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    Call it Sugarwood

    The next Avatar in Sugar Land? Video game developer teams with UH for high techanimation studio

    Cynthia Neely
    Mar 22, 2011 | 5:14 pm

    The next Avatar might just be created by a University of Houston student at a studio in Fort Bend County.

    UH students will soon have the opportunity to learn the latest motion capture technologies at TimeGate Studios, developers and publishers of such award-winning video games as Section 8, F.E.A.R. Files, Kohan, and Axis & Allies. The studio is partnering with the university to establish a cutting-edge motion capture studio at its headquarters in Sugar Land.

    The video game company will provide the space and commercial talent to operate the studio while the University of Houston System (UHS) will provide the equipment (state-of-the-art, I might add) and curriculum.

    This is really cool news.

    Students who actually work on a specific software product will get credit as part of the game's development team.

    Motion capture technologies are used to record natural movements and render them in a computerized environment for games, animation and movies. The Na’vi race of people in the film Avatar were computer-generated through motion capture.

    Rick Ferguson, executive director of the Houston Film Commission, thinks this match of TimeGate with UHS will be a “huge gain” to the Houston area and for students.

    Having a skilled workforce at hand, and a talent pool that’s continually being replenished, is an attraction for other entertainment and technology-related businesses which might consider the Houston area for relocation.

    In a statement TimeGate board chairman Alan Chaveleh said he sees this as “the beginning of a long-term relationship with UHS to develop a world-class Computer Science and Digital Gaming Simulation program right in our backyard.”

    Upon graduation, UHS students will already have on-the-job experience at an award-winning company and possibly their name credited in the next red hot game.

    A series of conversations between Jeff Wiley, president of the Greater Fort Bend Economic Development Council, and Chaveleh opened the door for the alliance. "Not many people are aware that Sugar Land is home to one of the best and largest video game developers in the world," he said in a statement.

    That should change.

    The pairing of the game developer and the UH system is a sweet deal for Sugar Land and especially the next generation of creative geniuses who will entertain us with worlds we cannot yet imagine.

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    Movie Review

    Masters of the Universe reboot mistakes nostalgia for good filmmaking

    Alex Bentley
    Jun 5, 2026 | 4:30 pm
    Nicholas Galitzine in Masters of the Universe
    Photo courtesy of Amazon MGM Studios
    Nicholas Galitzine in Masters of the Universe.

    Most children who grew up in the '80s were either a fan of or knew about Masters of the Universe. The property, based on a line of toys from Mattel, spawned a popular-if-short-lived animated TV series, comic books, a comic strip, magazines, and a 1987 live action film starring Dolph Lundgren. It is now the latest IP to get a nostalgic reboot in the form of a new blockbuster film.

    Nicholas Galitzine stars as Prince Adam of the planet Eternia, who as a child is exiled to Earth to protect the Sword of Power from invaders led by the evil Skeletor (voiced by Jared Leto). Years later, Adam is now working in the human resources department of a generic company, well-versed in corporate speak but disconnected from his heritage other than a never-ending desire to find the sword he lost when he crash-landed on Earth.

    Spoiler alert, he recovers the sword and is soon thereafter rescued from Earth by childhood friend Teela (Camila Mendes). Adam’s return to Eternia is less-than-stellar, as the citizens have difficulty believing he’s the long-lost prince, especially because he initially can’t harness the power of the sword. Naturally, he figures it out eventually, leading to a number of face-offs between him and Skeletor’s minions.

    Directed by Travis Knight (Bumblebee) and written by a four-person writing team, the film is yet another cynical attempt at exploiting a certain group’s nostalgia without putting any effort into actually making a good movie. The very first scene of the film is a CGI-filled battle between characters that have barely been introduced, much less explained to the audience. For longtime fans, this will be no issue. For everyone else, though, it immediately signals that the filmmakers don’t care about making them care about anyone or anything in the story.

    Instead, they substitute actual character development with a campy and self-deprecating vibe that’s in line with the original series. That’s all well and good if the intended audience was solely 50-year-olds, but for a movie that presumably wants to bring in younger audiences, it’s a choice that never fully comes through. Some characters try to be funnier than others, and most of the “jokes” land with a thud since the tone hasn’t been properly established.

    Worst of all, there are never any meaningful stakes in the film. Adam is impervious to damage, something that would have been truly funny if commented upon, but instead is just treated as fact for no good reason. Skeletor is not intended to be a fearsome villain, as he often bumbles through scenes or line deliveries, but the lack of a truly terrible enemy keeps the story stuck in neutral. Combined with bloodless PG-13 fight scenes with no sense of realness to them, there is rarely anything about which to get excited.

    Galitzine has turned heads as both a gay (Red, White & Royal Blue) and straight (The Idea of You) romantic interest, but he can never find his footing as the leading man here. The film never allows him to develop into a true action hero, so instead he comes across as a pretender most of the time. Mendes is okay, but she, too, isn’t given the opportunity to become much more than a sidekick. Idris Elba is entirely wasted as Teela’s father Duncan. Leto lets loose, which works because he’s the only character without a recognizable face.

    There may be a world in which rebooting Masters of the Universe makes sense, but it does not exist when the film that is offered doesn’t even try to appeal to anyone who doesn’t have a deeply ingrained knowledge of the decades-old property. By relying on nostalgia instead of good filmmaking, the film may get good box office returns on opening weekend, but it’s difficult to imagine that it will endure.

    ---

    Masters of the Universe opens in theaters on June 5.

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