CBS goes young
CSI Teenybopper: Justin Bieber plays troubled teen on CBS crime drama
The audience for CBS shows is the oldest of all networks, but the network is out to change perceptions this fall.
Execs are moving the network's biggest hit among young adults, The Big Bang Theory, starring Houstonian Jim Parsons, to Thursday nights, when audiences are larger and lucrative weekend movie ads are aimed at a younger demographic.
Now they've snagged teen heartthrob Justin Bieber to guest star on the season premiere of CSI. The 16-year-old singer will play a troubled teen on the creaky crime drama.
Bieber tweeted a photo from the set showing him in a prison jump suit and handcuffs and wrote, “CSI premieres on Thursday, Sept 23rd on CBS…and I told you I was a BAD MAN!!”
Bieber showed some acting promise as an underage student who flirted with cougar Tina Fey when she hosted Saturday Night Live a few months ago, so maybe he'll be better than we think.
A press release from CBS hinted that Bieber's character would return later in the season.
But let's hope he doesn't give up his day job.
See the SNL skit with Tina Fey: