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    Order soon for cheaper prices

    The high price of staying connected: Ticket prices up for SXSW Interactive 2012

    John Bumgardner
    Aug 6, 2011 | 8:00 am
    • SXSW 2012 Interactive Keynote Speaker Baratunde Thurston

    Big news from SXSW, some great and some... not-so-great for your wallet.

    Registration is now open for the entire 2012 Conference that consumes Austin and the attention of much of the rest of the nation. A Platinum badge now costs $995 and provides free access to all the festival's events: Film, Music and Interactive panels, Awards and Pre-parties, Screen Burn Arcade and Expos.

    This year's Interctive badge now costs the same as a Music badge at a hefty $595. While this is the same price as last year for Music, it's a 30 percent increase for Interactive. This is surely due to the overwhelming growth of this portion of SXSW. Perhaps this will keep the numbers down? But most likely, folks will still keep paying the steeper price.

    Film badges increased by only $20 from last year, resting at a comfortable $395. All of these prices are determinant upon ordering them in September. As the months tick by, prices steadily increase.

    If you were quick on your feet, one way to bypass the cost of a badge would have been to become a panelist yourself. The 2012 PanelPicker website accepted submissions for potential panels through yesterday. Accepted panelists receive complimentary badges to the Festival. Just make sure you're ready to hang with the big dogs in your field: The number of submissions are expected to double this year from last year.

    Then, starting Aug. 15, SXSW will open up PanelPicker to community voting and dialogue to help narrow down which panels will be accepted. You'll be able to weigh in on which panels you want to see at SXSW 2012 until Sept. 2.

    SXSW Interactive announced last week that The Onion's Digital Director Baratunde Thurston will be the opening keynote speaker for the 2012 Interactive Festival. Thurston is the co-founder of the black political blog Jack & Jill Politics, a cable news correspondent, a comedian and the author of the upcoming book How To Be Black. His keynote address will occur March 10 at 2 p.m.

    ---

    SXSW 2012 Schedule:

    Interactive: March 9–13

    Film: March 9–17

    Music: March 13–18

    unspecified
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    $150 million, 12,500-seat entertainment venue coming to Houston in 2027

    Eric Sandler
    Dec 17, 2025 | 1:36 pm
    Sunset Amphitheater Houston at Webster rendering
    Sunset Amphitheater Houston at Webster/Facebook
    A rendering previews the Sunset Amphitheater.

    A massive new entertainment venue is coming to Houston in 2027. The Sunset Amphitheater will be an all-season venue with a 12,500 person capacity and a $150 million price tag.

    Located near Great Wolf Lodge in the Flyway Entertainment District, the Sunset Amphitheater is a public-private partnership that unites entertainment venue company VENU with the City of Webster and the Webster Economic Development Corporation. The Colorado-based company operates the Ford Amphitheater in Colorado Springs, Colorado and has plans to open other Sunset Amphitheaters in McKinney, El Paso, and Tulsa, Oklahoma.

    “This is an announcement we’ve been thrilled to make, and it represents a major step forward,” said J.W. Roth, founder, chairman, and CEO of VENU. “With Webster’s deep roots in innovation and exploration, Flyway is elevating the region’s entertainment scene to new heights.”

    With a canopy roof, wind walls, and a state-of-the-art audio-visual system, Sunset Amphitheater is designed to operate year-round. It is predicted to generate more than $3.7 billion in economic impact and over 400 new jobs in its first 20 years, according to a study commissioned by the venue.

    Among Sunset’s amenities will be the Aikman Club, named for NFL Hall-of-Famer and Dallas Cowboys legend Troy Aikman. The members-only, 350-seat space will offer prime views of the stage and a luxurious experience. An additional 217 “Firesuites” will offer seating for groups of 4-10 people along with in-seat service.

    “This announcement marks a defining moment for Webster and for Flyway,” Webster Mayor Donna Jasso said. “This amphitheater advances Webster’s super-regional draw and builds on strengths that continue to fuel Flyway’s momentum, further establishing the district as a premier entertainment hub for the Southeast Texas region. It brings long-term economic growth, new jobs, and increased visitor traffic that supports our businesses. We are proud to partner with VENU on a project that reflects the scale, ambition, and energy of our vision for Webster’s future.”

    openingssunset amphitheater
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