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    Interactive wonderland

    Lots of hoops hoopla in store at Bracket Town fan fest

    Fayza A. Elmostehi
    Mar 29, 2011 | 6:18 am
    • The downtown Final Four party at George R. Brown. It's Bracket Town!
      Photo by Michelle Watson/Catchlight Group
    • Anyone wanna shoot some hoops?
      Photo by Michelle Watson/Catchlight Group
    • IMG's Shea Guinn and City of Houston's Sharon Adams discuss the details ofBracket Town.
      Photo by Michelle Watson/Catchlight Group
    • Blocking. Very essential in basketball.
      Photo by Michelle Watson/Catchlight Group
    • Where can you see Antonio Gates, Robert Horry, Clyde Drexler, and Desmond Howardplay a game of H-O-R-S-E? Right here on Buick Center Court, of course.
      Photo by Michelle Watson/Catchlight Group
    • It's training day! Football is one of the many sports you'll get to play atBracket Town.
      Photo by Michelle Watson/Catchlight Group
    • You, too, can kick a soccer ball in a dress at Bracket Town.
      Photo by Michelle Watson/Catchlight Group
    • What goes up must be downtown.
      Photo by Michelle Watson/Catchlight Group

    Who needs a few silly ol' playoff games when you have Bracket Town?

    OK, we'd never dream of telling you to skip the culmination of the NCAA basketball tournament if you actually have the option. In fact, it'd be amazing if we could all attend the Final Four madness and watch history in the making.

    But it's simply not feasible for most. Tickets to the games have been sold out for months, and scalpers won't part with theirs for anything less than your rent payment.

    But just because you want to keep a roof over your head doesn't mean you have to miss all the hoops hoopla.

    Bracket Town — "the ultimate fan fest" — opens Thursday at the George R. Brown Convention Center, and runs through next Monday. And, after previewing the event, I can assure you that it's better than expected. Scout's honor.

    While the rumbles may be at Reliant Stadium, the fan insanity is certainly taking up residence at the George R. Brown.

    "It's a 400,000-square-foot Final Four fan fest. There's something for everybody at Bracket Town," said Shea Guinn, senior vice president of events and hospitality at IMG. "We want everyone to have the chance to experience all things Final Four."

    We're going to let you finish, Mr. Guinn, but Bracket Town is so much more than that. With life-sized demo versions of a basketball court, football field, baseball stadium, soccer field, hockey floor, and lacrosse field, it's an interactive athletic experience that blows your Wii Fit out of the water.

    From Q&A and autograph sessions with former NCAA players and coaches to demonstrations to contests and more — well, it seems there actually is something for everyone at Bracket Town.

    Did we mention there's a complete basketball court — the Buick Center Court — with seating for 2,500? It will be the site of a celebrity game of H-O-R-S-E on Thursday at 6 p.m. Footballers Antonio Gates (who played basketball in college) and Desmond Howard face off against former Houston hoopsters Clyde Drexler and Robert Horry.

    "We want to encourage families to come down to enjoy the festivities," said Sharon Adams, director of corporate affairs and marketing for the city's convention and entertainment facilities department. "We've even made it easy for them to take the rail and a shuttle over."

    Admission is $10 (ages 12 and over); $6 (ages 3-11, college students, senior citizens (55 and older), and military). Children two and under are admitted free.

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    news/city-life
    series/hoops-city

    This week's Hot Headlines

    Traveler's Table tributes and more top Houston news this week

    CultureMap Staff
    May 9, 2026 | 11:00 am
    Traveler's Table interior
    Photo by Troy Ezequiel
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    Editor's note: The top Houston news of the week included the tragic deaths of two local restaurant owners. We also covered the opening of Mac Haik's latest project and changes at a Tomball favorite. Find more about this week's top stories below. And for the top things to do this weekend, visit this guide.

    1. Couple behind 2 Houston restaurants found dead in their home. The owners of two Houston restaurants were found dead in their home on Monday, May 4.

    2. New restaurant's Astrodome-inspired design is 'unlike anything in Houston.' Legendary Houstonian Mac Haik's latest venture — the glitzy Kirkwood restaurant — pays homage to the Energy Corridor, a storied football career, and the people who helped him along the way.

    Kirkwood restaurant interior Kirkwood's design includes a recreation of the Astrodome's ceiling. Photo by Leonid Furmansky

    3. 2 Houston restaurants break their silence on owners' tragic deaths. On Wednesday, May 6, Traveler's Table and Traveler’s Cart, the two restaurants owned by Thy and Matthew Mitchell, shared updates via social media.

    4. Tomball barbecue trio spins up new tavern devoted to pizza and burgers. The Tejas Chocolate + Barbecue team is switching things up at its companion restaurant with a new pizza and burger concept called Snarky’s Pizza and Burgers.

    5. Waterfront resort outside Houston named best large campground in Texas. The Texas Association of Campground Owners has awarded Lagoon Ranch Luxury RV and Cabin Resort in Onalaska a new title as the best large campground statewide for 2026.

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