe Truck comes another timely pink rolling shop for two Saturdays in October.
The Barbie Truck will stop in Friendswood and The Woodlands on its 2023 "Dreamhouse Living Tour," which celebrates the 60th anniversary of Barbie's ever more popular property, and will give visitors a chance to spice up their own homes.
Although this is all about the house, there are only a few homewares: things like coasters, glass tumblers, a glass mug, a throw blanket, and an "accessories cup." Visiting Barbies have more opportunities to take home wearable and on-the-go items like graphic tees, hoodies, and denim; a baseball cap; embroidered patches; and keychains.
It's a Barbie world in Houston.Photo courtesy of the Barbie Truck Dreamhouse Living Tour
Most people who have been awake and on social media in the past year have learned that Barbie's Dreamhouse has a more empowering history than many girls realized while orchestrating drama between the dolls.
A release announcing the arrival of the truck reminds fans (and detractors) that when the Dreamhouse came out, only a tenth of a percent of young women were independent homeowners, and states that someone buys a Dreamhouse every minute.
This year's Barbie truck tour should be in very high demand following the success of the 2023 movie.
The Barbie Truck will be in Friendswood on Saturday, October 21st, from 10 am to 7 pm at Baybrook Mall at the lawn near Gloria's. Arrive early in case of long lines.
The truck will then cruise to The Woodlands on Saturday, October 28th at The Woodlands Mall near Shake Shack from 10 am to 7 pm.
These Barbies will hit five other Texas cities on the tour:
- September 30 – San Antonio
- October 7 — Austin
- October 14 — Laredo
- November 4 — Plano (Dallas)
- November 11 — Fort Worth